Digital Main Street

Applications are now open for the 2025 Digital Main Street and Mastercard Small Business Cyber and Intelligence Fellowships!  Digital Main Street and Mastercard are providing more unique and exciting opportunities for students to work with industry leaders in cybersecurity. The Small Business Cyber and Intelligence Fellowships, now in their third year, are a collaboration between Digital Main Street and Mastercard, offering students and recent graduates the chance to gain valuable hands-on experience working alongside industry leaders in cybersecurity.  Fellows/interns participating in the program will collaborate with Mastercard’s globally recognized, award-winning teams, who are leading the way in shaping the payments industry and pioneering innovative approaches to combating fraud for merchants and issuers.  If you are a student or recent graduate interested in a fellowship/internship opportunity, please visit our website to learn more and apply now!  https://lnkd.in/g-MNBMYK #CyberFellowship #CybersecurityInterhship #UniversityInternship #CyberandIntelligenceFellowship #Mastercard #SmallBusiness #Cybersecurity #Innovation #DigitalEconomy 

Know Your Cyber Score! Test your knowledge with the complimentary Cybersecurity Assessment Tool from Mastercard for small businesses. Learn more: https://lnkd.in/gqZ9hSdY

The holiday season is in full swing, and we know your small business is busier than ever! To help you make the most of the festive season, we've curated a special Holiday Section of the DMS Resource Hub! You'll find practical, last-minute strategies designed to help your small business thrive through the holidays and beyond. Check out resources from our trusted partners including: 🎄 Creative holiday marketing ideas 🎄Quick tips for festive email campaigns 🎄Tools to turn holiday shoppers into loyal customers & so much more! Visit our Holiday Resource Hub today and set your small business up for success this season! https://lnkd.in/gpGMpkaC #holidaymarketingstrategy #smallbusinesstips #smallbusiness #holidaysales #ecommerce #digitalmainstreet #smbs #ecommercetips #digitaltransformation #smallbusinesscanada #smallbusinessontario

From startups to sourdough, Josée’s journey led her from Montreal to West Toronto to create The Bread Essentials—a 100% gluten-free and nut-free bakery. 🌾 ✨ After discovering her gluten allergy, Josée turned her passion for baking into a mission to create delicious, preservative-free treats for those with dietary restrictions. Her dedication and perseverance turned challenges into opportunities, bringing wholesome baked goods to the community. 💛 🍞 One of our Toronto DSS squad members, Jasleen, helped Josée apply for the Digital Transformation Grant and Canada Digital Adoption Program and microgrant. These grants enabled Josée to remodel her website, update her branding and boost awareness of her business by channelling funds into social media and paid advertising. Curious about The Bread Essentials? Stop by to experience the love and flavour in every bite! Or visit their website: https://lnkd.in/gsJsW6vP Want to know how Digital Main Street can help your business? Learn more: www.digitalmainstreet.ca #DigitalMainStreet #DigitalTransformation #DigitalMarketing #TheBreadEssentials #BreadMaking #Bakery #TorontoBusiness #SmallBusiness #SmallBusinessMarketing #OntarioBusiness #CanadianBusiness

We are proud to partner with Mastercard in our shared commitment to supporting small businesses by providing essential cybersecurity knowledge and resources. To help safeguard your business, enroll in our cybersecurity course—presented by Mastercard and in collaboration with the Toronto Association of Business Improvement Areas (TABIA). This course is designed to empower small businesses to stay resilient in the face of growing cyber threats. Learn more and register here: https://lnkd.in/gvYzefA2

Cybersecurity is not just for large corporations—it’s crucial for small businesses too. Mastercard’s partnership with Digital Main Street is helping Canadian small-business owners secure their digital assets and build trust with their customers. At Mastercard, we’re investing in the future of cybersecurity through our Global Intelligence and Cyber Centre of Excellence in Vancouver, including strategic partnerships like this.  Watch this video to learn more from John Kiru. You can also learn more about our strategic partnerships across Canada at https://lnkd.in/ejDTAZSp.   #SmallBusiness #Cybersecurity #Innovation #DigitalEconomy  

🎁✨Ready to sleigh your holiday marketing strategy?✨🎁 Small business owners, it’s time to spread some holiday cheer—and boost your sales while you’re at it! 🎄 From gift guides to personalized emails and festive promotions, our latest blog has tips to help you create high-quality, festive content that connects with customers and helps your business shine this season. ⭐ Read the blog and unwrap your holiday marketing potential: https://lnkd.in/gkazYv9M ❄️ Don’t let this season pass without making it merry and bright for your business! #holidaymarketingstrategy #smallbusinesstips #smallbusiness #holidaysales #ecommerce #digitalmainstreet #smbs #ecommercetips #digitaltransformation #smallbusinesscanada #smallbusinessontario #quallitycontent #highqualitycontent

Sophia, also known as SoJay, is the founder, author, and creator of Soulful Colour. Inspired by her passions, creative nature, and a strong desire to promote mental wellness, she founded Soulful Colour to offer unique affirmation colouring books that celebrate diversity, self-expression, and personal growth. Through her books, presentations, workshops, and speaking engagements Sophia connects with others, helping them embrace their uniqueness and cultivate mindfulness. Her mission is to bring warmth, positivity, and empowerment to the world, one affirmation and colouring page at a time. Sophia decided to apply for the Canada Digital Adoption Program (CDAP) to enhance her brand’s digital presence and expand her reach to a broader audience. Recognizing the growing importance of a strong online platform, she knew that an improved website and e-commerce system would be key to elevating Soulful Colour’s impact. Sophia shared; “The CDAP microgrant made a big difference for my business's online growth and customer relations. It was extremely important for me to have an appealing, on-brand website with a functional e-commerce platform, and this grant allowed me to focus on finding the right skills and expertise without worrying about the financial investment.” Read more about her program experience here: https://lnkd.in/gEzkrpX5 #DigitalMainStreet #digitaltransformation #smallbusinesscanada #smallbusinessontario #smallbusiness #sme #digitalstrategy #ecommerce #CDAP #canadadigitaladoptionprogram #author #soulfulcolour

Join the Mastercard Small Business Community! Learn about the tools, resources and support available for small businesses. Sign up at https://lnkd.in/gRpzFJ7i

Tip of the Week: Shopping Ads Shopping ads on Google are a great way to showcase your business's products to potential customers. These ads have visuals, prices, and links to the product page, making it easy for consumers to see what to have to offer. With these type of ads, you can track campaigns' performance, adjust the product feeds, and edit the targeting to be more effective in your reach. Interested in learning more about shopping ads for your business? Email us at info@digitalmainstreet.ca to get connected. #DigitalMainStreet #DigitalMarketing #DigitalAds #GoogleAds #ShoppingAds #SellingOnline #ECommerce #SmallBusinessMarketing #SmallBusiness #CanadianBusiness