One for the City reposted this
𝗨𝗻𝗶𝘁𝗶𝗻𝗴 𝗦𝗺𝗮𝗹𝗹 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗳𝗼𝗿 𝗚𝗿𝗼𝘄𝘁𝗵 𝗮𝗻𝗱 𝗚𝗼𝗼𝗱 - 𝗧𝗶𝗺𝗲 𝘁𝗼 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 We started byDiffusion with a clear ambition: to make consultancy and advisory services more accessible to small and medium businesses. Why? Because our work shouldn’t just be for big business. Leaders of small to medium businesses wear many hats—they’re running the business while growing it, often spinning countless plates on their own. A little help and an objective perspective we offer and create space for, can make all the difference. And it’s so important, because small to medium-sized businesses are the backbone of our economy. They drive economic development, spark innovation, and create jobs. In the UK alone, SMBs represent an incredible 99.9% of the business population, employ 61% of the private sector workforce, and contribute over half—52%—of the private sector’s turnover. But it’s not just about numbers. Most small to medium businesses want to do the right thing as they grow and scale. They strive to be guided by their values and purpose. And when they succeed, the impact is clear: stronger customer loyalty, enhanced brand reputation, and deeply engaged employees—driving sustainable growth and resilience. 𝗢𝗻𝗲 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗖𝗶𝘁𝘆 That’s where One for the City comes in. It’s a simple yet powerful way to unite businesses for social impact. We know that leaders already have so much on their plates—so we’ve designed One for the City to make it easy for businesses to do good without adding complexity. It’s another way we’re helping leaders focus on their growth while making an impact. Last week, we shared some big news with our members: our first round of funding is complete and the finishing touches to the project that will start in January, are being added, with the usual magic being added by the Leeds Community Foundation before its kicked off. A heartfelt thank you to everyone who’s supported us on this journey so far. This is just the beginning—and we couldn’t be more excited for what’s ahead.