Nearly eight years since switching on our first screen, today we introduce our network’s new identity as we continue to demonstrate the potential of intelligent digital out-of-home advertising solutions that redefine how people experience brands in the world around them. #poweringpotential
LUMO Digital Outdoor
Advertising Services
Auckland, Auckland 5,575 followers
Powering intelligent digital out-of-home solutions that redefine how people experience brands in the world around them.
About us
LUMO is a New Zealand-owned Digital Out-of-Home media network, committed to powering intelligent digital out-of-home solutions that redefine how people experience brands in the world around them. We are dedicated to reshaping the perception of OOH advertising through innovation, creative possibility, transparency, an honest approach to collaboration, and a promise to never compromise on quality.
Reaching over 1.5 million New Zealanders every week, our premium digital billboard network helps local and international brands stand out across landmark urban locations, making the daily commute a chance to create impactful, lasting impressions. We offer the potential to reach, engage and inform the right audiences at the times they are most receptive.
Our live DOOH network is backed by real-time technology, unique data and platform integrations, accountable measurement, and dynamic creative capabilities - all underpinned by an authentic desire to help businesses grow and the communities we operate in, stay connected.
With LUMO, let us help you realise the potential of Digital Out of Home.
- Website
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http://lumodigital.nz/
External link for LUMO Digital Outdoor
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Auckland, Auckland
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Digital Billboards, Smart Technology, Technology, Outdoor, Out of Home, Large Format Billboards, Creative, Design, Programmatic DOOH, Digital Out of Home, Dynamic Creative Optimisation, Audience Measurement, and Brand Building
Locations
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Primary
Get directions
37 Galway Street, Britomart
Level 3
Auckland, Auckland 1001, NZ
Employees at LUMO Digital Outdoor
Updates
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Kiwibank has recently been lending more than dollars, with a new TV series and campaign designed to support Kiwi on their home ownership journey. Working alongside Kiwibank and OMD New Zealand, we delivered a nationwide campaign that connects people with trusted home loan experts, helping them take their first—or next—steps onto the property ladder. 🏡 💵
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The LUMO team this morning had a great time volunteering at Kindness Collective Foundation for their Christmas Joy Store. 🎄 A great initiative offering a social toy store where referred parents and caregivers choose toys, treats and food they know their children will love, off the shelves, for free. 🎉
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🌟 Look out for Bountiful on our LUMO screens, supporting Kiwi families every step of the way! Building on the trusted legacy of Bounty, Bountiful continues to provide free, reliable resources like Your Pregnancy and Your Baby, now with the convenience of the app, helping Kiwi families navigate their journey with confidence. Designed to support you at every step of your parenting journey, the Bountiful app is packed with expert advice, personalised tips, and practical tools to guide you through pregnancy and beyond.
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🌟 Huge congratulations to Hirestaff for winning the Excellence in Marketing Award, powered by LUMO, at the 2degrees Auckland Business Awards 🌟 This well-deserved recognition celebrates their exceptional client-focused approach and impactful marketing strategies. The judges were impressed by their creativity, resourcefulness, and ability to engage audiences through innovative digital techniques and authentic storytelling. A big shoutout to all finalists from the South/East region for their outstanding efforts in this category.
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We love a good wrap-up, so welcome to LUMO Looped for 2024! What a year it’s been – packed with big wins, fresh ideas, and plenty of hustle from our amazing team. From adding new screens and welcoming some awesome new faces, to smashing impressions and growing our network, 2024 was nothing short of epic! A huge shoutout to our clients, agencies, partners, and suppliers – you’ve made this year one to remember, and we can’t wait to do it all again (and then some) in 2025! Bring it on! 🎉
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Huge congratulations to our very own Dylan Hardie for being named to the Out of Home Media Association Aotearoa Emerging Leaders Board! 🎉 This initiative offers a fantastic platform for young professionals in the out-of-home industry to shape OOHMAA's strategic direction, foster innovation, and help drive the future of the industry. We’re excited to see how your fresh ideas will continue to propel the industry forward, Dylan! 🙌
We are thrilled to announce the creation of OOHMAA’s Emerging Leaders Board (ELB)! This initiative provides a platform for young professionals in the Out of Home industry to contribute to OOHMAA’s strategic direction, foster innovation and help shape the industry's future. We welcome the first ELB members: Ivana Moreton, Dallan Milich, Katie Ujdur, Lohnet Waugh, Dylan Hardie, Scarlett Downes, Montserrat Schweitzer, Sam Harris, Katie Smith and Henry Bates. We’re excited to see how your ideas will contribute to driving the industry forward! #outofhome #emergingleaders #leadershipdevelopment #outofhomeadvertising
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🏆 Last night, the IAB New Zealand Awards 2024 celebrated excellence in digital advertising, and we were proud to sponsor the Best Use of DOOH 2024 category. 👏 Congratulations to all the finalists in this competitive field, showcasing creativity and innovation in Digital Out of Home. 🌟 A special shoutout to the winners: 🥈 Silver Winner: Leading the EV Charge with Genesis Bastion Shine, Genesis, PHD Aotearoa NZ 🥇 Gold Winners: Resene ColourMatch - Making Every Match a Masterpiece Resene, Mediastone, and LUMO Digital Outdoor Seller Opportunity Score Barfoot & Thompson, Together - NZ
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🍖🌊 Surf's Up, Prices Down! 🌡️ This week, PAK'nSAVE brought the sizzle to Meat Week! Our screens showcased dynamic, temperature-driven messaging to highlight meat deals no matter the weather! Whether it's buns out for a BBQ or a rainy night in with a juicy steak, PAK'nSAVE’s deals have been perfectly timed to inspire your next meaty masterpiece. 🛒🍔
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