Cutting Chai Content

Cutting Chai Content wins big at this year's Telly Awards! Our series 'The Devi Project' picked up 5 silver and 12 bronze awards across categories. Again, this is amazing recognition for an independently-funded online film series which brings together some of India's best storytellers and creative collaborators. Thank you, Telly Awards! _ #thedeviproject #doyouknowadevi #liveslessonslegacies #cuttingchaicontent #tellyawards

2025 promises to be a year consumers seek more ways to sought fact from fiction. AI, influencers, rapid fire content funnels have left millions in a tailspin. Want to get real with the people you seek to reach? Get in touch with us. @cuttingchaicontent. The real deal, real impact global agency. #userinsights #userstories #consumerinsights #research #information #data #qualitativeresearch #reporting #factfinding #fieldreseaech #documentingthereal

You’ve got users. Your audience is generating feedback — about a feature, product, or service. The data is flowing. But to make data work hard, it needs shape, form, texture, personality. Since day one at Cutting Chai Content, we’ve been on a mission to humanize data. The world is awash with it but for data to be truly impactful, humans need to decode it. Call us. Your friendly, nomadic creative research people. #userinsights #userstories #consumerinsights #research #information #data #qualitativeresearch #reporting #factfinding #fieldreseaech #documentingthereal 

GLOBAL OUT SHOUT! To all our people in the media, production, research, and content spaces anywhere and everywhere. EverySign, a signing app for the real world, is solving our release and consent paperwork problems. This new mobile-first consent platform is live in global betta. Want to learn more? Keen to give EverySign a shot? Slide into our DMs. #everysign #mobileapp #consent #esign #esignature #yesorno #agreements #digitaleconomy #mobilefirst #dataprivacy #datasecurity

In an era of misinformation, there’s a growing premium on real facts that stand up to the empty hype of fiction. The future is real. Your message must be, too. At @cuttingchaicontent we’ll lead you to your real impact. It makes for better stories. Oh, and they’re easier to spin than fake ones. That’s a fact. #documentingthereal #realworldrealpeoplerealstories #research #insights #consumerinsights #documentation #creatives #brandagency 

Messaging drives and consumer campaigns miss the mark a lot. We believe that’s because they’re not grounded in reality. Brands and organisations often connect with audiences based on what they desire to be seen as, not how and where they actually are. Our rule: Let’s do the groundwork first. Who are you? What do your audiences want? What’s your impact? When @cuttingchaicontent knows this, you know how to connect. Then those flashy, glossy campaigns hit right. Every time. Target practice. Let’s play. We’re very good. #documentingthereal #realworldrealpeoplerealstories #research #insights #consumerinsights #documentation #creatives #brandagency