Rivalry.com

Global, instant, and 24/7. SBC Leaders Magazine spoke with Rivalry CEO Steven Salz about our move into crypto and what opportunities this fledging technology is creating for sports betting companies. "Going country to country is an ongoing and consistently challenging thing. The beauty of crypto is that it's always on. There's no maintenance windows. It's 24/7, it's global, it's instantaneous." Read the full feature here 🗞️ https://lnkd.in/ebm6RHmT

“Gen Zers are increasingly looking at sports betting through the lens of spending X money for Y entertainment value,” Rivalry CEO Steven Salz tells Canvas8. “We believe this will be the generation that pushes product innovation ahead in sports betting, and Rivalry is looking at other categories such as gaming, crypto, and Web3 to capture that in the online betting experience.”

We're always looking to add a little spice to our product wherever we can. A few years back, we decided to do what any internationally regulated and super serious public betting company does: turn our cash-out feature into a chicken drumstick slider. Here's the story behind Rivalry's "Chicken Out" feature 🍗 Read more on Rivalry Magazine below 🗞️ https://lnkd.in/e_kTwakh

Crypto casinos are "the new frontier of gambling," writes The New Money. "The broad applications for crypto have largely been seen as price speculation and payment integrations, however gambling is beginning to show enormous adoption and user growth. "Rivalry (TSXV: RVLY) recently successfully launched their own crypto token for the purposes of placing bets within their digital casino, which immediately led to over a million dollars of new revenue generated." Read the full story 🗞️ https://lnkd.in/e4Jcm3FW

"Whether or not Discord allows third parties to eventually run their own Quests, it’s clear that there is a growing opportunity for brands, and not just game publishers, to reach consumers on the platform. Brands such as the 𝗚𝗲𝗻 𝗭 𝘀𝗽𝗼𝗿𝘁𝘀 𝗯𝗲𝘁𝘁𝗶𝗻𝗴 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗥𝗶𝘃𝗮𝗹𝗿𝘆 𝗮𝗹𝗿𝗲𝗮𝗱𝘆 𝗺𝗮𝗶𝗻𝘁𝗮𝗶𝗻 𝘃𝗶𝗯𝗿𝗮𝗻𝘁 𝗮𝗻𝗱 𝗹𝗮𝗿𝗴𝗲 𝗗𝗶𝘀𝗰𝗼𝗿𝗱 𝘀𝗲𝗿𝘃𝗲𝗿𝘀; 𝗥𝗶𝘃𝗮𝗹𝗿𝘆’𝘀 𝗵𝗮𝘀 𝗼𝘃𝗲𝗿 𝟭𝟬,𝟬𝟬𝟬 𝗺𝗲𝗺𝗯𝗲𝗿𝘀." In a conversation with Alexander Lee, Global Head of Marketing Grant Flannery shares how Rivalry is using Discord to reach and engage the next generation of sports bettors. Read more on Digiday 🗞 https://lnkd.in/eH36h3wT

Introducing the NutTap9000™️, the latest and greatest in nutnology. Players can connect their digital wallets and can click the NutTap9000™️ to receive a random amount of NUTZ (later converted into Rivalry Token) every few hours. Users can also build up a daily streak multiplier by visiting once every 24 hours. It's the latest in a long string of releases to acquire crypto users, drive connected wallets, and incorporate Web3 technology into our product mix. Now, go grab yourself some NUTZ.

“Rivalry isn’t like other sports betting companies,” Alyssa Meyers writes for Marketing Brew. “Instead of tapping the Rob Gronkowskis or Kevin Harts of the world, Rivalry partners with creators, particularly in the esports space, to promote its product on platforms like X and Twitch.” “It’s also been known to send an actor wearing a chicken costume to live events,” she adds. Rivalry’s Head of Marketing Grant Flannery explains how between the zany marketing and quirky brand stunts the team is aiming to “create a brand that lives and breathes internet culture,” and importantly, one that resonates with the next generation of players. Read more on Morning Brew 🗞️ https://lnkd.in/epc5ixy3

Rivalry CEO Steven Salz was named one of US iGaming Hub's Top 100 Most Influential People in the iGaming and Sports Betting Industry. Ranked 46 on the list... BUT #1 IN OUR HEARTS

EGR Global's latest cover story 'The Generation Game' dives into Gen Z's emergence in the online gambling arena, and specifically, how this demographic of digital natives is driving changes across product, brand, marketing, and payments. Top-notch work from Julian Rogers putting this together, and one of my favorite lines from the story comes from Brendan Tinnelly: "𝘛𝘩𝘪𝘴 𝘪𝘴 𝘢 𝘷𝘦𝘳𝘺 𝘪𝘯𝘴𝘶𝘭𝘢𝘳 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺... 𝘐𝘵’𝘴 𝘱𝘦𝘰𝘱𝘭𝘦 𝘮𝘰𝘷𝘪𝘯𝘨 𝘧𝘳𝘰𝘮 𝘤𝘰𝘮𝘱𝘢𝘯𝘺 𝘵𝘰 𝘤𝘰𝘮𝘱𝘢𝘯𝘺 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 𝘢 𝘭𝘰𝘵 𝘰𝘧 𝘧𝘳𝘦𝘴𝘩 𝘣𝘭𝘰𝘰𝘥 𝘢𝘯𝘥 𝘧𝘳𝘦𝘴𝘩 𝘪𝘥𝘦𝘢𝘴, 𝘤𝘦𝘳𝘵𝘢𝘪𝘯𝘭𝘺 𝘢𝘵 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘭𝘦𝘷𝘦𝘭 𝘰𝘧 𝘢𝘯 𝘰𝘳𝘨𝘢𝘯𝘪𝘻𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘥𝘳𝘪𝘷𝘦 𝘤𝘩𝘢𝘯𝘨𝘦... 𝙄𝙩’𝙨 𝙙𝙞𝙛𝙛𝙞𝙘𝙪𝙡𝙩 𝙩𝙤 𝙗𝙪𝙞𝙡𝙙 𝙖 𝙥𝙧𝙤𝙙𝙪𝙘𝙩 𝙛𝙤𝙧 𝙖 𝙘𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙞𝙛 𝙩𝙝𝙖𝙩 𝙘𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙞𝙨 𝙣𝙤𝙩 𝙞𝙣 𝙮𝙤𝙪𝙧 𝙘𝙤𝙢𝙥𝙖𝙣𝙮.” Thanks again for including my (and Rivalry.com's voice in it). Link in the comments 🗞

"Rivalry's bet on crypto and blockchain is paying off," says Ted Orme-Claye. In our second quarter earnings report last week, we gave a first-look at our native cryptocurrency Rivalry Token and how the product has performed in its first 90 days. Here's the scoop 👇 • Users who have opted-in to receive Rivalry Token are 2x as valuable and deposit nearly twice as much as our average, non-crypto customers. • Rivalry Token marked our most successful reactivation campaign ever, full stop. More than half of opted-in users are previously churned customers, while another 15% are net new. Hell yeah. • Behaviorally, Rivalry Token customers are more active and engaged than our average, playing all days of the week and spending nearly two-thirds of betting handle on casino. Read more on Payment Expert 🗞️ https://lnkd.in/e7CBjKVC