Small Beer Brew Co.

This past weekend on IWD, we were proud to celebrate the women behind Small Beer. But we also wanted to highlight what we learned in numbers: the gender gap in beer is real. The 2024 report on The Gender Pint Gap: Revisited, reiterated what we have long known, the beer sector is a male-dominated industry. While progress has been made, there is still work to do. At Small Beer we believe in doing things differently. That means rethinking how beer is brewed, how businesses are run, and who is leading the charge. "Fewer than 25% of brewery management positions are held by women." – Gender Pint Gap: Revisited Yet at Small Beer, women are leading across every part of the business, from sales and marketing to events and operations. 📍 Sales: Megan Truong (Sales Manager, North & East London), Florence Mills (Sales Manager, Central), Celia Fraser (Sales Manager, South & West London) 📍 Marketing: Megan Shave (Digital Marketing & Ecom Manager), Katherine S. (Design & Content Manager) 📍 Events: Abbie Smith (Events Coordinator) 📍 Operations: Susannah Godfrey-Faussett (Special Ops) So while we celebrate the women shaping the future of mid-strength beer and helping us build a new category in drinks, we also recognise that there is more to be done. At Small Beer, we are proud to go against the grain, not just in how we brew, but in who is leading the way. #IWD25 Ref: https://lnkd.in/ef__YcEw

On Saturday 1st March our team of Big Thinkers organised a march through central London to celebrate the launch of this most exciting of new calendar occasions, 'Mid-Strength March'. A coming together of friends, family, industry and supporters to raise a glass high to all that mid-strength means. "Launching Small Beer in 2017, we have for many years championed the social lifestyle that mid-strength beer facilitates. It was wonderful to see so many living it today" said Co-Founder James Grundy "You want a bit more fun than drinking at 0%, but not the suffering that comes with an afternoon/evening drinking some of beer's higher alcohol counterparts, then in comes Small Beer" said Co-Founder Felix James For the Small Beer Brew Co. team, it was an opportunity to champion mid-strength drinks, not just in the beer category, but also the exciting innovations that we're seeing in Wine, Spirits and Cider. "Pioneering new industry innovation and over 7.5 years of building category isn't always easy, but its days like this that make you realise the joyful impact your work is having" says Grundy At #SmallBeer we brew only the best, catering to those aspiring to 'enjoy it all!' #midstrength #innovation #drinksindustry #beer #brewers #London #business #bigthinking #midstrengthMarch video creds: Jono Flett Thanks to: KERB KERB Events Compass Group Levy Restaurants National Theatre Seven Dials Market and all of the BIG THINKERS in Team #SmallBeer

Small Beer 4packs are now available within the specialist U.S. drinks retailer, Total Wine & More. With an offering that is made up of some of the very best that the drinks industry has to offer, it's a pleasure to bring our category innovation and Big Thinking to the Total Wine shelves. The Total Wine scale is incredible to behold, which is why we are so looking forward to working closely with their in-store teams to bring Small Beer to their discerning customer base. #smallbeer #theoriginalmidstrengthbrewers #totalwine #thinkbig

"Now Boarding" with British Airways! Starting 1st January, Small Beer will be served on all British Airways short-haul flights from London Gatwick! This partnership unites two British brands, bringing our award winning Lager to 30,000 feet—full flavour, no excess. This time, the sky really is the limit. Whether connecting with colleagues or unwinding in the clouds, our mid-strength beer offers a balanced choice for those who want to enjoy it all, without compromise. When we say “thinking big,” we mean it. So here’s to bringing a more mindful drinking experience to new heights and redefining what beer can be. #smallbeer #theoriginalmidstrengthbrewers #britishairways #BA #travelretail #thinkbig #enjoyitall

🌟 East Coast Launch of Small Beer in Whole Foods 🌟 Small Beer 4-packs have officially landed in Whole Foods Market across New York, New Jersey, and Pennsylvania. For us, Whole Foods represents quality, craft, and integrity, values that align closely with our own. Our mid-strength Lager and Hazy IPA are now ready to shop in the stores of one of the most conscientious retailers in the U.S. "When you think of quality in U.S. retail, Whole Foods is top of mind." says co-founder James Grundy. "The partnership feels both fitting and exciting." We’re just getting started and look forward to Thinking Big with Whole Foods as we bring the Small Beer category innovation to more states and support our retail partners in catering to a global shift in drinking preferences. The Original Mid-Strength Brewers #SmallBeer #ThinkBig #WholeFoods #Innovation #BCorp

We’re thrilled to announce our new partnership with The Culpeper Family Hospitality Group! This partnership isn’t just about pouring beer at new venues - it’s about two brands coming together with a shared commitment to craftsmanship, sustainability, and pushing the boundaries of what hospitality can be. As pioneers of mid-strength beer, Small Beer is so proud to align with those that share our vision for a more mindful and innovative future. Megan, our North and East London Sales Manager, put it best: "Together, we’re combining our passion for sustainability and community to make a meaningful impact—one pint, one meal, one rooftop, one brewery at a time. This partnership is more than just a business venture; it’s about using hospitality as a force for good. We believe in creating experiences that not only delight our consumers but also contribute to a better, more sustainable future." We’re excited to be part of this journey with the Culpeper Family, a brand that mirrors our values and vision for what hospitality can represent today. Cheers to more Big Thinking!!! #Partnership #TheCulpeperFamily #SmallBeer #Launch #Sustainability #HospitalityWithPurpose #thinkbig

Small Beer at All Points East: A Festival Experience with a Difference This past weekend, Small Beer Lager was poured across the bars at All Points East, and it wasn’t just another festival beverage option—it was a glimpse into the future of drinking. Why does this matter? At Small Beer, we’re committed to redefining what it means to enjoy a drink, especially in environments where the tendency to overindulge is high. Our Lager, with its crisp, refreshing taste and mid-strength ABV, offered festival-goers a chance to savour the moment without compromising their well-being. 🌟 Our Commitment to Balance: Mid-Strength, Maximum Enjoyment: With an ABV of just 2.1%, Small Beer Lager is designed for those who want to be part of every moment, from the first act to the final encore, without feeling the effects the next day. It’s about enjoying great music, great company, and great beer—responsibly. 🌟 Sustainable Brewing: Our presence at All Points East wasn’t just about serving beer; it was about showcasing a brewing process that’s as mindful of the environment as it is of your experience. As the UK’s only B Corp-certified brewery, we’re leading the way in sustainable brewing, ensuring that every pint of Small Beer is as good for the planet as it is for you. 🌟 A New Approach to Socialising: Festivals are about connection—sharing experiences with friends, meeting new people, and creating memories. Small Beer Lager was the perfect partner for those moments, offering a drink that complements the day without weighing it down. One festival-goer summed it up perfectly: "All Points East was a magic day. Loved watching Loyle Carner’s set with a Small Beer in hand, knowing there’d be no hangover waiting. The perfect festival, from start to finish." We’re proud to be part of a movement that’s changing the way people think about drinking. Small Beer is more than just a beer—it’s designed to meet the demands of modern life and a choice for those who want to enjoy it all. With thanks to Peppermint Bars & Events for #ThinkingBig with us. Always a pleasure working with you. #allpointseast #outdoorevents #summerfestivals #festivalbeverages

The Future of Drinking: Fresh Insights from YouGov The world of drinking is evolving, and recent insights from a YouGov survey conducted in June 2024 resonate deeply with us at Small Beer. This study highlights significant shifts in consumer attitudes and behaviours, aligning with our mission and the beers we craft. Today’s drinkers are becoming more mindful, balancing the joy of social drinking with a keen awareness of their well-being. The survey revealed a clear trend towards mid-strength beers, with 37% of adults aged 25-55+ preferring beers with 2-3% alcohol content. This shift signifies a desire for moderation - enjoying the moment without the excess. We’ve always championed this balance at Small Beer. Our mid-strength beers are crafted to offer full flavour and satisfaction without compromising health or productivity. The growing preference for these beers underscores the importance of our mission: to provide a great drinking experience that fits seamlessly into modern life. This trend isn’t just about health; it’s about enhancing the quality of social interactions. The survey also indicated that while people are cutting back on alcohol to avoid negative impacts, they still value their social time with a good drink in hand. Our beers are designed to meet this exact need - delivering all of the great beer drinking enjoyment without the downsides. At Small Beer, we’re proud to champion this evolving landscape, offering a solution that aligns with contemporary consumer needs. Our commitment to quality, moderation, and mindful drinking reflects the future of drinking, where enjoyment and well-being go hand in hand. Big thinkers deserve Small Beer. #survey #marketresearch #data #poll #YouGov #consumerinsight #industrydata

YouGov survey reveals fascinating shift in consumer attitudes towards alcohol. #data #insights #survey #alcohol #business #drinkingbehaviours

Another unforgettable Taste of London Festival in Regent’s Park! 5 epic days filled with great food, drinks, and fun! Highlights included:  🍻 1 x Incredible self-cooling cask pyramid (think sherry solera but with ale)  🍻 1 x MiniBar (our very own Lulu)  🍻 1 x Highly anticipated new beer release (more on that to come...)  🍻 Countless pints of Small Beer Lager & Hazy poured None of this would have been possible without our truly brilliant team who brought the energy each & every day! Here’s to pioneering new categories, new experiences and leading the way in drinks innovation! ☀ If you were there, share your favourite moment in the comments! Let's keep the big thinking and good vibes rolling! ☀  #TasteOfLondon #FoodFestival #TeamWork #SmallBeer #ComeRainOrShine