Maison SASSY | B Corp

A huge milestone for Maison SASSY! We’re beyond thrilled to announce that we are officially a B Corp™, reaffirming our commitment to the highest standards of social and environmental responsibility. But this is just the beginning. We’re dedicated to keeping the momentum going—continuously improving, innovating, and leading the way toward a more sustainable future. Better product. Better for you. Better for the planet. ♻️

We are pleased to share that we’ve partnered with Keystone Brewing Group, granting them exclusive UK-wide sales and distribution rights for our delicious cider and Calvados.   Together, we look forward to expanding our reach across both the on- and off-trade sectors. 🍏 Stay tuned for more updates as we kick off this exciting new year and next chapter! 🚀 Xavier d Audiffret Pierre-Emmanuel RACINE-JOURDREN Mark Pattinson Matthew Turner Alexander Darley

🍏 Calvados is on the Rise! 📈 The iconic apple-based spirit is making waves in 2025. From new flavour profiles to innovative craft techniques, it's clear that Calvados is having its moment. At SASSY, we’re proud to play a role in this exciting modernisation—bringing Calvados into the spotlight and making it a star on cocktail menus worldwide. 🍸 Exciting things to come 👀

Sliding into winter with style! ⛷️ Thrilled to see SASSY Calvados bringing its unique touch to Côte's Alpine 2025 menu. The Toffee Apple Toddy is a true winter warmer—it doesn’t disappoint! 🍎✨ Big thanks for Paddy Gardiner for including us in this delicious serve!

✨ Kickstart Your Year with SASSY 0.0%! ✨ Say hello to the refreshing, full-flavoured cider that brings all the taste you love - without the alcohol. 🍏 Whether you're embracing Dry January or simply cutting back, SASSY 0.0% is the perfect way to sip in style while sticking to your goals. ✔ 100% pure juice – Bursting with natural flavour ✔ Organic – Crafted with care for the planet ✔ Low-calorie – A crisp, light, and refreshing choice ✔ Free from colourants, additives, and added sugars – Naturally delicious and healthy ✔ V, GF, VE – Ideal for vegetarian, gluten-free, and vegan lifestyles 🧡 SASSY 0.0%: Because Dry January doesn’t have to mean dull drinks!

A l'occasion des 10 ans de Maison SASSY, et pour célébrer une décennie de passion, d'innovation et d'engagement, nous sommes fiers de dévoiler notre **Calvados 10 ans** 🍏🥃 – un hommage à notre histoire et à l'art de la tradition normande (coucou Région Normandie!), le tout revisité avec audace. ✨ **Un goût unique, une édition exceptionnelle** : vieilli avec soin pendant 10 ans, parfait pour les amateurs de saveurs authentiques et sophistiquées. (Ce ne serait pas le cadeau idéal à juste 1 mois de Noël ???) 📦 Disponible dès maintenant en édition limitée 👉 https://lnkd.in/e-nrtJtr) #idac #calvados #cidre #normandie #startup #drink Interprofession des Appellations Cidricoles

And that's a wrap! A huge thank you to Waitrose & Partners and Jourdan Gabbini for having us - what an incredible few days filled with exceptional food, drinks, and great conversations. It was a pleasure meeting so many of you, sharing the SASSY story, and of course, letting you taste our cider! 🍏 Bring on Waitrose Food and Drinks festival 2025! A special shout-out to our incredible team for all their hard work: Alexander Darley, Olivia Jones, Thomas Buckle and Gemma Payne 🙌

Heading to the Waitrose Food and Drinks Festival this weekend? Be sure to stop by and visit us in the Beer and Cider Hall (3) – we’d love to see you there! 🍏🍻

We're excited to celebrate our 10th anniversary with the launch of a Limited Edition 10-Year Calvados - a meticulously handcrafted spirit that embodies a decade of passion, tradition, and craftsmanship.   This single cask, 2014 vintage Calvados has spent 10 years ageing in French oak barrels, developing a rich colour, refined structure, and a sophisticated finish.   Infused with the rich aromas of stewed apples, smoky undertones, and subtle hints of spice, this exceptional Calvados delivers a truly complex and elevated tasting experience. 🍏🥃   Cheers to the last ten years - here's to the next ten!

Exciting News! We’re pleased to share that we'll be at Waitrose & Partners 2025 Food and Drinks Festival! Join us at Tobacco Dock from 22nd to 24th November, where we'll be sampling our refreshing Rosé and Brut ciders, shaking up some delicious cocktails, and sharing our favourite food pairing recipes. This is one event you don’t want to miss! See you there!