Little Lies

Last week our founder, Jade, was featured in The Times, reflecting on an incredible year for Little Lies! 🖤 The article dives into how Taylor Swift being spotted in our Sweet Jane Velvet Mini became a pivotal moment for our indie brand. From the buzz it created to the opportunities it opened up, Jade shares how this milestone shaped 2024 and our vision moving forward. It’s a story about hard work, staying true to our roots, and embracing the unexpected moments that can transform a business.   Read the full article here: https://lnkd.in/en98xiA9

We’re thrilled to share that our founder, Jade, recently featured on the Path to Potential podcast with the Centre for Entrepreneurship at Dundee University! 🎙✨ In this episode, Jade opens up about her journey of launching and growing Little Lies, navigating the indie fashion scene, and staying true to a vision of timeless, authentic style. 🖤 Whether you’re an aspiring entrepreneur, a creative soul, or just curious about what goes on behind the scenes, this conversation is packed with insights, inspiration, and real talk. https://lnkd.in/eEuu35HA

We’re so excited to see the newly surfaced images of Taylor Swift wearing our Rooms on Fire Devore Slip Dress while out for dinner in Singapore last March. Inspired by the timeless Stevie Nicks magic, the Rooms on Fire slip is one of our most loved pieces, and seeing it styled by someone as iconic as Taylor is a dream come true!  As a small indie brand, moments like this mean the world to us. 🖤

When Taylor Swift wore that dress, we couldn’t have imagined the journey ahead. Now, as the Eras Tour wraps up, Shopify is taking a closer look at how the Taylor Swift Effect has elevated indie brands like ours. It’s been a whirlwind year for Little Lies, and we’re so grateful to share our story alongside others in this incredible article. Big love to Shopify for celebrating small businesses and the magic of community. 🖤 Click through to read the full feature!    https://lnkd.in/epeQ5cBy

Proud moment for Little Lies – our founder Jade has designed the new St. Johnstone FC third strip! 💚⚽   Our founder, Jade Robertson, has had the absolute honour of designing St. Johnstone Football Club's brand new third strip!  Taking inspiration from our viral olive crushed velvet dress (yes, the one Taylor Swift wore!) and combining it with the passion and pride of a Saints-mad family, this collaboration feels like a full-circle moment for Jade and Little Lies.  Not only is this strip a nod to a design that made global headlines, but it’s also a celebration of community. Proceeds from shirt sales will go directly to three incredible charities: Fans Supporting Foodbanks, Scotland’s Charity Air Ambulance, and Saints in the Community. In Jade’s words: “The wider this story can go, the more good we can do. We hope Swifties, Saints fans, and supporters across the world can rally behind this and make it something truly special.” Huge thanks to St. Johnstone FC for letting us be a part of this meaningful project. It’s more than a kit – it’s a story of community, creativity, and giving back. Shop the kit here: https://lnkd.in/e8k4PbNi

We’re so excited to share this incredible article from Hootsuite, where our founder Jade had the chance to talk about the Sweet Jane Mini Dress and how Taylor Swift wearing it set the internet (and our website) on fire. From increased brand awareness to driving real social ROI, this piece dives into how Taylor Swift and her amazing fanbase, the Swifties, have the power to transform independent businesses like ours in ways we never imagined. For a small, family-run brand like Little Lies, this moment wasn’t just a dream come true—it was proof of the incredible impact of community, social media, and the magic of music-meets-fashion. Read the full article to see how Taylor’s influence shaped our story and so many others:  https://lnkd.in/eSWeiWyK

From the design studio to the campaign shoot—see how our 'Seven Wonders' collection has come to life. Embracing the unpredictable Scottish weather- stormy woods, killer outfits, and our hustling rain soaked team making it all look easy. A special thank you to Cardney Steadings for providing the perfect autumnal backdrop that brought our vision to life. Exciting things ahead!

Pumpkin Spice Season has fully hit Little Lies HQ, and we've all been busy treating ourselves to some autumnal brews! ☕

We recently had the pleasure of shooting our latest Autumn campaign at the beautiful Cardney Steadings, and what a backdrop it provided!  From the rustic charm of the steadings to the stunning Scottish woodland views, it was the perfect setting to capture our new collection in full autumnal glory. A massive thank you to the team at Cardney Steadings for being incredible hosts and for creating such a warm and welcoming space for us. To anyone looking for an unforgettable Scottish venue with natural beauty at every turn, Cardney Steadings is it! We can’t recommend this hidden gem in the heart of Perthshire enough! 🍂

We've spent the year developing new pieces that embrace the richness of the season—think luxurious velvets, deep autumnal hues, and dreamy devoré details. We're excited to bring these thoughtfully crafted designs to life and share what’s coming next... Keep an eye out for some exciting launches ahead 🍂