NOD - Network of Design

Join Mirkku Kullberg, Christian Skovhus, Thomas Ellingsøe, and the rest of team at KASTHALL on their exciting journey, now in close partnership with Astrid AB ! Read more here👇

🤝A Match Made In Heaven - KASTHALL & Astrid AB New Chapter Begins for NOD - Network of Design and Kasthall when we now share the news of our latest contribution to our group, the beloved Stockholm-based interior textiles company, Astrid! This partnership not only signifies a strategic move for both brands but also connects Kasthall and Astrid through shared values and a deep passion for craftsmanship. Since 1889, Kasthall has been creating beautiful rugs that tell stories, while Astrid, founded by the talented Anna Boustedt in 2003, has captivated the hearts of discerning designers with its exquisite textiles. The moment Mirkku Kullberg, Kasthall’s CEO, met Anna, it was like they were finishing each other’s sentences - a true connection centered around a love for design, texture, and the transformative power of textiles. This collaboration is about more than just business; it’s about two companies coming together, united by a vision to create spaces that resonate with authenticity and warmth. We believe that textiles have the incredible ability to change the atmosphere of a room, and with both Kasthall and Astrid working side by side, we will innovate and inspire in ways we’ve only dreamed of. It’s not just an acquisition; it’s the union of craftsmanship, creativity, and community, and I believe our combined efforts will echo throughout the interior design industry and beyond. Thank you to everyone who has supported us on this journey (Peter Erlandsson, Joakim Ståhl, Susanna Campbell, Axel Skorup Averås, Clara Zverina, Andreas Källström Säfweräng, Mirkku Kullberg, Paul Fischbein, Magnus Dimert, Christian Skovhus & many more). We are excited to move forward, hand in hand, into a very exciting future! Read the press release here: https://lnkd.in/dnPeATkS

🌟The Power of a Strong Home Market for Nordic Design Companies🌟 A robust home market is vital for Nordic design companies, where legacy, craftsmanship, and enduring relationships flourish. While trends may shift, timeless design remains the foundation of Nordic creativity, solidifying our standing on the global stage. Events like the Stockholm Furniture Fair and Stockholm Design Week are crucial to this ecosystem. They not only showcase innovation but also foster valuable industry connections, adapting to emerging market trends while prioritizing sustainability and collaboration. We’re thrilled to reconnect with everyone next week! Let’s draw inspiration from leading creatives and industry experts, challenge each other, and expand our networks, creating exciting business opportunities together. NOD - Network of Design is proud to promise that all our brands will unveil exciting new products and collaborations, as KASTHALL embarks on a new chapter in its 135-year journey, Grythyttan Stålmöbler celebrates its 130th anniversary, String Furniture takes on 2025 in their signature style and Vaarnii continues to be both brutal and sophisticated. Don’t miss BYARUMS BRUK AB as they offer a glimpse of their foundry with live casting demonstrations, Together, we can contribute to the Nordics' ongoing journey in the design world!

🚀The Evolvement of Collaboration in Nordic Design🌟 What began as a vision among design companies has transformed into a thriving reality within NOD - Network of Design. By leveraging shared values of quality and innovation, our collaboration fosters creativity, enhances brand integrity, and elevates the Nordic design landscape. Through impactful partnerships - we champion authenticity while embracing challenges that develop our collective talent at String Furniture, Photowall, Cooee Design, BYARUMS BRUK AB, Vaarnii, Wall of Art, Norling Studio, KASTHALL, Kid's Concept & Grythyttan Stålmöbler Read more here about the journey that we are on👇: https://lnkd.in/d3EMifj2

🌟Summarizing 2024 & highlights🌟 This year has been particularly special as we celebrated String Furniture's 75th and KASTHALL's 135th anniversaries, reflecting on our inspiring history and great future ahead. Some of the 2024 highlights; 🌟String Furniture´s launch of the exciting Center Center products for the contract market, the development of Pira, and the great customer events across the world. 🌟Photowall's new product launches, the increased focus on the customer journey as well as the overall improved D2C operations that all group companies will benefit from. 🌟The efforts by the Kid's Concept team and the great development during the last couple of months. Hard work pays off and the new product ranges have sold out much faster than expected and recent growth has exceeded our expectations. 🌟The overall development of Grythyttan Stålmöbler in close collaboration with String Furniture, a testament that great collaboration with partners and customers is a winning strategy. 🌟How BYARUMS BRUK AB continue to deliver on their strong track record, and at the same time the team is now ready with exciting innovations for 2025. 🌟How KASTHALL have started writing the next chapter in Kasthall's story and how the team has taken on an extensive transformation phase. The repositioning is underway and the company is truly moving forward. 🌟Our investment in Vaarnii has brought an exciting challenger into the group, with a spectacular focus on brutal and sophisticated design. Thank you all partners, customers and everyone in our teams for your hard work and dedication this year! Here’s to an even more successful 2025! 🎉

📣 Our Science Based Targets have been approved At NOD - Network of Design we commit to urgent climate action. We believe in reaching ambitious goals through cooperation: Within our group and with like-minded partners. We are happy to announce that our climate reduction targets have been approved by the Science Based Target initiative where: 🍃NOD - Network of Design commits to reduce absolute scope 1 and 2 GHG emissions 50% by 2030 from a 2023 base year. 🍃NOD - Network of Design also commits to reduce scope 3 GHG emissions 52% per SEK value added within the same timeframe. "It has been a true team effort, where all NOD group companies have contributed and we have learned a great deal along the way. At NOD we focus on responsible environmental and social practices and it is our obligation to deliver our share of climate action“ says CEO Therese Hillman.  Great work by Jonas Wetterlöf, Mirkku Kullberg, Oscar von Konow, Joakim Ståhl, Malin Hultqvist and their respective teams👏

We are one a mission to bring carefully selected Nordic design driven brands to every corner and pocket of the world. KASTHALL, String Furniture, Photowall and Vaarnii are all experiencing an exciting evolution by engaging with the dynamic US market. The alignment between Nordic design and the US market is a powerful narrative of shared values and promising long-term growth. 🙌 Key to Success: Personalized Solutions: Offering customization options helps consumers express their individuality through home design, a feature highly valued in this diverse market. Collaborative Creations: Partnering with local designers and thought leaders allows us to tailor our products to fit regional tastes and trends, enhancing our relevance and appeal. Digital Engagement: Through online platforms, we are engaging directly with our design audience to understand and evolve with their needs. By focusing on customization and collaboration, we continue to strengthen our presence in the US market, offering design solutions that marry Nordic elegance with American creativity. Together, these brands exemplify how Nordic design and the US market complement each other, paving the way for a bright and impactful future in the global design landscape. 🌍✨

🔍Understanding "Made in Sweden": Beyond Just a Label 🔍 The phrase "Made in Sweden" carries a reputation for great quality, innovation, and dedication to sustainability that deeply resonates with consumers worldwide. But what does it truly mean for design products when this label is bestowed upon them? ⚙️Superior Quality Swedish-designed products are synonymous with precision and reliability. Customers investing in these products can expect a standard of excellence where attention to detail ensures optimal performance and longevity in each item. 🌍Commitment to ESG Principles "Made in Sweden" signifies a pledge to responsible manufacturing. Swedish companies in general prioritize sustainable sourcing, minimize their carbon footprint, and adhere to rigorous environmental standards. 🎨Design Philosophy and Timelessness Rooted in functionality, the design philosophy is about creating products that are not only visually appealing but also profoundly user-friendly. The focus on simplicity and clean lines ensures that products remain stylish and relevant through evolving trends, embodying timelessness in every piece. 🤝Ethical and Social Integrity Choosing products made in Sweden means supporting brands that value human rights, fair labor practices, and social responsibility. This ensures not just great products but also helps foster trust and respect for ethical brand values. By choosing Swedish-made design products, you're not just purchasing an item - you're investing in a lifestyle that celebrates quality, sustainability, and enduring design. Our brands String Furniture, KASTHALL, BYARUMS BRUK AB and Grythyttan Stålmöbler exemplify this commitment, offering products that seamlessly integrate functionality with timeless elegance. NOD - Network of Design are proud supporters of these iconic designs that beautifully define the future while honoring our shared values.

🌟Key Trends from Orgatec 2024 in Cologne🌟 At Orgatec 2024, NOD - Network of Design witnessed three prominent trends reshaping the future of workspace design: 🏢 🏠 Blending Work and Home: Office spaces are increasingly designed to reflect the comfort and aesthetics of home, fostering creativity and well-being. 🐑 🌳 Sustainable Solutions: A strong emphasis on eco-friendly and natural materials and practices was prevalent. 🪑 🛋️ Flexible and Functional Space: The demand for adaptable furniture that supports diverse work styles was evident. String Furniture's Center Center - a truly multifunctional solution is a great example. The trends observed at Orgatec 2024 reaffirm the vital role that Nordic design plays in shaping modern office environments. It’s about creating spaces that are not only functional but also enhance well-being and foster creativity.

🤝The Power of Networking🤝 In today's fast-paced design landscape, collaboration isn't just a buzzword; it's a strategic necessity and it was laid as the foundation of NOD - Network of Design. 🔗 Leveraging Local Knowledge: Every region has its unique nuances, preferences, and cultural influences. By connecting with the local expertise within the Group, we can tap into invaluable insights that drive our projects to better resonate with target audiences. 🛠️ Challenging Each Other: There’s immense value in collaboration that pushes creative boundaries. Networking allows us to challenge one another throughout the design process. ⏩ Increasing Speed: In a world where time is of the essence, networking can significantly enhance efficiency. By pooling resources and knowledge - we're stronger together! ⚡Energizing with Expertise: Surrounding ourselves with diverse talent and expertise fosters a culture of learning and growth. Networking with other group companies energizes our creativity, and pushing each of us closer to becoming leaders in our field. As we embrace the power of connections, let’s not just expand our geographical footprint, but also enrich our creativity and foster a vibrant community of design innovation.