Vaayu

We’re so grateful to collaborate with amazing retail partners who are committed to reducing their environmental impact and can’t wait to see what 2024 holds. 🌍💚 #retailimpact #climatechange #VaayuPartner

Click-through for key COP29 takeaways 👉 Scheduled to end on Friday 22nd November, COP29 negotiations ran into the weekend and concluded yesterday. The conference was marked by intense, and at times frustrating, negotiations across several key areas, along with limited breakthroughs. COP29 concluded with a hard-fought compromise deal on climate finance — while the agreement increased funding from current levels, it fell far short of initial ambitions and has left many very unsatisfied. Progress was also made in other areas, including an agreement on carbon market mechanisms. Though the progress achieved at COP29 was uneven and fell short of its high expectations, it highlighted that meaningful action is possible even in the face of significant collective action challenges. We look forward to seeing how the outcomes of the event take shape until the next conference. #COP29 #climatefinance #climatechange

🛂 Our Digital Product Passport (DPP) Solution is making an appearance at Slush this week! We’ve been working to help brands share transparent supply chain and environmental impact data with customers and, in collaboration with STRGL/Tree®, enhance this vision with innovative features like “resell this item” integrations to drive circularity. Catch the extended DPP solution at Slush booth J2, and good luck to Tree®, Suomen Tekstiili & Muoti ry and VAIN in their ‘Love Beyond Possession’ side event today — a must-see exploration of the future of product ownership in fashion. Thanks for the great partnership Kasper Karimaa and team 🙌 #Slush2024 #traceability #digitalproductpassports

🔹 LCA is used to measure impact like carbon emissions, water and waste 🔹 Across product life cycle, e.g. raw materials > manufacture > end-of-life 🔹 Crucial for designing and optimizing more sustainable products A reminder on life cycle assessment (LCA) basics from Jonne Mäkikyrö, our Business Development Lead. Vaayu is a team of experts across LCA, sustainability, technology, fashion and retail, creating retail’s only purpose-built climate software and the industry’s largest dedicated database. Ready to take the next steps to reduce your company’s impact? Drop us a DM. #LCA #lifecycleassessment #productimpact

💡 We’re loving working alongside On as it scales its LightSpray™ technology! This marks our third event with their team, and it’s inspiring to be part of this journey on the frontline of innovation. From Paris during the Olympics to Textile Exchange, and most recently at the New York Marathon, our team Namrata Sandhu, Marie Samba and Kelli Latchem have been there to support and share insights. 🏃 Together we are exploring LightSpray™ technology and its optimization of manufacturing, as well as the need for data in communication and how Vaayu synthesizes data across a brand’s entire ecosystem, including within the brick-and-mortar retail environment, sparking meaningful change for a more sustainable future in athletic footwear. Thanks for having us, On. 👟 #VaayuPartner #retailinnovation #OnLabs

We are incredibly proud to share that Vaayu was awarded Drapers Tech Innovator of the Year — a true milestone. We were thrilled to be among such outstanding companies in this year’s shortlist, each contributing important advancements in the fashion industry and deserving recognition. Last night’s ceremony was a reminder of how far we’ve come, and we’re humbled by the recognitions we received this year. A special achievement, this Drapers award fuels our commitment to continue shaping what it means to be a technology innovator, supporting our amazing partners and the industry with impact reduction. To everyone who supports Vaayu, thank you for believing in this journey with us! Here’s to more progress, more impact and a brighter future for our industry 🌍 ✨ #Drapers #climatetech #fashionindustry

💬 Last week’s event with MR MARVIS, B Lab and our Business Development Lead Jonne Mäkikyrö brought together some of Amsterdam’s B-Corps, sparking open discussions around sustainability and compliance. The insightful talk covered Mr Marvis’ journey with product impact calculations and its future reduction and consumer communication plans, including how Vaayu supports them in each step. 💡 The talk featured an educational segment on green claims and communication best practices, and the group showed a strong interest in product impact calculations, reduction scenario modeling and how to communicate compliantly. 💫 It was a great session for gaining clarity and building momentum toward more transparent, impactful climate communication in the B-Corp community. Thanks to the attendees and the teams at MR MARVIS and B Lab, including Sophie Brada, Jules Ruig and Lieke Verspaandonk, for sharing this opportunity! #bcorp #climatetech #greenclaims #VaayuPartner

🌍 Amongst recent updates in the legal landscape (click-through), yesterday also marked the start of COP29 — another year of leaders convening to discuss climate policies and the urgent need for global action. At Vaayu, we’re quietly hopeful. We recognize that the shift from dialogue to action is a long road, but we’re watching closely to see if COP29 will bring the commitments and frameworks needed to support real change. And after recent extreme weather events that hit close to home, we’re particularly interested in watching how the conference will work on operationalizing the previously agreed Loss and Damage Fund. In the meantime, our focus remains on empowering retail brands and businesses and their consumers with the legislative understanding and tools to make immediate, measurable impact — because while policies are debated, climate change isn’t waiting. #COP29 #climateaction #sustainablefuture

We’re thrilled to announce that we’ve been recognized once again at The Lovie Awards! Our winning work, completed with two of our awesome partners, was selected from thousands of entries, demonstrating its powerful impact: 👟 On x Vaayu: Reducing Shoe Manufacturing Emissions by 75% — Beyond: Climate & Sustainability (Gold) 🛍️ Innovating Impact: Klarna & Vaayu Shaping More Sustainable Shopping Behavior — Film & Video: Sustainability & Environment (Bronze) Heartfelt thanks to both Klarna and On for these inspiring ongoing partnerships that are advancing global efforts to reduce retail's environmental impact. These awards are well-earned and a testament to the meaningful change your teams are championing every day. 🌍🙌 Thanks also to our Creative Team, including Yolanda Santamaria, Jen Latimer and Mansi Agarwal, and our creative partners TookTook and John & Jane, for their outstanding creativity and visual storytelling. #Lovies #VaayuPartner #workingtogether #aiforgood

🔹 AI as a tool to amplify, not replace, human expertise 🔹 Utilizing AI to map out clearer reduction pathways 🔹 Tech’s significant potential for time/resource optimization 🔹 Accepting the sometimes daunting nature of onboarding to unlock AI’s true value sooner and start reaping its very real benefits 🔹 Just some of the topics covered by our Head of Product and Customer Experience Marie Samba last week at Textile Exchange — part of her engaging panel alongside Philipp Engels from our partner On! The conference offers such a brilliant opportunity to connect with a range of attendees on the urgency for systemic progress, actually paving the way with actionable steps. We’re proud to be enabling companies to target environmental challenges effectively by leveraging AI and machine learning. A big thank you to Marie and the event's organizers, until next year! 🪡 #TextileExchange #VaayuPartner #climatetech