DDB Group Hong Kong

Earlier this week, Campaign Asia-Pacific published a junior creative's account of their first year in the industry and the immense disappointment they felt due to unfulfilled expectations. In hope of helping this anonymous writer, and potentially others who found themselves feeling frustrated in their junior role, CEO, Andreas Krasser, shared some "encouraging - at best, or no-BS - at worst" advice for those struggling to see a way forward. Check out his response in the Campaign article here: https://lnkd.in/gjTSef3a #ddbthinks #hkcreativity #hkadvertising #creativenextgen

Business Director, Jodi Chik, doubles as renowned HK DJ, DJ Jo.D, but she hasn’t always been so open about her side hustle... In this Campaign Asia-Pacific article, she shares her journey to being confident to share this side of herself with colleagues and clients. Read her story here: https://lnkd.in/gMrWZZSW #ddbhksidehustles #ddbhkpeople #talentedandnice

A great night at the MARKETING-INTERACTIVE #marketingexcellenceawards, receiving trophies for our McDonald's Hong Kong “Coffee Retirement” and “McDiploma” campaigns. The awards, now in their 13th year, recognise the most outstanding work in the region’s marketing industry and it was fantastic to receive so many top awards across a range of categories. #ddbhkawards #hkadvertising #hkcreativity #hkmarketing

Halloween at the agency is always a fun celebration of creativity and entertainment. This year was no exception…. #ddbhkpeople #ddbhkhalloween #hkcreativity

A recent media article highlighted the glaring lack of gender diversity in creative leadership in our industry. Now, Campaign Asia-Pacific has sought ideas on how to rectify this, from female creative leaders in the region. Check out the article for genuine insight and ideas from those paving the way for the future, including our Regional Creative Director, Phoebe YK Chan... https://lnkd.in/gdUfhznZ #gendergap #femaleleadership #creativeleadership #ddbhkpeople #ddbthinks #hkadvertising #hkcreativity 

An absolutely incredible night at the Hong Kong Effie Awards for our agency! SIX HK4As（香港廣告商會）Effie awards, PLUS the Grand Effie winner for the second consecutive year, PLUS the first-ever "Most Effective Agency of the Year" winner! We are so grateful to our amazing partners at McDonald's Hong Kong, and all of the #talentedandnice teams across the agency that helped to make this happen. #hkeffieawards #hkeffieawards2024 #hkadvertising #hkmarketing #powertomove #hkmosteffectiveagency #hkgrandeffie2024 #hkgritworldwidehit

Indonesia's largest festival for creativity, IdeaFest, took place last week. Among the many local and global experts inspiring audiences over the 3 days of IdeaFest 2024, was CEO, Andreas Krasser. Andreas led a session on "Idea vs Insight: The State of Creativity in the Data-Driven Reality", sharing the view that we must not underestimate the creative power of small data. Congratulations IdeaFest on a fantastic event! #ideafest2024 #ddbthinks #ddbhkpeople #ddbhkspeaker #hkcreativity

Congratulations, Adrian Tso! Our Chief Strategy Officer has been doing so much for our agency, our clients, and for the next gen entering the industry - we are thrilled to see him get this recognition from Campaign Asia-Pacific! The full list is published here: https://lnkd.in/gT4RHXzM #ddbhkpeople #ddbhkawards #40under402024 #talentedandnice #hkmarketing #hkadvertising #hkgritworldwidehit

A fantastic night for us at the APAC Effie Awards! We received 3 metals for our McDonald's Hong Kong and Hagar work. As the only HK agency awarded, we continue our momentum as Hong Kong’s most effective agency. Additionally, our wins, together with those of DDB Group Aotearoa NZ and DDB Mudra Group contributed to DDB getting 2nd place for Agency Network of the Year! Congratulations to all the teams, our client partners, and our friends across the network. What a night! #ddbhkawards #hkadvertising #hkcreativity #hkmarketing #advertisingeffectiveness #marketingeffectiveness

Therese Tsui and Angie Lai had the opportunity to attend MAD STARS in Busan this year and we gave them control over our IG, so we could experience it all with them! Here is a reel of the highlights of their week... #ddbhkpeople #madstars2024 #hkcreativity #busanmadstars