🎙️ Just Russel featured in De 7: Our Take on Black Friday ⚡ Our co-founder, Victor, joined the popular podcast De 7 to discuss a hot topic: Black Friday (or Bark Friday for us 😉 ). Spoiler alert: we’re not the biggest fans. 💔 Black Friday often feels like a festival of mass consumption that puts unnecessary pressure on businesses and logistics. So why have we participated for the past four years? 🤔 It’s simple: long-term investment in our customers. 👉 At Just Russel, we’re not focused on big profits from the first purchase. Instead, we use Black Friday as an opportunity for new customers to discover our products, fall in love with them, and stick with us for the long haul. And this isn’t just wishful thinking. ⚡ Data from our previous campaigns consistently shows that this strategy pays off over time. Thanks for asking on our approach on Black Friday Bert Rymen & De Tijd #BlackFriday #PodcastFeature #JustRussel #De7 #LongTermVision
Just Russel
Pet Services
Ghent, Flemish Region 4,109 followers
Changing the way we care for pets. Follow our start-up journey!👇
About us
Just Russel is a Belgian D2C Pet Tech scale-up that aims to change the way we care for pets through a data-driven, holistic, and preventive health-focused pet food. They offer personalised pet nutrition and health services via their proprietary algorithm on their website and aim to become the Hellofresh for Pets. Their mission is to enhance pet wellbeing by empowering owners to self-manage their pets' health proactively. Founded in 2020, they’ve expanded internationally to Belgium, the Netherlands, Germany, and France, serving over of 50 000 pets every month. Just Russel, healthier for your pet, easier for you!
- Website
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https://bit.ly/linkedin-justrussel
External link for Just Russel
- Industry
- Pet Services
- Company size
- 11-50 employees
- Headquarters
- Ghent, Flemish Region
- Type
- Privately Held
- Founded
- 2020
Locations
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Primary
Ghent, Flemish Region 9031, BE
Employees at Just Russel
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Thomas Van Overbeke
Entrepreneur | Founder | Mentor | Angel investor in B2B and D2C Startups
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Dries Desmet
Full-stack Software Developer
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Lieven Van Acker
Back End Developer at Just Russel
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Pauline Grossen
Influencer marketing, partnerships en SoMe at Just Russel, Travel-Lifestyle Blogger & content creator for Pauline Grossen - Afashiontaste
Updates
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We're #hiring a new Brand Ambassador (Student) in Nevele, Flemish Region. Apply today or share this post with your network.
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[DAY OF THE ENTREPRENEUR] 🚀 Today, we celebrate entrepreneurship! Renaat and Louis, co-founders of Just Russel, reflect on the early start-up days full of improvisation, fun 😅 —and last-minute packing... 📦 #justrussel #ecommerce #startup #dtc #entrepeneur #dagvandeondernemer #unizo #belgium #founders #podcast
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🎉 Big news for the Just Russel team! ⚡️ We’re thrilled to announce that we’ve been featured on the Sifted 75: Nordic & Benelux Leaderboard 🤩 This prestigious ranking highlights the 75 fastest-growing startups in the Nordics and Benelux regions, based on revenue growth over the past three financial years. Being recognized alongside such incredible companies is a huge honor and testament to the hard work and dedication of our amazing team. 🙌 Curious to see who else made the list? 👉 Check out the full leaderboard: https://lnkd.in/g9PtH8bU #SiftedLeaderboards #Nordics #Benelux #JustRussel #StartupGrowth
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We're #hiring a new Créateur·rice de contenu in Ghent Metropolitan Area. Apply today or share this post with your network.
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🆘⚡ Just Russel is still looking for you! Are you full of enthusiasm to be part of a rapidly growing scale-up with a young team? Are you a true animal lover and digital native with a passion for video? 🎥 👉 Then apply as a Video Creator at Just Russel: https://lnkd.in/d-3iNc5v #dtc #ecommerce #video #videocreator #growth #scaleup #belgium
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🎉 Exciting News: Cooper Pet Care joins the Just Russel Family 🐾 Cooper Pet Care has joined the #JustRusselFamily. It marks a significant milestone for both companies, reinforcing Just Russel’s mission to enhance pet wellbeing through prevention. ⚡ Just Russel is set to expand its offerings with the addition of Cooper Pet Care’s veterinary and insurance expertise and digital services. Together, they are creating a more seamless, holistic experience for their customers – combining tailored pet food recommendations with direct access to expert veterinary advice online 💻🐶. This integration will offer pet parents a more convenient, trusted, and personalized approach to caring for their beloved pets. Renowned for its expertise in personalized pet food, Just Russel will now be able to offer an even more robust suite of services to its customers. Cooper Pet Care’s services are poised to seamlessly integrate with Just Russel’s existing offerings, creating a more convenient and accessible experience for customers. Pet parents can anticipate enjoying the benefits of personalized pet food recommendations alongside easy access to expert veterinary advice. This is a testament to both companies’ shared vision of delivering the highest quality care for pets. Cooper Pet Care is thrilled to embark on this new chapter as part of the Just Russel family and looks forward to serving the needs of pet owners across Europe. 🐕💙 #petcare #pethealth #innovation #Europe #EU #JustRussel #CooperPetCare PS: Please note: Cooper Pet Care’s online consultation sessions do not replace an in-person visit to the vet. They do not provide diagnoses or prescriptions. 🔗 Link to learn more: https://lnkd.in/eHTF9PAr
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😂 🎬 The secret behind winning Belgian Young Marketing Company of the Year! 🏆 To convince the Belgian Marketing Awards jury as finalists after pitching our story, we put Louis Vanderhaeghen & Louis Mortreu 🐶⚡ in front of the camera and created this video that captures the heart and mission of Just Russel. #JustRussel #BelgianMarketingAwards #YoungMarketingCompany #ExcellenceInData #Martech #BraveMarketing #BigRewards #PetTech #CustomerCentric #PurposeDriven Deloitte BAM - Belgian Association of Marketing
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🤩 JUST RUSSEL WINS BELGIAN YOUNG MARKETING COMPANY OF THE YEAR! 🏆 We’re incredibly proud to announce that Just Russel has been named the Belgian Young Marketing Company of the Year at the Belgian Marketing Awards and has also received the award for Excellence in Data and Martech 2024! 🎉🌟 These awards represent a huge milestone for our team, whose dedication and innovative spirit have helped transform pet care into a truly personalized, data-driven experience. From crafting tailored nutrition plans to creating impactful, customer-first marketing, this recognition is a testament to our mission to change the way we care for pets. 🐾💡 A huge thank you to The Belgian Marketing Awards and jury, supported by Belgium’s leading business and marketing organizations (ACC, BAM - Belgian Association of Marketing, BABM, BMMA, CUBE, UBA, UMA, Deloitte), and a special shoutout to our phenomenal team of Russels. Your hard work, creativity, and dedication make Just Russel the brand it is today. ❤️ Big rewards come from brave marketing, and we’re just getting started. If you’re ready to make a positive impact, check out our job openings at justrussel.com/jobs – we’re always looking for passionate people to join our journey! 🚀 #JustRussel #BelgianMarketingAwards #YoungMarketingCompany #ExcellenceInData #Martech #GameChangers #CustomerCentric #PetCareInnovation #BraveMarketing #BigRewards #PetTech #PurposeDriven
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🆘 Just Russel is looking for you! Are you full of enthusiasm to be part of a rapidly growing scale-up with a young team? Are you a true animal lover and digital native with a passion for video? 🎥 👉 Then apply as a Video Creator at Just Russel: https://lnkd.in/d-3iNc5v #dtc #ecommerce #video #videocreator #growth #scaleup #belgium