How to set up your first Google Ads campaign
Discover how Google Ads works and how to create, set up, and launch a
campaign. Give us your goal, upload your assets, choose your audience and
budget, then let Google’s AI find the most effective ad combinations for your
business.
Set up your campaign in 5 simple steps
Add your business info
Start by adding your business name and website. If you have them, link your
existing Google accounts for faster campaign setup and get tailored
recommendations along the way.
Select your campaign goal
Purchases
Lead form
Phone call
Page view
Brand awareness
Select your campaign goal
Choose your primary conversion goal like driving sales, generating new leads,
or building brand awareness. We’ll hone in on the right campaign types to help
you reach your goal.
Create your ad
Add your campaign assets and preview your keywords, images, logos, and videos
in different ad formats. Google’s AI will then find the best performing ad
combinations to multiply campaign results for your goal.
Choose your audience and budget
Tell us the audience you’d like to target. Google will use it as a starting
point to recommend keywords and expand your reach. Get budget recommendations
that work for you.
Finalise and launch your campaign
Confirm your payment details and submit your campaign to go live. If you’re
optimising for online conversions, be sure to set up conversion tracking
before you even go live.
Get started today with Google Ads
Partner with a Google Ads expert to set up your first campaign
- We’ll get you up to speed on the latest platform updates
- We’ll design a media plan that makes the most of your budget
- We’ll help you launch your first campaign with hands-on guidance
