Enrichd Sports Management

Enrichd Sports Management

Strategic Management Services

Sydney, New South Wales 311 followers

360º Player Management Sports Agency That Helps Athletic Talent Become The Best On And Off The Sporting Arena.

About us

The 10:30 Effect is the Enrichd Sports Management's proprietary model and management philosophy that maximizes the 10 years at an athlete’s peak in professional sport and then sets them up for the next 30 years of your career.  With a combined 50 years of experience in sport, Enrichd are unique in this field because we are the only company to offer a proprietary management model with an exclusive, limited and capped roster.  The team provides high-level day to day management, for athletes from talent pathways up to professional sport, and works closely with athletes on off-field endeavors, including brand building, marketing opportunities, wealth creation and media engagement. We challenge the norms of sports management in Australia, striving for excellence and supporting clients working towards their purpose, on and off field. Live it. Breathe it. Enrich it.

Industry
Strategic Management Services
Company size
11-50 employees
Headquarters
Sydney, New South Wales
Type
Public Company
Founded
2022

Locations

Employees at Enrichd Sports Management

Updates

  • What remarkable journeys these two wonderful young women have been on. Jas and Lilly were drafted to Port Adelaide FC and Brisbane Lions in the 2024 AFLW National draft! Jas, comes from a big sporting family; one of 12 talented siblings, she dominated for Gippsland Power across 2024, representing Victoria Country and the Under 20s All Star teams on her way to the draft. In a fairytale finale, she finds herself drafted to the club she grew up supporting. Lilly is a Brisbane Lions academy graduate who was part of the AFLW National Academy pathway, she also represented Queensland in the National Championships before starring at the 2024 AFLW National Combine. After a largely injury interrupted season, she dazzled across all key athletic testing disciplines to power her way into draft contention. Enrichd Group

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  • Enrichd Sports Management reposted this

    Kennedy Cherrington is making waves both on and off the field! Her recent TikTok series for Powerade garnered an impressive 6.8 million views, demonstrating her incredible reach and influence. We’re proud to support Kennedy as part of the Enrichd Group team. Are you an athlete looking to take your brand to the next level? Join us at Enrichd Group and unlock your full potential.

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  • Enrichd Sports Management reposted this

    This Sunday, 15 September, Abbi Church will reach her 25th NRLW game – marking both her 25th career game and 25th for the Parramatta Eels. 💙💛 As the first female athlete to achieve this for the Eels, Abbi cements her place in the club’s history as a proud one-club player. 🏆 Join us in supporting her as she takes on the Raiders! 👏

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  • Enrichd Sports Management reposted this

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    615 followers

    We're proud to announce that our athlete, Ally Morphett, has recently completed a shoot for TAL Insurance as part of their 'TAL Assister' program. This campaign is now live and will be running for the next 6 weeks. At Enrichd, we always strive to help athletes grow their personal brand on & off the field, and we're excited to see Ally featured in this fantastic campaign!

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  • Enrichd Sports Management reposted this

    Jacob Bauer recently delivered an impressive performance in Richmond’s match against Hawthorn at the MCG, drawing commendation from AFL legend Matthew Richardson. Richardson highlighted Bauer’s fearless playing style and exceptional aerial skills, stating, “He gives a contest, and that would be the number one thing I like about him. His ability to fly at the ball and read the play well makes him a natural forward.” As Jacob continues to develop, he is poised to play a pivotal role in Richmond’s forward strategy. His promising talent and strong performance underscore his potential as a key player for the team. Keep an eye on this emerging star!

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  • Enrichd Sports Management reposted this

    Exciting news! Zali Hopkins has been featured in the global launch of adidas new Z.N.E. collection, showcasing the connection between sports and culture. 🌍🔥 The campaign, titled 'The Lines That Connect Us,' includes Australian sports icons Nathan Cleary, Ryan Papenhuyzen, Kayla Morrison, and global stars like Jude Bellingham and Tate McCrae. The collection celebrates unity and belonging through sport, with a range of sportswear inspired by the lines on fields, courts, and tracks. 🏟️⚡️ If you're an athlete looking to elevate your career, let’s connect!

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  • Awesome initiative Enrichd Group

    View profile for Brent Richardson, graphic

    CEO Enrichd Group & Chairman at Goanna Academy

    A huge day yesterday for Enrichd Group. Alongside NSW Premier Chris Minns, Minister for Sport Steve Kamper, Alyssar Narey and Central Coast Mariners Football Club, we are thrilled to launch our latest project ‘Onside With the Mariners’ on the Central Coast. A community impact initiative addressing gender-based violence supported by a $1 million grant from the NSW Government’s Office of Sport. Enrichd has been involved in everything from ideation to delivery and outcomes of the program. The Central Coast consistently ranks among the highest regions in New South Wales for incidents of domestic and family violence, and when we spoke with the community, it was clear that a program like this was needed. ‘Onside With the Mariners’ is a primary prevention initiative, using football as a conduit to foster discussions about healthy relationships, respect, and conflict resolution among secondary school students in the region. Co-designed by Enrichd with national A-Leagues premiers, the Central Coast Mariners and the NSW Department of Education, in partnership with the University of Newcastle, ‘Onside With the Mariners’ addresses the devastating impact of domestic and family violence and aligns directly with the NSW Department of Education’s PDHPE 7-10 Syllabus outcomes in order to educate students on the importance of healthy relationships, promote respect and empathy, foster positive behaviours, and create safe environments. Another great example of how the positive power of sport can be harnessed to influence social change and create healthy communities. Enrichd's goal is to assist 2.6 million Australians with positive and sustainable health and wellbeing programs. This initiative brings us one step closer to that goal. Proud of all involved. Enrichd: Brent Richardson, Alana Fechner #wherepurposemeetsperformance

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  • It's going to be fun watching this man fly around the MCG!

    View profile for Kif Chowdhury, graphic

    Managing Director at Enrichd Sports Management

    Can't comprehend how proud I am of this young man. Jacob Bauer has unique story of resilience, perseverance and a never give up attitude that inspires me on the daily. His super mum, Jody, raised 3 boys by the age of 24 as a single mother. They moved houses around New South Wales about 17 times as Jacob grew up. After going through the Sydney Swans academy program, cut twice and undrafted, Jacob started full-time work to support his mum. I met a steely eyed, determined young man back in 2021, who just wanted to make his mum proud. He made a last minute decision to pack his life in a little suitcase and move to South Australia to chase a dream most people had told him was impossible. A whirlwind three years have passed, with numerous setbacks, from the passing of his late father from motor neurone disease, to personal injury setbacks and struggling for form and consistency. One thing always sticks with me; Jacob's self-belief, dedication and attitude towards success. He'd often say to me "It's alright mate, I know I belong out there, I've just got to keep coming no matter what". He finally got his chance a few weeks ago, and he took it with both hands. He is a joy to watch on the field; however, I'm beyond proud and taken aback by this young man's attitude, self-awareness and willingness to push himself past his comfort zone off it. His vulnerability and openness surrounding his mental health and struggles has allowed for him to become the player that he is and we can't wait to see him take another step forward in 2025!

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