Lush Fresh Handmade Cosmetics North America

Stuck on what to add to your wish list this year? 🎁 Look no further, we’ve partnered with our pals at BuzzFeed and are here to help. Read on to learn more from the wonderful Rachel Ettinger, MBA, Lush Brand Marketing Lead and the owner of this exciting initiative. “We are SO excited to create such a fun and nostalgic quiz,” says Rachel. “Many of us here at Lush are Millennials and vividly remember doing fun Buzzfeed quizzes all the time – everyone knows exactly which Harry Potter or Gilmore Girls character they are!” To get this partnership off the ground and ensure the quiz was not only exciting but also accurate, Rachel met with many individuals within the business, from scent and product experts to our Content and Film & Photo teams and of course, the Buzzfeed Canada team. “When we think about our Lush customer and our brand, we knew that a quiz like this would be the perfect way to engage with new audiences around the holidays," she continues. "Lush has so many amazing scents and products, but sometimes it can be overwhelming to know where to begin." Most importantly, at Lush, we know that scent is so personal and evokes so many different emotions and memories for folks, it’s not a one-size-fits-all approach by any means. “Could my job be any more fun?” concludes Rachel. “Hope you enjoy filling this out and please let us know your answers below! Happy Holidays!” Folks in Canada your quiz can be found here: https://lnkd.in/gaJYTasM USA friends look here: https://lnkd.in/g_Ar56gC

☕✨ Wake Up and Glow with 2025’s Color of the Year! Mocha Mousse is Pantone's hue for the new year—a deep, warm shade that brings to mind energy, renewal, and a sense of calm. Inspired by the sustaining power of nature, it's a color perfectly present in our fan favorite Cup O’ Coffee Face and Body Mask. This long-time Lush classic was formulated specifically to provide fresh starts and feelings of comfort. If you're a sucker for the strong, scrubby, stimulating type, this coffee-infused mask is for you. The rich, aromatic scent of freshly brewed coffee and roasted cocoa extract will wake up your senses, while kaolin clay helps cleanse and ground your skin. Ground coffee gently exfoliates, buffing away dryness and leaving your skin smooth and glowing. 👀 Want to see how it's made? Come behind-the-scenes and take a closer look at the fresh ingredients that go into creating this handmade product. Discover Cup O' Coffee: https://bit.ly/3ZqNNIf

🌟 This Giving Tuesday shop Star Of Wonder Bath Bomb in-store or online and 75% of the purchase price (minus the taxes) will go to organizations supporting trans and queer communities. Packed with color, popping candy and soothing coconut milk powder, this minty star believes in the magic of being your most authentic self. The holidays are often full of celebrations, reunions and giving in all its forms, and for many people in the trans and queer community this time can be alienating and isolating. Despite these challenges many people choose to gather with their chosen family and celebrate the holidays surrounded with understanding and joy. Star Of Wonder Bath Bomb is a reminder to never stop celebrating the magic of who you are! As a campaigning company, Lush has been advocating for people, animals, and the planet for over 30 years. Our Giving collection donates 75% of the purchase price (minus the taxes) to grassroots organizations working human rights, animal protection and environmental justice. To stay informed on new campaigns sign up at https://p2a.co/WEI7SdZ.

The ingredients that make up our products are premium, but our packaging isn’t, and we are proud to say that. Here at Lush, it’s what’s inside that counts. There are lots of costs that go into pricing our products—including matching the electricity we use in retail and manufacturing with certified renewable energy. But taking three of our biggest product costs—ingredients, packaging and labor—here’s the breakdown of where your money goes when you pick up a 8.8 oz/ 250 g pot of our bestselling gentle cleanser Angels On Bare Skin. We actually put our money where our mouth is and invest nearly *seven* times more in ingredients than packaging to make this product. 🌿 By using pots made from 100% post-consumer plastic, we keep our packaging simple and functional. Through our Bring It Back program, you can recycle your pots into fresh new ones—and earn $1 off per pot! ♻️ This allows us to focus on what really matters: premium, ethical ingredients. Angels On Bare Skin Cleanser is made with over 30% ground almonds from Majorcan co-ops, along with soothing oils like Bulgarian lavender and Turkish rose. These high-quality components nourish your skin while supporting sustainable practices. 🪻 Handmade fresh daily, our products reflect our commitment to creating jobs and reducing mass production’s environmental impact. Each pot even features a sticker with the maker’s name and the product’s freshness date! Next time you shop, consider what’s inside, where it’s sourced, and if it aligns with your values. Got questions? We’d love to share more! 💜

If the words “Snow Place Like Snow Flake” ring a bell then you’re either a Bravo fan, a bath bomb fan, or both. This past month we launched the Snow Place Like Snow Flake Bath Bomb in partnership with the one and only Meredith Marks, of The Real Housewives of Salt Lake City fame. Here to tell us more is Senior Brand Marketing Lead, Jasmyn Ellis. 🛀 Jasmyn, can you tell us a little about how this partnership came to be? As a dedicated Bravo fan, I always try to keep up with all the drama. When I watched the season premiere of RHOSLC and saw the bath bomb drama unfold, I couldn’t help but laugh—after all, baths are Meredith’s thing! So, I did what any millennial marketer would do: I sent her a message asking if we could collaborate on creating her own bath bomb. I’m firmly #TeamMeredith, and her love for baths deserved recognition. Partnering with the original inventors of the bath bomb felt like the perfect fit. 🛀 And what made you think this was such a great fit for the brand? One of my favourite things about working at Lush is that we love to have fun. While our brand is built on incredible values that we take very seriously, at the end of the day, we’re a group of people who care about the planet and love baths. This collaboration was a perfect opportunity to reach a new audience—Bravo fans who are #TeamMeredith and either wanted to support her or were just looking to enjoy a luxurious, buttery bath. 🛀 What was your favourite part of this experience? Any learnings for the future? I knew the Bravo fandom was intense, but the social media comments have been everything. I spent an entire evening going down a Reddit rabbit hole, and these fans are absolutely hilarious. The reactions and commentary around this collaboration exceeded all my expectations. Having Meredith showcase the bath bomb at Bravo Fest in Miami was definitely a highlight—never in a million years did I think my love for reality TV would intersect so perfectly with my 9-to-5. If I could do it over, I wish we’d connected with Meredith sooner, before she filmed herself making bath bombs in her kitchen (although that scene was 10/10). I would’ve loved to bring her to our kitchen, our manufacturing facility, to show just how handmade everything at Lush really is. 🛀 Speaking of the future, will we see more collabs like this? 👀 Do you even need to ask? I wasn’t kidding when I said we’re a fun company! Shop it now, right here: https://lnkd.in/gZSRXkuY

✨ Discover the Story Behind Our Brazil Nut Oil Every Lush product has a story—and some of the most inspiring ones start in the heart of the Amazon rainforest. 🌿 Our Brazil nut oil is not only a key ingredient in products like Ro’s Argan Body Conditioner, but it also represents a commitment to sustainability, biodiversity, and community empowerment. 🌳 In Peru's Madre de Dios region, we’ve established a 2,000-hectare Brazil nut concession, helping to regenerate previously logged land, protect wildlife, and support local communities. This work ensures the conservation of one of the most biodiverse areas on Earth while providing livelihoods for local harvesters. From there, the nuts take an incredible journey—from the Amazon to Canada, where our skilled compounders transform them into products you can enjoy in your daily routine. Read the article to learn more. #Sustainability #EthicalSourcing #LushLife #BrazilNutOil #RainforestConservation

In partnership with Justice for Greenwood Foundation, we collaborated on a campaign to support the survivors and descendants of the Tulsa Race Massacre and help build a future free of injustice and inequality. In recognition of its impact, the campaign was selected as a Silver and Community Voice Winner for the 4th Annual The Anthem Awards. Known as the Tulsa Race Massacre, the destruction of Greenwood is one of the worst acts of domestic terrorism in U.S. history. Over 100 years later justice has yet to be served. Within the campaign, we created a mini-documentary recounting the events of the Massacre, the harms that continue to reverberate throughout the Greenwood community, and the ongoing quest for justice and reparations. We also created a limited edition product, with 100% of the purchase price (minus the taxes) going to our Repair Fund for organizations working to build a future free of injustice and inequality, including Justice For Greenwood Foundation as our U.S. partner. We raised over $85,000 towards our fundraising goal, and the mini documentary has garnered over 10,000 views on YouTube. Thank you to everyone who supported this effort and to everyone who continues to demand justice for the Greenwood community. 🤝 Hear from our campaign partner: https://bit.ly/4eVbWwh 🎥 Watch the mini-doc: https://bit.ly/4e07xba #JusticeForGreenwood #FightForJustice #Lush

🌿 What if your daily routine could help restore nature’s balance? Rewilding isn’t just about big conservation projects—it’s about small, everyday actions that can bring us closer to nature. For 3.8 billion years, life on Earth has created a delicate balance. But today this balance is at risk. Did you know that of all the mammals on the planet, only 4% are wild animals? The rest? Humans (36%) and animals we raise (60%). This isn’t just a statistic—it’s a call to action. Here at Lush, we’re taking action by supporting biodiversity in our supply chain and our local communities. From sustainably sourcing ingredients like salt, patchouli and tonka beans to supporting the reintroduction of the Ospreys and Sea Eagles in Poole Harbour, the birthplace of Lush in the UK, we are committed to protecting ecosystems while helping the people who depend on them. But rewilding doesn’t stop there. It’s also about letting gardens thrive, eating a plant-rich diet, advocating for policies that protect biodiversity, and reconnecting with nature. By rethinking what is part of our routines, we can all play a part in restoring the balance. Ready to take the first step toward rewilding your routine and making a difference for biodiversity? Learn more about how small changes in your every day habits can create a thriving future for nature—and for all of us. 🐾 🌍 Read the full article by Lush's Earthcare Strategy Lead, Ruth Andrade: https://bit.ly/3CN9NFW #Rewilding #Biodiversity #ClimateAction #EthicalSourcing

‼️ Did you know that nearly 75% of the candidates running for Congress this past election were male? It’s time for a government that truly represents the people it serves. 💪 To support groups working towards diverse representation in elected office, we’ve created a limited-edition bath bomb that donates 75% of the purchase price (minus the taxes) to this important work. 💫 A Billion Bright Stars Bath Bomb features our bestselling Rose Jam scent, starry luster, and bright Sicilian lemon oil to help uplift spirits and communities. 🗳️ “Vice President Harris’ herstoric presidential campaign inspired millions of underrepresented people to work towards a stronger democracy, which she noted in her concession speech. We are dedicated to continuing the important work of building representation that reflects the diverse experiences of the whole country,” says Seth Antonio Laxman, Advocacy & Activism Campaigner at Lush. Shop now: http://bit.ly/3V4715a

✨ Lush Scent House: An Aromatherapy Sanctuary ✨ Happen to be wandering around Toronto’s Eaton Centre this weekend? Make sure you follow your nose to our Scent House pop-up. We chatted with the masterminds behind this activation, Lush Brand Events Project Manager, Elizabeth White, and Brand Marketing Lead, Barbara Tavares, about the event's purpose, how it came to be and what it’s like curating such an experience during Taylor Swift's Toronto takeover. Liz, tell us about the Scent House – what is it? With three unique scent rooms you’ll be surrounded by soothing fragrances, engaging activities and calming music – the perfect atmosphere to transport yourself to a place of relaxation and connect with your inner calm. Ok, and how did this event come about? Rooted in aromatherapy, this activation focuses on wellness and self-care, offering a moment of calm amid the hustle and bustle of the holiday season. The Scent House offers three distinctive rooms inspired by loved Lush scents: Sleepy, Gourmand, and Snow Fairy. Customers can discover their unique scent layering by engaging with each room and Lush Scent Experts. Barbara, what’s been your favourite part about curating this activation? The best part of these pop-up events is the creative freedom to bring unique ideas to life. The concept of "free aromatherapy" started as a playful remark from one of our co-founders Ro in a meeting back in January, and it stuck with me. It’s been so rewarding to develop this wellness-focused experience from that spark of inspiration! Personally, I’m most excited about the Gourmand Room. I love baking, and the holiday season is when I bring out my favourite sweet treat recipes. This room feels especially close to my heart—it’s warm, and nostalgic, and perfectly captures the cozy essence of the holidays. Ok, so why Toronto? Toronto is one of our key markets, with the Eaton Centre shop ranking among our top 50 globally. It’s also home to our manufacturing and compounding teams, making it an ideal location for this activation. Plus, with the Taylor Swift Eras Tour aligning with our holiday campaign, the timing was perfect to connect with our target audience in a meaningful way. We’re also excited to involve the incredible local Toronto team. This event taps into six GTA-area shops for staffing, providing an opportunity for our local shop staff to contribute to a larger, collaborative Lush experience. Last question, how has activating amidst the chaos of the Eras Tour impacted you and your work? The Eras Tour has been a huge influence, especially on the design of this activation. We’ve woven in subtle nods (easter eggs if you will) for Taylor Swift fans, particularly in the Snow Fairy Room, where we made the whole place shimmer!! The energy of the tour has inspired us to make this activation a truly memorable and joyful experience for both Swifties and Lush fans alike!