Feldspar

Feldspar

Technology, Information and Internet

Reinventing athletics with the world’s first sensor-enabled performance running track.

About us

We revolutionise athletics with cutting-edge technologies. Our mission is to push the boundaries of athletic performance and pave the way for new immersive fan engagement through the world’s first sensor-enabled high-performance running track. Engineered with advanced sensors, our next-generation flooring solution provides athletes and fans with real-time data and insights previously hard to access, such as stride length and acceleration. In parallel, a new, visually captivating, premium experience for live sports fans is born. Our patent-pending technologies integrated into the track, support a novel way of energy return and conversion, allowing athletes to run faster and achieve their personal best. We break free from norms, and with our tech-forward solution and sleek, integrated design we are here to shake up the sports flooring industry. Join us in redefining athletics. Whether you're an elite athlete, a coach, or a fan, connect with us today so you don’t miss out on the exciting news coming later this year.

Industry
Technology, Information and Internet
Company size
11-50 employees
Headquarters
London
Type
Privately Held
Founded
2024

Locations

Employees at Feldspar

Updates

  • We’ve told you the origins of the 𝗙𝗲𝗹𝗱𝘀𝗽𝗮𝗿 name, now let’s look at our logo! Feldspar was born from a vision to blend advanced technology with the natural world, inspired by the simplicity of a broken feldspar mineral. This modern symbol represents our core values - 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻, 𝗮𝗱𝗮𝗽𝘁𝗮𝗯𝗶𝗹𝗶𝘁𝘆, and 𝘀𝗰𝗮𝗹𝗮𝗯𝗶𝗹𝗶𝘁𝘆. With a foundation in advanced material science, #Feldspar is leading the way in smart flooring, sports tracking software, and innovative sports surfacing solutions. Stay tuned for some exciting developments from us very soon… 👀 #athletics #sportsnews #sportsbiz #reinventathletics

  • View organization page for Feldspar, graphic

    1,920 followers

    We have seen huge technological strides in footwear, apparel, & training methods in the past decade 👇 You know what hasn't really changed? 𝗧𝗵𝗲 𝘁𝗿𝗮𝗰𝗸. We're on a mission to change that, and to #ReinventAthletics 🔥 Thanks to Unofficial Partner for their interview on our founder and CEO, Alvina Chen! You can read the full interview here: https://lnkd.in/eCWdhRbZ #athletics #sports #sportsnews #running #sportsbiz

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  • View organization page for Feldspar, graphic

    1,920 followers

    So, why the name, 𝗙𝗲𝗹𝗱𝘀𝗽𝗮𝗿? 🤔 Let us explain! ⬇️ The name “Feldspar”, reflects a harmonious blend of modern technology and natural inspiration. Derived from the earth mineral feldspar, a cornerstone of our planet's composition, the brand name signifies a seamless evolution from traditional cinder tracks to cutting-edge digital solutions. Inspired by the mineral that constitutes a significant portion of the earth's crust and hard-wearing materials, Feldspar is known for their exceptional strength and lightweight properties. Feldspar embodies a commitment to creating running experiences that are both grounded in the natural world and driven by technological advancement. And now you know! 🙂 #sports #sportsbiz #sportsnews #reinventathletics #feldspar

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  • View organization page for Feldspar, graphic

    1,920 followers

    We're super excited about what we're creating here at Feldspar, and we're happy that professional athletes feel the same way. We asked Chanelle Price, the former 800m World Champion, how Feldspar would have revolutionised her life as a professional athlete ⬇️ “The advanced flooring would have helped me achieve some faster times.” “The live feedback would have been so cool!” 🙌 You can see Chanelle Price's full interview here: https://lnkd.in/e7fxVTHR Just a reminder, we have 𝗦𝗢 much coming your way in 2025. It’s time to #ReinventAthletics ✅ #feldspar #athletics #sports #sportsnews #running #sportsbiz

  • 𝗙𝗲𝗹𝗱𝘀𝗽𝗮𝗿’𝘀 𝗖𝗵𝗿𝗶𝘀𝘁𝗺𝗮𝘀 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻! 🎄🎁 We are giving away a whole box full of Feldspar goodies to one lucky winner! The box features: A Feldspar branded Ocean water bottle, two Feldspar pens, a premium Feldspar notepad, two Feldspar pins, a Feldspar mug, and a Puma Feldspar training jacket. As it’s Christmas, we’ll also add Darren Campbell’s (Olympic Gold Medallist) autograph! Here’s how to enter ⬇️ Feldspar is building the World’s first sensor-enabled, performance Running Track, and we want to know, what features would you like to see in this track? Your answer could be related to design, to technology, to fan engagement or anything else! Let us know by leaving a comment, or emailing David.Grimble@FeldsparSport.com with your suggestions, and the idea we like the most, will win this box of Feldspar goodies! Competition closes on the 11th December, at 11.59pm. We'll ship the prize anywhere in the world, so you have no excuse to not enter! All entrants must be following our LinkedIn page for their entry to be valid. #sports #feldspar #competition #christmas

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  • Feldspar - Meet the Team 👋 We are big on cutting-edge technology here at Feldspar, so being able to add Warren Jones, SailGP’s Chief Technology Officer to our board of advisors, feels like a pivotal moment in our development. Warren takes his place on our inaugural board alongside Ⓜ️ Mathew Cole, Julia Elliott Brown, Tim Godfrey and Andrew Haworth. Warren has driven and overseen remarkable technological advancements in his role as Chief Technology Officer at SailGP, the ultimate international sailing competition built on a data-driven approach and digital fan engagement. 𝗪𝗮𝗿𝗿𝗲𝗻 𝗝𝗼𝗻𝗲𝘀: “I believe in the transformative power of technology across all sports and so when Alvina Chen presented Feldspar’s vision for transforming athletics and bringing it to the digital age, I was delighted to jump at the opportunity to join the company as a Board Advisor. Given my previous experiences, I am really excited to collaborate with a like-minded, forward-thinking organisation that is committed to innovation and technical excellence in an exciting sport, like athletics.” We are thrilled to have you on board, Warren. Welcome to the team! 🤝 #sportsnews #sportsbiz #feldspar #startup #sports

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  • Feldspar - Meet the Team 👋 Next up in our Meet the Team series is…. Andrew Haworth! Andrew joins our board of advisors, and with a wealth of experience in the world of sports, he's already making a big impact. Andrew brings over 15 years of experience at leadership level and driving business strategy, including from his current role as Chief Strategy Officer at The Premier League, and in his previous position at BT Sport. We're delighted to welcome Andrew, and here's a bit more from the man himself, on what attracted him about the Feldspar project ⬇️ “I'm thrilled to join the board and support Alvina Chen's vision to revolutionise athletics through data-driven insights. Her passion for enhancing fan experiences and optimising athletic performance is inspiring, and I'm excited to be part of this transformative journey.” Welcome to the team, Andrew! 🤝 #sportsnews #sportsbiz #feldspar #startup #sports

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  • 🚨 Company News 🚨 We are thrilled to announce that Feldspar have appointed Andrew Haworth, The Premier League’s Chief Strategy Officer, and Warren Jones, SailGP’s Chief Technology Officer to its board of advisors. The duo complete the board at Feldspar, joining existing members Ⓜ️ Mathew Cole, Julia Elliott Brown and Tim Godfrey, who were announced last month. These appointments reflect Feldspar’s bold ambitions to build the world’s first sensor-enabled high-performance running track and pave the way for new immersive live experiences for athletics fans 🙌 For the full press release, click here: https://lnkd.in/e8QF5jcf #reinventathletics #feldspar #athletics #sports #sportstech #sportsnews

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  • "I founded Feldspar with the vision to reinvent athletics, pave the way for new live sports experiences, and empower the next generation of athletes to push the boundaries of human potential." 🏃 A huge thank you to Unofficial Partner for their insightful interview with our founder and CEO, Alvina Chen. Alvina shares more about her journey so far, the challenges of running a start-up, and her vision for Feldspar ✅ You can read the full article here: https://lnkd.in/eCWdhRbZ #sportsnews #sportsbiz #feldspar #startup #reinventathletics

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