Kachi Marketing

Had a lot of fun creating this one! Have a wonderful Christmas everyone, enjoy the downtime (if you get some!) and memory making with your friends/families.

Kate caught Santa sneaking up for some last-minute marketing tips! Don’t worry—she told him to keep it quiet (for now). The truth is, building a marketing strategy isn’t magic. It’s about: 🗝️ Understanding your audience 🎯 Choosing the right channels 📊 Making data-led decisions Whether you’re launching campaigns or reviewing what’s working, we’re here to help you uncover the secrets to marketing success. Ready to take your business to the next level? Let’s chat (quietly, of course 😉). https://lnkd.in/eJwmxyDq #DigitalMarketing #MarketingStrategy #SmallBusinessSupport #KachiMarketing

We’ve been quietly working behind the scenes on something extra special for the busiest man of the season. 🎁 From mind maps and strategy plans to plenty of tea and laughter, we’ve helped Santa nail his digital marketing campaigns—because even the North Pole needs a content strategy! 👉 Sometimes the biggest projects are the most rewarding, especially when they’re filled with fun, teamwork, and a sprinkle of Christmas magic. Ready to plan something BIG for your business in 2025? Let’s make it happen together. I'll be launching a new coaching program in the new year specifically designed to help small business do it themselves. #DigitalMarketing #BehindTheScenes #MarketingStrategy #Teamwork #KachiMarketing

Whether you’re prepping for the festive rush, planning for the New Year, or just tired of hearing “it’s not the right time” for your marketing—this is your sign. Santa and I agree: ⏰ The right time to level up your digital marketing? NOW! 🎯 A clear, data-led strategy can bring results faster than you think. From SEO and paid ads to marketing audits and conversion optimisation, we’re here to help small businesses get the most from their efforts. Time waits for no one—why not book a free consultation? 🎁 https://lnkd.in/eJwmxyDq Let’s talk #DigitalMarketing #MarketingStrategy #SmallBusinessSupport #KachiMarketing

💯 This 👇🏻 Especially the parts around: 👉🏻What is going on with exact match acting like phrase match these days 👉🏻And being concerned about AI taking our PPC jobs, until we see some of the "matches" it comes up with Interested to see what delights Google Ads brings us for 2025. #DigitalMarketing #PaidAdvertising #GoogleAds #PPC

"Her expertise, attention to detail, commitment to her clients & just all round bloody brilliance is why we are so delighted to work with her....if you need ANYTHING marketing - she is your gal!" Got to say I love this, thanks to Kate & Ted at Bear Cleaning & Waste Management. It's always lovely when clients go out of their way to send through feedback, more so when they post it publicly! This was a fun "play" project I worked on, just to see what AI can do for small business marketing. I'll be posting about the rest of the campaign shortly. #DigitalMarketing #SmallBusinessMarketing #AIMarketing

Yesterday I said goodbye to a client. We've done a lot of work together and made amazing progress, but the time had come that they needed something different. I know many people dread writing emails to cease a client/supplier relationship, fearing what rebuttal might be given, or how the supplier might try to lock you in to long term contracts. For me, saying goodbye is more like saying au revoir (until next time). I immediatey responded confirming that it's just a simple 30 day notice (no mega tie ins), but asked when would they want me to work up to (mid-December). I also confirmed that I'm more than happy to do handover meetings/documents etc, so none of the progress we've made will be lost. Which is probably why they've already given me this amazing testimonial 👇🏼 Good testimonials are received from how well you build a good working relationship with your clients (and obviously how well you complete the work for them!) And on a positive note I've now got capacity for another client from January onwards - so if you know of anyone looking for a digital marketing expert with hands on experience across paid advertising, email marketing, digital marketing strategy, search engine optimisation and social media marketing, then drop me a DM. 👍🏼 #DigitalMarketing #SmallBusinessMarketing #ClientRelationships #KachiMarketing #Testimonial

Interesting approach being taken by TikTok and one I'll be testing out, certainly a way to keep advertisers engaged with the platform rather than disappointed with poor performance.

🚨Big Pmax Halloween News! 🎃 You can now finally "𝐒𝐞𝐠𝐦𝐞𝐧𝐭" 𝐲𝐨𝐮𝐫 𝐏𝐦𝐚𝐱 𝐀𝐬𝐬𝐞𝐭 𝐆𝐫𝐨𝐮𝐩𝐬 directly in the Table View. Amazing news 🍬 . Here all you need to know: Thanks for making me aware of it Meltem Balci and Carolin Carvalho da Silva. Some selected accounts have now the new "segment" option available when viewing their Pmax Asset Group Performance. You can now segment by: 1) Time 2) Click Type (here always cross network click) 3) Conversions (my favorite) 4) Device 5) Network (here always "cross network") 6) Top vs Others Lets jump into the 3) 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐒𝐞𝐠𝐦𝐞𝐧𝐭 🚀 I always wanted to have this feature for my Pmax campaigns, now after 3 years, Google Ads finally launched it. You can now analyse Conversion values based on different conversion actions and one very handy segmentation is looking at the "days to conversions". With "days to conversions" you can now really see exactly how long each asset group need to convert your users. Pretty useful information right there! Have you spotted it too? Halloween can be sweet too! 🍭 Reshare ♻️ and comment below to increase visibility for others. For more Google Ads content you can follow me -> Thomas Eccel and hit the 🔔 to not miss anything new. Join 50.000+ PPC followers and subscribe to my newsletters.

🚨 News! Spotted these new YouTube Ads (on Home-Feed) with swipeable product carousels. Looks clean and user-friendly. All you need to know: On the YouTube home feed I'have been seeing lately these new YouTube Ads with a clickable products shown as carousel. I saw up to 5 products under one YouTube Ad. Can be probably more. Guess what? This ad is from a Demand Gen campaign. ❗ When clicking on the products under the YouTube Ad, you get redirected to a different final url, leading directly to the displayed product (Shopping Feed). Lately, I've seen also products shown under companion banners, looks like Google has started really pushing now your Google Merchant Center Feed. Pretty cool PPC updates going! Have you seen them too? Let us know in the comments below. For more Google Ads content you can follow me ->Thomas Eccel and hit the 🛎️ to not miss anything new. Join 54.000+ PPC followers and get my newsletters. #ppc #googleads #sem #youtube