Guylian

🎉 Proud to share the fantastic results of our collaboration with the BBC’s popular series "Inside the Factory"!   This past festive season, the special Christmas episode aired on BBC One on December 22nd, featuring the incredible Paddy McGuinness diving into the magic behind our world-famous Belgian Seashell chocolates. 🍫✨ From carefully roasting hazelnuts for our signature praliné to mastering the art of shaping and marbling each luxurious Seashell, the episode beautifully showcased the passion, precision, and premium ingredients that define our craft.   🌟 The results? 📺 An impressive 4.2 million UK viewers tuned in to watch "Inside the Factory," the perfect time to celebrate our commitment to high-quality ingredients and exceptional craftsmanship, right before Christmas. 🌍 And that’s not all! The episode has been sold to 152 countries, spreading our story to chocolate enthusiasts worldwide.   Missed it? Don’t worry! You can still catch the full episode of "Inside the Factory" and experience the magic for yourself on BBC iPlayer, if you are based in the UK. If not, chances are high the show is coming to your country too! 🍫👇 https://lnkd.in/g4QCvyTa #InsideTheFactory #Belgianchocolates #BBC #PaddyMcGuinness #Guylian #HolidaySuccess #GlobalReach

LOVE IS IN THE AIR(PORT)! Just in time for Valentine’s Day, our Valentine Limited Edition assortment has landed at Brussels Airport (Terminal A & B) and Charleroi Airport! Thanks to the newly introduced Pick&Fly concept by Lagardère Travel Retail, travelers can now easily spot our delicious Belgian Chocolate Praliné Hearts in high-traffic walkthrough areas. Guylian has been creating love stories since 1958, and this collaboration helps us bring even more sweetness to travelers on the go. By making our chocolates more accessible, we’re not only driving impulse purchases but also enhancing the travel retail experience—ensuring that love (and chocolate) is never far away. 💝 Catching a flight before the end of February? Pick up a taste of romance before takeoff!  #SayItWithGuylian #ValentinesDay #LoveIsInTheAirPort #PickAndFly #BelgianChocolate #TravelRetail

The perfect Fairtrade Valentine gift

Vandaag in Het Nieuwsblad: “Ik zou niet twijfelen over welke ik zou kopen”   In een blinde smaaktest proefde toppatissier Joost Arijs zes soorten zeevruchtenpralines. Vijf huismerken en Guylian als referentiepunt. Zijn conclusie? Guylian kwam als beste uit de test.   Wat maakt het verschil?   🤎 Het meeste praliné (65%) en een mooi dun afgewerkte chocolade, waardoor je genoeg vulling hebt 🤎 De mooist afgewerkte Zeevruchten, zonder luchtbellen. 🤎 Een crunch in de praliné en een toets van hazelnootjes.   "Ik zou niet twijfelen over welke ik zou kopen," aldus Arijs. De kwaliteit en afwerking van Guylian zetten zich duidelijk af tegen de huismerken. Hoewel goedkoper soms aantrekkelijk lijkt, blijft echte smaak en vakmanschap doorslaggevend.   Een prachtige erkenning voor het vakmanschap en de toewijding van iedereen bij Guylian, en in het bijzonder onze productiemedewerkers. Hun zorg, precisie en passie voor chocolade zorgen ervoor dat we onze hoogwaardige kwaliteit en verfijnde smaak elke dag opnieuw kunnen nastreven. Bedankt!   #Guylian #Zeevruchtenpralines #BelgischeChocolade #Vakmanschap #Kwaliteit Bron: https://lnkd.in/eG8nSm6U

Guylian: proud partner of Fairbruary 💚 This Fairbruary, we’re joining forces with Fairtrade Belgium to highlight the importance of fair trade. At Guylian, we believe every piece of chocolate should not only be a moment of indulgence but also a step towards a fairer world. That’s why we’ve been using 100% Fairtrade cocoa since 2022, reflecting our long-term commitment to ethical sourcing.   What does this mean? ✔️ Cocoa farmers benefit from fair trading conditions and opportunities to enhance their livelihoods. ✔️ Local communities benefit from investments in education, healthcare, and infrastructure. ✔️ Supporting sustainable farming practices helps safeguard the future of cocoa production.   With every bite of Guylian, you’re supporting a more ethical and sustainable future for cocoa farming communities. Join us this Fairbruary and make a difference—one chocolate at a time.   #Fairbruary #Fairtrade #Guylian #BelgianChocolate #SustainableChoice #FairFuture

🎉 Happy Lunar New Year! 🎉 As we enter the Year of the Snake, a symbol of wisdom and transformation, Guylian invites you to celebrate the joy of new beginnings with the sweetness of our iconic Belgian chocolates.  At Guylian, we believe every celebration deserves a touch of indulgence and love. Let’s make this Chinese New Year one to remember, filled with love, sweetness, and cherished moments. #LunarNewYear #YearoftheSnake #Guylian #BelgianChocolate

💕 Our favourite love story continues this Valentine’s Day! 💕 Born from the love of Belgian chocolatier Guy and his fiancée Liliane, Guylian has always been about sharing moments of affection and indulgence. This year, we’re celebrating the love with something truly special: our Love Praliné hearts. Crafted with 100% naturally sourced ingredients and Fairtrade cocoa, these marbled chocolates filled with our Origial Praliné, are the perfect way to say “I love you.” Whether you choose the stunning heart-shaped box for a grand gesture or the petite box for a sweet, subtle token, both options honor the Belgian tradition of pairing a meaningful gift with a romantic touch. 💝 Say it with Guylian 💝 #ValentinesDay #Guylian #LoveStory #BelgianChocolate #Fairtrade

Join Guylian at the Winter Fancy Food Show in the US! From January 19–21, Guylian will be at the Winter Fancy Food Show in Las Vegas alongside our distribution partner, Belgium's Chocolate Source, Inc. 🎉 Stop by Booth 1454 at the Las Vegas Convention Center to connect with us, explore our sustainable chocolate Seashells assortment, and experience something exciting! 🌟 Spin our activation wheel for a chance to win special prizes while discovering the exceptional craftsmanship behind our chocolates. We can't wait to see you there! Tom Verschueren Belgium's Chocolate Source, Inc.

📢 Looking your next QA challenge in the sweet world of chocolate and praliné? Look no further! We have the perfect opportunity for you.

Cheers to a sweet New Year! 🎆 2025 is just around the corner, and we’re excited to keep growing, innovating, and making a difference together. To our team, thank you for your unwavering commitment and for making Guylian more than just a workplace. And to our community, here’s to another year of unforgettable moments, one chocolate at a time! Wishing everyone a year filled with happiness, and a little sweetness from Guylian. 💚 #HappyNewYear #SweetMoments #BelgianChocolate