PrettyGreen | B Corp

New Year, New Joiner! 🥳   We hope everyone had a restful festive break; we're back in the office (after a fab company-wide lie-in today) and with a new face amongst us... Welcome Sharai White, the latest addition to our Studio Team as Insights Exec' 🙌💡   When she's not binging Peppa Pig (en español) or starring in North Face campaigns, she'll be scoping out our clients' latest cultural and social media trends. ------------------------------------------------------------------- Image description: A young woman in a white shirt hoop earrings smiles at the camera against a gradient background. Text reads: “Welcome Sharai White, Insights Executive.” A white logo for PrettyGreen is in the top left corner.

Just before we turn our out-of-office messages on tomorrow lunchtime, there's still room to squeeze in our last newsletter of 2024! 🗞️

How do you quantify a year that’s been full of milestones, killer campaigns and the best company culture? (And no its not another wrapped post)   As the year ends in a hurricane (or Storm Darragh) of pitches, parties and celebrating our people, we’re also reflecting on the incredible campaigns we’ve rolled out from January to today. From breaking news stories and experiential launches to new influencer collabs’, here we are in numbers...   🎉 Events We connected brands with audiences at over 25 standout events in unforgettable ways. From SharkNinja's sunny festival activations at GoodWoof and Pub in the Park to content-first pop-up experiences with Sharpie, an OOH Wondery takeover at King’s Cross and a Whatnot fashion store ft live streaming seller stage... We’ve produced every type of experiential activity you can think of this year, delivered across a multitude of different environments and territories! 📢 PR From Euros Ch-Eat sheets for football newbies with PizzaExpress, to taking over an entire town in the first few weeks of our new partnership with Lebara Mobile, hijacking Wimbledon in honour of Andy Murray and Castore, and X-raying a Furby to debunk spy rumours, it’s been quite the year of storytelling.   💬 Influencer & Social From HEYDUDE activations in Amsterdam and New York, to campaigns with Bupa in Chile and working with VFX creators in Australia, as well as our partnership with Ecosia across Germany and the rest of Europe. Our influencer team have rocked the global stage, helping our clients connect with audiences across diverse cultures, build authentic relationships, and amplify their brand presence worldwide. Across both paid and organic campaigns like those with Audible, Hasbro and Beyblade, we've crafted tailored strategies that drive engagement, spark meaningful conversations, and deliver measurable business impact. We’ve snuck in a few agency milestones too, so you’ll have to watch on to see what those were…   A big thank you to our amazing team and partners for making 2024 one for the books! 🚀

Any freelancers have FOMO? Now’s your chance to join us…   As victims of our success from a busy December, we’re looking for talented freelancers to join us on some big projects starting in the New Year.   Rolling contracts are available, and we’re moving fast—just like our work!   🔍 Who we’re after: ✅ Specialists across Influencer, Experiential or Comms ✅ People who thrive in fast-paced environments ✅ Freelancers who can hit the ground running in senior roles   Ready to join? Let’s talk.   Send Jennifer Chapman (Jennifer.Chapman@itsprettygreen.com) an email or tag someone who’d be a great fit! 👇   #Hiring #FreelanceOpportunity #AgencyLife

Thanks to Siobhan Holt and PRWeek UK for letting me share my ramblings about the end of year PR pitch frenzy and how both agencies and brands can make sure they come out on top. Hopefully it resonates with those of you that are wrapping up your bus dev for the year and December has been successful for you! https://lnkd.in/ervykuk3 #businessdevelopment #pitches #pragency #newbusiness #pr PrettyGreen | B Corp

Last month, we hosted a one-off pop-up in the heart of Shoreditch dedicated to providing small businesses with the best toolkit to start livestream selling. This meant they could reach a wider audience, move more stock, and make more money.   We took over a vacant space and completely transformed it into a Whatnot retail space, which included: 🎬 An “IRL” live-stream platform where current sellers took to the stage to sell their stock 👗 A retail area showcasing all of the seller's clothes, from Ganni and Versace to vintage thrift pieces 🪡 An interactive workshop area where Lydia Bolton, a sustainability creator and slow fashion designer, hosted personalisation and upcycling workshops  🎤 An intimate Q&A with Daniel Fisher, Whatnot UK’s General Manager, and experienced sellers to give insights into livestream selling ✨ Exclusive incentives from Whatnot if you sign up to the platform at the event   The one-day event was a sell-out from the start, with all workshops and Q&A sessions at maximum capacity – meaning in just one day we got to meet and help over 200 businesses 👏

Day 11 of sharing PR agencies on our Nice List: PrettyGreen | B Corp 🌍 We asked CEO Jessica Hargreaves Paczek what inspired them to sign the Clean Creatives pledge: “At PrettyGreen we’re on a Less Ordinary Mission to deliver creative communications that positively impact People, Planet and Performance. We were founded 15 years ago on three principles that help us achieve our mission: We want communications to help drive serious commercial growth. We have curious minds and want to learn and push boundaries. We care about the impact our work has on our planet and people.” --- Looking for more agencies with 0 fossil fuel clients? We made a list. 📝 Download our 2025 Nice List for a guide to all the UK PR & Comms that have signed the pledge ⬇️ https://2ly.link/21eti

And it sure has been a quality three months for Chris, playing key roles both in pitches and on them ✨⚽ Excellent scouting work from the team at Braver 🤝

2024 for PrettyGreen has seen many seeds sown (not just the 27,000+ trees we proudly planted), and that reminded us of Chaucer's acorn proverb 🌳 "Mighty Oaks From Little Acorns Grow"   Penned by yours truly, the poem below is our spin (the communications pros we are) on the meaning behind this, with wonderful narration from our influencer queen Petrina Moore 👏   Take a look at the blog here for more of our reflections on the past year 👉 https://lnkd.in/eF3QWK5K -------------------------------------------------------- Image description: A colorful background with a white outlined tree. The text "Mighty oaks from little acorns grow" is inside the tree outline.

🎶 And fiiiive shortlistingss 🎶   (to the tune of 12 Days of Christmas) We’re buzzing to have been shortlisted 5 times for the European Sponsorship Association (ESA) Awards 2025 for our Bupa 'Picture of Health' Campaign: 🎬 Best Use of Content 🖋️ Best Use of PR ✨ Best Use of Talent 💙 Equality, Diversity & Inclusion in Sponsorship 🤝 Sponsorship with a Social Purpose Congrats to everyone shortlisted, we can’t wait to see you in March for the ceremony! 👏 Fiona Bosman, Shin-Tsyi Yang, Sonam Patel., Brogan O'Neill, Caroline Jacomb, Kristofer Anwar, Irsah S., Carley Larkin ,Ellie Skeffington, Samantha Hooper Gill, Scarlett Santi-Brooks, Tania Burnham, Lucy Porter , Joe Stratton and 🌳 Mark Stringer ---------------------------------------------------- Image Descriptions: Image 1: The image features a starry background with the PrettyGreen logo at the top. Text reads, "We've been shortlisted," and "ESA awards 2025 in partnership with Pearlfinders" is displayed below. Image 2: Two images: Top shows a woman with running blades jumping in front of the Eiffel Tower. Bottom shows a man with prosthetic legs standing on a structure overlooking a cityscape. Both are set in Paris. Image 3: Left side: A man with a prosthetic leg stands by a river holding a paddle, with a kayak nearby. Right side: A group of three people, two women and a man, celebrate joyfully on a running track. Image 4: Outdoor exhibition with large photos on stands, including the group hugging from the previous image, the man on the structure from image 2 and a person with headphones is looking at them. Cityscape and cranes are visible in the background under a cloudy sky. #ESAawards #sponsorship