Understanding Consumer Virtual Shopping Behavior in 3D Virtual Worlds: A Theoretical and Empirical Investigation

Adel Hendaoui, Moez Limayem. Understanding Consumer Virtual Shopping Behavior in 3D Virtual Worlds: A Theoretical and Empirical Investigation. In Proceedings of the International Conference on Information Systems, ICIS 2008, Paris, France, December 14-17, 2008. pages 78, Association for Information Systems, 2008. [doi]

Abstract

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