A new IPSOS poll, commissioned by UNI's World Players Association, shows overwhelming public support for paying athletes a share of Olympic revenue and giving them a bigger voice over decisions that impact them.
✅ 65% say believe the IOC should share Olympic revenue as a form of payment with athletes (either directly or indirectly).
✅ 60%+ believe athletes should have an equal say with the IOC in decisions that can affect their careers, with the highest support in Australia (71 per cent), followed by the United States (67 per cent) and France (62 per cent).
✅ Many back sponsorship freedom for athletes. The majority of respondents in each country (USA – 59 per cent, Australia – 57 per cent and France – 51 per cent) believe athletes should be allowed to promote personal sponsors when competing at the Olympic Games.
The survey polled 3,000 respondents from the U.S., France and Australia in the months following the Paris 2024 Olympics.
As the seven candidates compete to be elected the new President of the International Olympic Committee – IOC in March this year, we're calling on the next President to ensure athletes are paid their fair share.
Head of UNI World Players, Matthew Graham said:
“This poll shows the public support for change. Without athletes, there are no Olympic Games, and they deserve to have a stake in the enormous wealth they generate. The next president must ensure the IOC acknowledges athletes’ hard work and dedication by paying them their fair share, and giving them an equal say in all matters affecting their careers, wellbeing and livelihoods.”
🔗 Read more about the poll here: https://lnkd.in/dK7PXSDm