Ortto (formerly Autopilot), is the world’s first complete marketing automation and analytics solution. We’re on a mission to empower marketers to execute impressive campaigns that drive business growth. Sophisticated yet easy-to-use, our platform combines three powerful tools and supercharges them with AI so teams finally benefit from their customer data, marketing automation, and analytics working together. Learn more: ortto.com
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Making a big impact with a small team just got easier! 🚀 See how The Alfred Foundation used Ortto to streamline their fundraising efforts with powerful, easy-to-use automation. 👇
❤️🩹 Non-profits like The Alfred Foundation know how hard it is to build an effective, personalized marketing effort with a small team...that is until Ortto was able to help them easily implement what they needed 🎉 👇 Check out how Ortto made complicated things easy for their fundraising efforts: https://lnkd.in/ee-MsEMF
MQLs are dead, long live MQLs. After speaking to a number of marketers, it's clear MQLs are still very much relevant — they've just shape-shifted. Read more: https://loom.ly/ozph7VE
This month marks the launch of some highly requested features. Highlights include: ✉️ Report on how often users reply to email campaigns and trigger journeys to apply follow-up actions 📱 Send messages using your WhatsApp business account through the new WhatsApp campaign type and journey shape ✍️ New options for Journey shapes & settings See what else we shipped here: https://loom.ly/1XQAScE
If you’ve built or upgraded your tech stack, you probably leaned on TrustRadius in your research phase. TrustRadius leans on Ortto to increase reviews across their site to help software buyers make the correct purchase decisions. “Being able to fully customize attribution at an email and journey level has been incredible for us, because we don’t have to go to another piece of software to build a report that shows what’s going on," shared Kayla Hutchinson, Community Email Marketing Manager TrustRadius. Read more about how TrustRadius uses Ortto to reach their goals here: https://loom.ly/Yoipv9k
Marketing moves fast, but one thing stays the same: automation is a game-changer 🏃♀️ A huge shoutout to MarketingProfs, Ann Handley and our very own Bridie Easton for a fantastic session! We loved exploring how automation is shaping the future beyond email and helping marketers create smarter, more personalized experiences. Missed the conversation? You can still catch the recording here 👇 https://lnkd.in/gDHkGfK9 #MarketingAutomation #B2BMarketing #Ortto #MarketingProfs"
❄️☀️ Same session, two seasons! Bridie Easton and Ann Handley may have been in the same conversation, but they were definitely not in the same climate. While Bridie enjoyed the Australian summer, Ann was bundled up for a US winter—a fun reminder of how marketing (like the weather) looks different depending on where you are! But no matter where you are in the world, one thing is universal: the power of marketing automation beyond email. 📩 Missed it live? You can still register for the recording! 👉 https://lnkd.in/gDHkGfK9 Brought to you by Ortto #mpb2b #MarketingAutomation #Ortto #EmailMarketing #B2BMarketing
If you want to do more with marketing automation without adding complexity or time, it's time to consider a switch to Ortto. Every feature and functionality in our product is built to bring ease to your marketing and operations. In our upcoming platform walkthrough, we'll show you how much more intuitive and powerful your marketing can be. Register here to attend: https://loom.ly/9TR2ns4
If logo visibility right in the inbox sounds good, BIMI is worth exploring. Everything you need to know in this quick read from our Head of Email Deliverability, Travis Hazlewood: https://loom.ly/yfOWDTY
Most marketers are under-utilizing marketing automation, relying on simple email nurture flows and missing out on efficiencies and revenue. This is not intentional, it’s what happens when marketers are stretched thin. But there is a way to get more out of marketing automation without adding hours to your week — in fact, you could wind up saving yourself time. In this webinar with MarketingProfs, Ortto’s VP of Customer and Operations, Bridie Easton, will share marketing automation tips and tricks that will help you build a better customer experience on every channel and at every stage of the lifecycle, while driving efficiency and improving internal operations. Register here: https://loom.ly/MqsMagU
Our Head of Email Deliverability, Travis Hazlewood, shared his top 10 email deliverability tools with you — and 7 of them are completely free. Grab the list here: https://loom.ly/k1JV2jg
Marketing a not-for-profit organization comes with a unique set of challenges and opportunities: 💛 You’re doing more than selling a brand or a product, you’re furthering a mission 🏃You’re typically running pretty lean, and you’re held accountable for every dollar spent At times, it can feel impossible. But with the right data, platforms, and processes in place, you can create a marketing engine that meets your goals without burning yourself out. In this article, we explore how to build a sustainable strategy and share templates and resources that will make it simpler: https://loom.ly/Kb82Nds