RFM Variables Revisited Using Quantile Regression

Michel Ballings, Dries F. Benoit, Dirk Van den Poel. RFM Variables Revisited Using Quantile Regression. In Myra Spiliopoulou, Haixun Wang, Diane J. Cook, Jian Pei, Wei Wang 0010, Osmar R. Zaïane, Xindong Wu, editors, Data Mining Workshops (ICDMW), 2011 IEEE 11th International Conference on, Vancouver, BC, Canada, December 11, 2011. pages 1163-1169, IEEE, 2011. [doi]

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