Pernod Ricard

Here's to celebrating moments of togetherness in 2025! Thank you Thomas Trichet for creating this illustration to commemorate the new year. Thomas is one of the laureates of the Pernod Ricard 2024 artistic residency program. 

✨Explore Pernod Ricard's Digital Labels! ☑️ On December 19th, Pernod Ricard Cambodge proudly introduced the E-Label, following its successful launches in Singapore and Vietnam. The event welcomed 35 media professionals, KOLs, bar managers, and business partners, featuring a live demo of our cutting-edge digital labels and an engaging cocktail exploration session for our esteemed guests. 👍 These innovative digital labels are designed for transparency, empowering consumers to make informed choices. By simply scanning the QR code on each bottle, they can access detailed product information and recommendations for moderate drinking. 🤝 At Pernod Ricard, we believe true conviviality means enjoying good times without excess. Discover our digital labels and drink responsibly! 📰Read more: 🔹https://lnkd.in/gZ3RGYaT 🔹https://lnkd.in/g49B6bpJ Olivier Fages Daren Ong Giang Trinh #PernodRicardCambodge #DigitalLabels #ResponsibleDrinking #ModerationDrinking

Meet Global Creative Officer Tad Greenough - This former athlete is now a world leader in creative advertising. After many years at Nike, in 2018 he joined the Absolut Company and last year became Pernod Ricard Global Chief Creative Officer. Find out more about his vision and how he's leading creative for our Group. 

With the festive season in full swing, here’s your reminder that it’s not only about what’s in your glass — true conviviality thrives on balance. Across Pernod Ricard, moderation is a key focus as promoted by our brands Jameson, Chivas, Ballantine's, Absolut, Malibu and Martell and a few of their (famous) friends in these consumer-driven, exceptional campaigns. Irish Distillers The Absolut Group Martell Mumm Perrier-Jouët Chivas Brothers #ResponsibleDrinking, #Moderation #TrueConviviality

Malibu (The Absolut Group), in partnership with the Royal Life Saving Society UK - RLSS UK, is continuing to highlight the risks of drinking near water even when it's not beach weather.   Festive lifeguard chairs, staffed by RLSS UK-trained lifeguards, will be popping up around the UK at nightlife hotspots and near waterways like canals. Each lifeguard will be wearing their own “Don’t Drink and Dive” jumper created in collaboration with Olympic champion Tom Daley’s knitwear brand, Made With Love by Tom Daley. The limited-edition jumpers are now available online, with all proceeds directly supporting the RLSS UK.

While times have changed, the distinctive shape of the Ballantine’s (Chivas Brothers) bottle remains the same. During the Prohibition-era in America, it’s believed that the iconic Ballantine’s square bottle took a unique role for American salesmen ➡️

France is Home to many of our iconic brands, each of them with a rich heritage. Explore the homes of G.H.Mumm, Martell, and Maison Yellow and discover the unique experiences available to enjoy. Martell Mumm Perrier-Jouët

Maxime Rumml brings energy and insight to making consumer knowledge accessible across Pernod Ricard. Collaborating with teams from marketing to operations, he ensures that consumer voices shape the future of our brands, from  from the idea to the execution of new bottle designs. Based at our Paris Headquarters, Maxime’s role gives him unique access to key decision-makers, allowing him to influence critical decisions. Every day is different, whether he’s running workshops, training newcomers, or even joining a photoshoot. Maxime’s work is dynamic and essential in keeping Pernod Ricard connected to our consumers.

페르노리카 코리아, ‘SIP 슈퍼노바 칵테일 그랑프리’ 한국 대표 선발전 개최…25일부터 접수 -그룹 최초의 국제 바텐딩 대회 ‘SIP 슈퍼노바 칵테일 그랑프리’ 한국 대표 선발전, 25일부터 ‘페르노리카 코리아 홈페이지 SIP 페이지’ 통해 접수 시작 -지속가능성을 주제로 창의성, 발란스, 기술, 발표 중심으로 칵테일 레시피 심사 -선발된 3명, 내년 4월 상하이 국제 대회 결선 참가 자격 획득 글로벌 주류기업 페르노리카 코리아가 그룹 최초의 국제 바텐딩 대회 ‘SIP 슈퍼노바 칵테일 그랑프리’ 참가를 위한 한국 대표 선발전을 개최한다. 25일부터 ‘페르노리카 코리아 홈페이지 SIP 페이지’에서 참가 신청이 가능하다. 내년 초 상하이에서 열리는 본 대회는 페르노리카의 온라인 플랫폼 ‘SIP’(Share, Inspire, Pioneer) 이름을 따서, 지속가능한 칵테일 문화를 선도할 바텐더들과의 연계를 목표로 기획됐다. 한국 대표 선발전은 페르노리카의 14개 주요 브랜드와 친환경 로컬 재료를 활용해 지속가능성을 주제로 한 시그니처 칵테일 레시피를 발굴한다. 심사는 창의성, 발란스, 기술, 발표를 중심으로 진행된다. 1차 서류 심사를 통해 선발된 20명 중 8명이 2월 한국 최종 결선에 진출하며, 결선에서 선정된 상위 3인은 상하이 국제 대회에 참가한다. 페르노리카 코리아의 미겔 파스칼 마케팅 총괄 전무는 “이번 대회는 한국의 재능 있는 바텐더들이 창의적인 칵테일을 선보이고, 지속가능한 바텐딩 문화를 확립할 기회가 될 것”이라고 밝혔다. SIP 슈퍼노바 칵테일 그랑프리 접수하러 바로가기 https://lnkd.in/gB_FAqfd Pernod Ricard Korea Hosts Preliminary Korea Round for ‘SIP Supernova Cocktail Grand Prix’…Accepting from the 25th -Preliminary Korea Round for Pernod Ricard Group’s first international bartending competition ‘SIP Supernova Cocktail Grand Prix,’ accepting from the 25th via ‘SIP page at Pernod Ricard Korea website’ -Judging cocktail recipes based on creativity, balance, technique, and presentation with sustainability as the core theme -Top 3 finalists to represent Korea at the International Final in Shanghai in April 2025 Pernod Ricard Korea, the Korean affiliate of the global spirits company Pernod Ricard Group, hosts preliminary Korea round to participate in Group's first international bartending competition, ‘SIP Supernova Cocktail Grand Prix’ and starts accepting applications through ‘SIP page at Pernod Ricard Korea Homage’ from today. Scheduled to be held in early 2025 in Shanghai, the competition derives its name from Pernod Ricard’s online platform ‘SIP’ (Share, Inspire, Pioneer). The event aims to foster connections with bartenders who champion sustainable cocktail culture. The Korea round will feature 14 key brands from Pernod Ricard’s portfolio and local sustainable ingredients, focusing on creating signature cocktail recipes. Submissions will be judged on creativity, balance, technique, and presentation. Twenty bartenders will be selected from the initial document screening, with eight advancing to the Korea Final in February. The top three finalists will earn a spot at the International Final in Shanghai, representing Korea. Miguel Pascual, Marketing Director of Pernod Ricard Korea, stated, “This competition offers a platform for Korea’s talented bartenders to showcase innovative cocktail recipes and contribute to the growth of sustainable bartending culture.” SIP Supernova Cocktail Grand Prix applications https://lnkd.in/gB_FAqfd #페르노리카코리아 #SIP슈퍼노바칵테일그랑프리 #SIPsupernovakorea #페르노리카칵테일대회 Drink Responsibly 경고: 지나친 음주는 뇌졸중, 기억력 손상이나 치매를 유발합니다. 임신 중 음주는 기형아 출생 위험을 높입니다. 19세 이상의 법적음주허용 소비자를 위한 콘텐츠입니다.

Monkey 47 is introducing a new bottle made of 95% recycled glass for its Sloe Gin – its most sustainable glass bottle yet. Working with specialist wild glass supplier ESTAL, the Monkey 47 Schwarzwald Sloe Gin bottle will be made with 95% recycled content, all of it post-consumer recycled glass (PCR) – giving the bottle a fresh-looking blue and green tint. Sustainability extends to every element, including a label made from crushed citrus paper with 40% recycled fibers, a naturally harvested CO2-absorbent cork, and plant-based shrink wraps. Grégory Chevillat, General Manager at Black Forest Distillers commented “This evolution is part of a broader commitment to a more sustainable future for generations to come.” The Absolut Group