STRONG Pilates

Classpass dropped its year in fitness report, revealing the most popular workouts of 2024. Gaining ground, fitness reservations on the app surged 51% YoY. Pilates was the top workout for the second consecutive year, rising 84%. On trend, [solidcore], STRONG Pilates, JETSET Pilates®, Club Pilates, and Les Mills International x adidas are scaling to meet demand. Beyond athletes or bodybuilders, strength training is winning over everyday exercisers, earning the third spot. Similarly, strength training was the fastest-growing activity among women in Strava’s annual report, with a 25% increase in 2024. Claiming the 10th spot, but growing 109% YoY, low-impact training is poised for a big 2025. Rising 158%, body scans were the fastest-growing wellness appointment on ClassPass in 2024, making it another area to watch next year — including Prenuvo, Ezra, Q Bio, Neko Health, and others. 📩 Subscribe to Fitt Insider for the latest health and fitness headlines delivered every Tuesday. → https://lnkd.in/ePW8y89d 📖 Article with more details → https://lnkd.in/eA-W3SWt

This month, we sat down with the team at STRONG Pilates to dive into 'The STRONG Way' and their unique philosophy that’s providing new ways for people to experience Pilates. From integrating strength and cardio into Reformer workouts to pioneering a “Rowformer” machine, STRONG Pilates is not afraid to call itself the black sheep of the Pilates industry while pushing the boundaries of what Pilates can achieve. We also got to share an EXCLUSIVE on the innovation that STRONG has developed with a reverse spring system on the Reformer machine. Michael Ramsey explained “...It’s a world-first for Pilates. We’ve developed a system that allows us to do heavy lifts, like deadlifts upwards of 50kg, on a Reformer. It’s been two years in the making, and we’re testing big compound movements like squats and deadlifts under substantial load.” The Co-founders Michael Ramsey and Mark Armstrong are bringing new ideas into the industry and with ambitious plans to expand into the USA, it's an exciting time to see more of what the STRONG brand will offer in the years ahead. You can read more in this month's issue. https://lnkd.in/gBewq-xs #STRONGWay #PilatesInnovation #PushingBoundaries #Rowformer #reformerinnovation #futurefocused #pilatesstrong

Montana, Head of Movement, takes us through the 2024 STRONG Annual Franchisee Conference. With guest appearances from Nicho Hynes and Mark Bouris, it was a day of learning, collaboration, and celebration. We honoured the achievements of our franchisees and team members who’ve made a lasting impact on their communities and the wider STRONG family. Through insightful discussions and valuable networking, we raised a toast to our successes and look ahead to an even STRONGer 2025. #StrongPilates #AnnualConference

We’re honoured to be recognised in the 2024 Smart50 Awards as one of Australia’s top 50 businesses. At STRONG, we’re driven by a commitment to providing an exceptional fitness experience through expert training and dynamic Pilates. Focused on fostering community and creating lasting impact, we are proud to support the health and wellness journeys of every STRONG member. Read more about it here: https://lnkd.in/g879abZb

This week, we gathered at The Glasshouse Melbourne for our Annual Franchisee Conference and Awards Ceremony, followed by an unforgettable evening at Hazel restaurant. The event was a powerful reflection of STRONG Pilates’ evolution and vision for the future as we continue our growth globally. CEO and Co-Founder Michael Ramsey, alongside the HQ team, unveiled our ambitious global plans for STRONG, including cutting-edge innovations in equipment set to launch in 2025. The evening was a celebration of the top performers within our network, hosted by Channel 9 Presenter Clint Stanaway. Australian entrepreneur Mark Bouris AM delivered invaluable career insights in a dynamic Q&A session with Michael Ramsey, while earlier in the day, STRONG ambassador and NRL star Nicho Hynes shared his inspiring journey on mental and physical fitness. Singapore studio, STRONG Tanjong Pagar was named 2024’s coveted ‘Studio of the Year’ with Ash and Laura Minchin, studio owners of STRONG Gladesville and STRONG Burleigh, named as ‘STRONG Humans of the Year’. We would like to congratulate the following winners of the evening: Regional Excellence Awards across Australia and New Zealand were presented to: Victoria/Tasmania - STRONG Elsternwick New South Wales - STRONG Gladesville Queensland - STRONG Burleigh South Australia - STRONG Henley Beach Western Australia - STRONG Joondalup New Zealand - STRONG The Bays Individual Excellence Awards were presented to: STRONG Studio of the Year - Tanjong Pagar, STRONG Singapore STRONGEST Instructor - Soila Suomela, STRONG Springwood STRONGEST Community - STRONG Byron Bay STRONG Studio Manager - Karren Valdez, STRONG Gladesville STRONG Master Trainer - Kenzie Smith, Adelaide STRONGEST HQ Member - Carley Cunningham STRONG Humans - Ash and Laura Minchin, STRONG Gladesville #StrongPilates #AnnualFranchiseeConference

STRONG is excited to share that co-founder Michael Ramsey will be speaking at the upcoming Beyond Activ Asia-Pacific, taking place from December 2-4 in Sydney. What a line-up! You can view the event’s agenda, speaker list, attendee list, sponsor list, and book your tickets to join Michael online here - https://lnkd.in/gPSAkkS5. #BeyondActiv #beyond_activ #StrongPilates

Five years on from the launch of our flagship studio in Melbourne, Australia, STRONG officially enters the U.S. market with 77 territories sold and 100 studios set to open across Dallas, Austin, LA County, Orange County, San Diego, New Jersey, Massachusetts, and Long Island—specifically in Syosset, Garden City, Commack, and Ronkonkoma. The U.S. marks the latest milestone in our global expansion as we connect with new communities and introduce a new era of low-impact, high-intensity workouts that bring the STRONG experience to life. This project wouldn't have been possible without our incredible partners and our dedicated STRONG team, who continuously elevate our brand and standards through our unique concept. See you in the U.S.! #StrongUSA #StrongPilates #GlobalExpansion

BREAKING NEWS: STRONG Pilates accelerates U.S. expansion with over 100 new studios confirmed across the country. Congrats to Michael Ramsey, Mark Armstrong, Marlene Harris and all the team! 2025 will be an incredible year for the STRONG team. To date, STRONG Pilates has confirmed 77 locations across the United States including multi-site franchise agreements in Dallas, Austin, Los Angeles County, Orange County, San Diego, New Jersey, and Massachusetts. Single-site franchise agreements have been confirmed across Houston and Long Island, including Cinco Ranch, Syosset, Garden City, Commack, and Ronkonkoma.

STRONG Set for Rapid Expansion Across the United States. Following the successful launch of our first studio in Stone Oak, San Antonio, Texas, we are excited to announce our plans to bring our unique blend of Pilates and cardio-infused workouts to over 100 new confirmed locations across the U.S. Here to meet the growing demand for a boutique, multi-modality offering of low-impact, high-intensity workouts, this is just the beginning of our expansive rollout of an unparalleled fitness format, ushering in a new era in fitness. Read more about our U.S. expansion in the latest feature from Fitt Insider: http://bit.ly/3UiWEtM

Congratulations to Michael Ramsey, Co-Founder of STRONG Pilates, for being awarded the Business News Australia Pty Ltd, Melbourne Young Entrepreneur of the Year in Fitness for three consecutive years: 2022, 2023, and 2024! This recognition highlights Michael's dedication and hard work, along with his belief in STRONG Pilates as an innovative, community-driven approach to fitness that enhances the physical and mental well-being of STRONG Humans around the world. His commitment to health and wellness, coupled with visionary leadership, has propelled STRONG Pilates to reach new heights as we commence our expansion across AUS, NZ, SNG, Philippines, Indonesia, South Korea, Japan, Dubai, Malaysia, Bahrain, EU, UK, Canada and the U.S. #YoungEntrepreneuroftheYear #StrongPilates