Votre client résiste à vos solutions informatiques. Comment allez-vous les convaincre des avantages évidents ?
Vous rencontrez des résistances avec les solutions informatiques ? Partagez vos stratégies pour transformer le scepticisme en approbation.
Votre client résiste à vos solutions informatiques. Comment allez-vous les convaincre des avantages évidents ?
Vous rencontrez des résistances avec les solutions informatiques ? Partagez vos stratégies pour transformer le scepticisme en approbation.
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As Benjamin Franklin said, "Tell me and I forget, teach me and I may remember, involve me and I learn." In my experience, convincing a client to embrace an IT solution requires demonstrating clear, tangible benefits. For instance, I once faced client resistance to a cloud migration, so I showcased case studies illustrating how similar businesses reduced costs and increased efficiency with cloud technology. One helpful strategy is to offer a pilot program, allowing them to experience the advantages firsthand with minimal risk. A common mistake is focusing solely on technical aspects—connecting the solution to their specific goals builds trust and makes the benefits more relatable.
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Convincing a resistant customer to IT solutions requires tact and strategy, as resistance often arises from fears of change, lack of understanding, or previous negative experiences. Explain how the initial investment could lead to long-term savings, increase productivity and reduce running costs. Providing examples of tangible savings can be very effective. The best approach is to focus on the customer's objectives and needs, showing how the IT solution is not just a technological "upgrade", but a tool for solving specific problems and achieving real benefits. Adapting the solution, maintaining simple communication and ensuring ongoing support will help build trust and break down resistance.
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The effectiveness of any IT solution relies on comprehensive team adoption, as benefits are realized only when the solution is fully embraced. Resistance often arises due to a lack of understanding, especially when workflows change. That’s why my solution offerings always include a full scope of adoption activities—not just training on system use but also on how to interpret insights and respond to alerts meaningfully. This holistic approach helps leaders feel confident in their ROI, while ensuring a smooth, impactful implementation that everyone can engage with effectively
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To convince a resistant client, focus on understanding their concerns first. Present the IT solution’s benefits in terms that align with their business goals, such as cost savings, efficiency, or competitive advantage. Share case studies or success stories to provide real-world evidence. Offer a trial or phased implementation to ease their concerns, and reinforce your commitment to supporting them throughout the transition.
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When a client resists an IT solution, I focus on understanding their concerns and aligning the solution with their business goals. I start by highlighting the specific benefits that address their needs, using clear examples or data to demonstrate potential improvements in efficiency, security, or cost savings. Sharing case studies or success stories can help make the value more relatable. I also encourage open dialogue, addressing any doubts and ensuring they feel heard. By emphasizing long-term value and tailoring the solution to their objectives, I build trust and increase buy-in.
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