Shayantani Deb Roy (She/her)

[Op Eds] Big Data Dominance: Underpinning the Separate Relevant Market by Eshita Gupta and Yagya Agarwal Read Full Article Here- https://lnkd.in/g-sMCzcc #OpEd #BigDataDominance #CCI #CompetitionCommissionofIndia #BhartiAirtel #competitionlaw #CopyrightAct #ecommercedata #professionaldata #regulatorycompetitionlaw #searchdata #SeparateRelevantMarket #socialnetworkingdata #scconline #SCC #legalnews #legalknowledge #scctimes #legalblog #legalupdates #lawstudent #legalresearch #legalstudies #surestwaytolegalresearch #bringingyouthebestlegalnews

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Prof. Isaac Jacob, Professor Emeritus - Marketing, K J Somaiya Institute of Management, shared his insights in an article titled ‘Davids on a Rampage’ in Financial Express (India). The article sheds light on the impact of technology on the advertising industry, which has made it easier for one-laptop agencies to thrive. Prof. Isaac highlights that one of the leading restrictive factors for these one-laptop agencies is India's vast and diverse culture, making it challenging for them to succeed in the long run. #KJSIM #KJSomaiyaInstituteofManagement #MBA #FacultyinNews #Advertising #Technology #Media #DigitalTransformation

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Greetings from Mercatus Mantra- The Marketing Club of IMT Hyderabad Understanding What Drives Consumer Choices 🧠 What if marketers could see how your brain reacts to their ads? Sambit Sourav Dash, a first-year year PGDM student, introduces us to the revolutionary world of neuromarketing, where science meets strategy. By using tools like EEG, fMRI, and eye-tracking, brands can uncover what truly grabs consumer attention and drives decisions. These insights help create smarter, more impactful campaigns tailored to what works. In his latest blog, Sambit simplifies five key tools that decode consumer behavior and explores their potential to change how marketing connects with people. Discover how neuroscience is shaping the future of marketing. Link🔗: https://bit.ly/3ZHLFNS Credit : Sambit Sourav Dash

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#Internet users in India have crossed the 800 Million mark. #Rural India has more internet users than Urban. The #gender divide has narrowed over the years with 54% male and 46% female internet users. Internet users who prefer #Indian #languages form 70-75% of the total online population in India. Any business that wants to capture this lucrative market share must be available in Indian languages using an #omnichannel approach including a #website, #mobile app, online #chats, #emails, and #SMS. Are you ready to make the move? Neeta Joshi Prakash Sankaran Shitiz Dogra Nitiz Murdia Kabeer Chaudhary Venkat N Chalasani Puneet Manuja Sanjay Ojha Chandan Tewatia Lakshya Arora Bhanu Harish Gurram Hari Shankar

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Gurman Bhatia and Chinmay Shaligram lead an insightful session on Enabling Effective Policy Making with Data at PPPF 2025. From leveraging advanced analytics to turning raw data into actionable insights, they share transformative approaches to shape smarter, data-driven policies for India's future. #PPPF2025 #PublicPolicy #PPPF2025 #10TrillionIndia

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#FractalIPO: India's AI Unicorn Eyes Massive IPO Fractal Analytics, India's first AI unicorn, is contemplating a $500 million IPO in Mumbai as early as November. The company, valued at $3.5 billion, aims to expand its reach across sectors like healthcare and consumer goods. Founded by IIM Ahmedabad alumni, Fractal has grown globally, serving clients like Google and Unilever. With over 4,500 employees, its IPO could mark a significant milestone in India's tech landscape. How will Fractal's public debut impact the AI industry? #Fractal #AI #India #IPO #Saasverse

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In this talk, Dr. Shamika Ravi outlines India’s journey toward strategic self-reliance and economic resilience, powered by data-driven insights. Key themes include India's manufacturing revival, digital economy, poverty reduction & health advancements. https://lnkd.in/gmvJT3QE

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🚀 #Aadhaar 2.0: A Vision for the Future 🌐 In our Digital Business Transformation class, I recently came across an amazing case study on Aadhaar: The Digital Multiplier of the Indian Economy. https://lnkd.in/dFZQFff6. Aadhaar has transformed India's digital ecosystem, providing a robust foundation for identity verification and enabling access to public services, financial inclusion, and government benefits. But what excites me most is the potential for Aadhaar 2.0 🌟 to take this innovation even further. My thoughts: 1. 🗳️ Voting and Civic Engagement: Aadhaar could power secure, blockchain-enabled e-voting, allowing citizens to vote from anywhere using Aadhaar verification. This would ensure tamper-proof elections, increase voter participation, and improve transparency in the democratic process. 2. 🔒 Blockchain for Data Security and Decentralization: Blockchain technology offers a tamper-proof, decentralized identity system, ensuring data privacy and security. Smart contracts could enable secure, automated transactions like insurance payouts or government services, reducing human intervention and errors. 3. 🤖 AI-Driven Personalization: AI can provide personalized services across sectors like healthcare, finance, and education. By analyzing Aadhaar-linked data (with user consent), AI could recommend tailored healthcare plans, financial products, or learning paths—making services more targeted and effective. 4. 🌍 Internet of Things (IoT) Integration: Aadhaar can link to IoT devices for real-time monitoring and service delivery. In smart cities, Aadhaar could authenticate individuals for access to public services like transportation or utilities, while in healthcare, it could monitor patient health through IoT-enabled devices for timely care. 5. 💰 Integrating Aadhaar with FinTech platforms would enable flow-based lending, where eligibility is based on real-time transaction data rather than collateral. 6. 🏡 Blockchain-Based Land Records: Aadhaar can tie into blockchain-based land records to resolve disputes and eliminate fraudulent claims. 7. 🎓 Aadhaar in Education: Blockchain credentials could be linked to Aadhaar for issuing verifiable digital degrees and diplomas, preventing fraud and ensuring authenticity. 8. 🏙️ Digital Twin for Citizen Services Aadhaar could be used to create digital twins for urban planning, integrating real-time data from services like transportation, utilities, and healthcare. 9. 💉 Healthcare Insights Aadhaar could link to health records, with AI providing predictive healthcare recommendations based on historical data and trends. What’s your view? 🌟 #Aadhaar #DigitalTransformation #Blockchain #ArtificialIntelligence #IoT #Egovernment #Innovation

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Greetings from Mercatus Mantra- The Marketing Club of IMT Hyderabad the marketing club of Institute of Management Technology, Hyderabad Do you think consumers today are mindful about where their money goes? Consumers today are choosing brand that aligns with their values, brands that are honest, responsible and committed to making a positive impact. That's where ethical marketing comes in. Ethical marketing is so much more than just products, its about building a legacy of trust, transparency and shared values. In out latest blog "Ethics in Marketing: Best Practices", we dive into how companies like Patagonia, TOMS and Chuk have made ethics their foundation. These brands show that ethical practices aren’t just good for society—they’re essential for fostering loyalty and standing out in a crowded market. Want to learn how your brand can connect on a deeper level? Read our blog written by - Madhura Kulkarni and discover why ethical marketing is the key to creating real, lasting relationships with today’s conscious consumers. Link🔗: https://bit.ly/3YXW6wn Credit : Madhura Kulkarni

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The Economic Survey 2024 has underscored the critical role of Micro, Small, and Medium Enterprises (MSMEs) in India's economic fabric. The survey reveals that these enterprises navigate a complex landscape fraught with challenges. Access to affordable and adequate finance remains a persistent obstacle, hindering growth and expansion. Moreover, the issue of delayed payments from larger entities is a chronic problem, disrupting cash flow and impacting operational efficiency. The rapid pace of technological advancement necessitates significant investments in digital infrastructure and upskilling, which can be a daunting task for smaller enterprises. To gain deeper insights into the specific challenges faced by MSMEs, we conducted a survey of 200 firms from diverse manufacturing sector. It offers a granular perspective on the key areas where MSMEs have expressed a strong need for government support: • Improved access to finance: With 84% of respondents facing working capital constraints, MSMEs expect the government to create an environment that fosters easier access to credit and financial resources. • Timely payments: Given that 92% of respondents encounter delayed payments, there is a clear expectation for government intervention to ensure timely payments from larger enterprises and to provide financial support during payment delays. • Market expansion support: To assist the 73% of MSMEs seeking to expand their customer base, MSMEs expect the government to provide market intelligence, support export activities, and facilitate access to domestic markets. • Technological advancement: Recognizing the importance of technology, as indicated by 65% of respondents, MSMEs seek government support in the form of digital literacy programs, financial incentives, and improved digital infrastructure. • Business continuity: Although not having much expectations from the government, Around 32% of businesses are working towards bringing in the next generation to take part in their operations. Addressing the multifaceted challenges faced by MSMEs requires a comprehensive and collaborative approach. The success of MSMEs is inextricably linked to the overall health of the economy. #MSMEs #EconomicSurvey #Challenges #Opportunities #GovernmentSupport #India

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What does I-PAC really do? Vinesh Chandel, Co-Founder & Director of I-PAC, gives an in-depth explanation of how the organization crafts winning strategies, drives political campaigns, and shapes election outcomes across India. From grassroots outreach to data-driven insights, learn how I-PAC transforms political visions into reality. #IPAC #PoliticalConsulting #VineshChandel #CampaignStrategies #ElectionInsights #Indianpac 

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👉 MDI Gurgaon is delighted to share an insightful interview with Prof. Arvind Sahay featured in 𝐁𝐖 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐖𝐨𝐫𝐥𝐝. In this detailed conversation, Prof. Sahay discusses the evolving landscape of MBA education, the role of AI in management, and the competencies needed for future business leaders. A must-read for aspiring professionals and educators alike. 👈 #MDIGurgaon #Leadership #BusinessEducation #AI  

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In the latest New Delhi Slush'D Insider Series, Karan Mohla of B Capital discusses leveraging foundational models to build use case-specific applications. He highlights the value of automating workflows with relevant data and a solid go-to-market strategy, focusing on deep verticals like health and SMEs. Watch the video to dive into his insights on AI and automation's future. #NewDelhiSlushD #AI #TechInnovation #Automation

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#joblessgrowth in India is an oxymoron. It is simply neither consistent with other datasets even if one criticises RBI KLEMS estimates. Further, India's "consumption-driven-growth" phenomenon reinforces that "jobless growth" cannot be an Indian characteristic. Read my article with Arya Roy Bardhan at https://lnkd.in/dKsM3SzN

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India ranks 40th among top 50 countries for FDI attractiveness. Major FDI sources include US, UK, Singapore, Taiwan, and Mauritius. India allows 100% FDI in specific sectors like satellite manufacturing. MOOWR scheme allows duty-free import of machinery and raw materials. Manufacturers can sell finished goods domestically or export without duties. MOOWR offers flexible timelines and minimal compliance burdens.

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