identi

identi

Pet Services

The Pet Protection Experts 🐾 | Reuniting pet keepers with their best friends every day 🐶🐱

About us

identi houses the identibase® pet database and identichip® microchip businesses, which collectively provide one of the UK’s longest-established pet microchipping services and help reunite owners with their lost pets every single day.

Industry
Pet Services
Company size
11-50 employees
Headquarters
York
Type
Privately Held
Founded
2021
Specialties
Pet Reunification, Pet Protection, Pet Database, and Pet Microchipping

Locations

  • Primary

    identi, Moorside

    Monks Cross Drive, Huntington

    York, YO32 9LB, GB

    Get directions

Employees at identi

Updates

  • We are excited to share and support this announcement! As a founding member of the Association of Microchip Database Operators, identi is committed to working alongside industry partners to enhance pet reunification services and raise standards throughout the industry.

    View profile for Mike Jamieson, graphic

    Head of Contact Centre at identicare Ltd

    I am delighted to announce my recent appointment as a Director for the Association of Microchip Database Operators (AMDO), where identi is a proud founding member.   AMDO is a non-profit organisation dedicated to being the credible and proactive voice of the microchip registration industry. Our mission is to raise industry standards, improve the effectiveness of pet reunification, enhance customer service, and promote general animal welfare.   I’m honoured to contribute to this vital work and collaborate with fellow members to drive positive change in the sector. 🐾 For more info about AMDO, please visit www.amdo.org.uk #identi #AMDO

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  • ✨ Where are the UK’s most pet-loving regions? 🐾 This year, one county stood out for having the most registered pets, showcasing its dedication to responsible pet keepership! 🏆 Has your area made the cut? Let us know in the comments.

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  • The most popular dog breeds registered to IdentiBase in 2024 are revealed! 🐾 At identi, we’re passionate about celebrating the pets we help protect daily. This year’s data highlights trends in breed registrations across the UK — Do you have a dog that took the top spot? Dive into our 2024 Year in Review for more👉 https://lnkd.in/ekYxisM6

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  • As we gather to celebrate the holiday season, we want to take a moment to thank our incredible community of pet keepers, breeders, and veterinary professionals. Your dedication to keeping pets safe and loved inspires us every day. ❤️ Here’s to a holiday filled with wagging tails, cosy cuddles, and the peace of knowing your pets are safe and sound. 🐕🐈 From all of us at identi, we wish you a joyful Christmas and a wonderful New Year. Thank you for trusting us to be part of your pet’s story. 🌟

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  • Bertie—a 5-year-old Dalmatian—escaped through his family’s gates and disappeared into the frosty countryside. His family searched tirelessly through the night but had no luck. By morning, they feared the worst. Thanks to Bertie’s identibase microchip, this story has a happy ending! A couple found Bertie on the A1 and took him to a vet, where his microchip was scanned. Our database connected him to his family. Within minutes of reporting him missing, our team alerted local vets and shelters, and by 8:50 AM, Bertie was back home. 🐾 This is why we do what we do—microchipping is the safety net every pet deserves. If your pet’s microchip details aren’t up to date, now is the time to log into Identibase and ensure everything is correct. Let’s keep pets safe, reunited, and loved this holiday season. 🐕❤️

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  • We're thrilled to announce our participation in the 2025 SPVS Ltd Congress 🐾 Tammie and our team are on hand to support veterinary practices and showcase how identi is transforming pet microchipping and keeper support. Interested in learning more? Visit us at the congress or reach out to contact@identichip.co.uk #microchippingmatters #SPVS2025 #PetProtection

  • The Identi and identichip team had an amazing time talking, networking, and listening to fantastic industry professionals this weekend at the London Vet Show & BVA Live. It was great to connect with so many passionate people who share our commitment to pet protection and welfare. A huge thank you to everyone involved in making this event a success – from the planning and preparation to the on-the-day energy that kept us going! We’re already looking forward to next year!

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