Lyrical Lemonade

Lyrical Lemonade is a Chicago video production brand, and is often considered the best brand made in the SoundCloud-rap generation.

It was created in 2013 by Cole Bennett in his study hall class and started as an internet blog. With time and perseverance, Cole ended up shooting his friends' music videos and editing them all by himself.

Cole and Lyrical Lemonade started to get heavy notoriety when Cole was able to book Lil Uzi Vert for a concert in Chicago in 2016, which eventually sold out.

Lyrical Lemonade, as a brand, became more than just creating music videos, but also starting careers and inspiring the youth.

Artists who worked with Lyrical Lemonade include Ski Mask the Slump God, Lil Tecca, Juice WRLD, Eminem, and J. Cole, just to name a few.

As of January 13th 2024, they have 21.6 million subscribers and have accumulated over 11 billion views on YouTube.