Birl’s cover photo
Birl

Birl

Technology, Information and Internet

Liverpool, Merseyside 859 followers

Making resale easier for brands and their customers.

About us

Birl is an award-winning SaaS start-up, existing to ‘Make Better Easier’ for both brands and their customers. Birl makes this happen by adding a single button to a brand’s site, which allows their customers to trade-in previously bought items for meaningful credit off their next purchase. Globally, there is £2 trillion of unused clothing sitting idle in wardrobes, Birl provides an elegant solution for customers to realise this value whilst enabling brands to drive their growth and sustainability goals.

Industry
Technology, Information and Internet
Company size
2-10 employees
Headquarters
Liverpool, Merseyside
Type
Privately Held
Founded
2022

Locations

Employees at Birl

Updates

  • Birl reposted this

    View organization page for Birl

    859 followers

    Agency Partnership Announcement: We’re thrilled to announce our partnership with Quickfire Digital - Shopify Plus Agency, a leading Shopify Plus agency dedicated to helping brands unlock their full commercial potential. This collaboration marks a significant step forward in Birl’s mission to inspire brands and consumers to embrace circularity—one trade-in at a time. By working together, we’ll accelerate the adoption of sustainable commerce solutions and drive meaningful change in the industry. We’re looking forward to the journey ahead! Cam McGimpsey Peter Lydon Ryan Lee Theo Newell Ed Day

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  • View organization page for Birl

    859 followers

    Agency Partnership Announcement: We’re thrilled to announce our partnership with Quickfire Digital - Shopify Plus Agency, a leading Shopify Plus agency dedicated to helping brands unlock their full commercial potential. This collaboration marks a significant step forward in Birl’s mission to inspire brands and consumers to embrace circularity—one trade-in at a time. By working together, we’ll accelerate the adoption of sustainable commerce solutions and drive meaningful change in the industry. We’re looking forward to the journey ahead! Cam McGimpsey Peter Lydon Ryan Lee Theo Newell Ed Day

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  • Birl is proud to be shortlisted amongst Business Cloud’s top 50 most innovative UK retail tech firms. 'The annual ranking celebrates the UK’s most innovative start-ups, scaleups and established firms creating original technology for retail and eCommerce' Whilst our journey has only just begun, we're pleased to be recognised for all the hard work we've put in so far. If you like what we're building, please vote for us via the link below: https://lnkd.in/eZ72tnxs Thank you. Peter Lydon Cam McGimpsey Ryan Lee Ed Day Theo Newell

  • Rounding off January with our final trip of the season to Copenhagen. We visited CIFF · Copenhagen International Fashion Fair and Mandatory to meet a whole host of inspiring people and brands. Thank you to everyone who gave us the time at Pitti, Paris and Copenhagen to discuss our revenue driving resale solution these past few weeks. If you’re thinking about resale or have any questions, you can get in touch via ryan@wearebirl.com

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  • Birl for Works and Days is now live - and we've gone international. We’re beyond excited to announce Birl’s first international partnership, marking a major milestone as we expand beyond the United Kingdom. Introducing Birl for Works and Days, now available in Denmark and the UK. Birl is the perfect fit for Works and Days, a Copenhagen-based label founded in 2022 by British designer Raff Godfrey. Known for its innovation, exceptional craftsmanship, and timeless design, Works and Days seamlessly blends traditional construction techniques with modern reinterpretations of workwear and technical fabrics. Through Birl, loyal Works and Days customers can effortlessly explore the brand’s latest collections and stay closely connected with every seasonal development. This is just the beginning of Birl's journey on the global stage. Discover Birl for Works and Days today and experience a new level of connection with the brands you love. Peter Lydon Cam McGimpsey Ryan Lee Theo Newell Ed Day

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  • Birl for FRAHM Jackets is now live. We’re thrilled to partner with a brand we’ve long admired - Known for their unwavering values, exceptional quality, and authentic purpose. Frahm jackets are beautifully crafted, built tough, made to last, and designed to fit every body shape and size. Their commitment to honesty and care shines through in everything they do, particularly how they look after their customers. With Birl, loyal FRAHM customers can now effortlessly trade in jackets they no longer use for instant credit towards their next FRAHM purchase. Explore the redesigned FRAHM website and discover how easy it is to Birl your way to a new jacket. Peter Lydon Cam McGimpsey Ryan Lee Ed Day

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  • We're very happy to be included alongside such inspiring organizations driving meaningful change in the fashion industry. It’s exciting to see so many dedicated to creating a positive impact for our planet and communities. Together, we can push for a more sustainable future. Thank you Lydia Brearley

    View profile for Lydia Brearley
    Lydia Brearley Lydia Brearley is an Influencer

    Inspiring a better future for the fashion industry | LinkedIn Top Voice

    What's been happening in sustainable fashion this week? ⬇️ 1) Fashion for Good have launched a platform to map global textile waste hotspots. The 'World of Waste' tool was created in partnership with Reverse Resources, Global Fashion Agenda, Circle Economy and Accelerating Circularity, and aims to transform the how the industry tracks, understands and utilises textile waste. Find out more at www.worldofwaste.co 2) Meanwhile, textile recycler RE&UP Recycling Technologies is looking to set up its first recycling plant outside of Turkey in Spain, as it looks to expand its operations in Europe. 3) You can now dress like a celebrity with the launch of HURR x Choose Love with the iconic rental collection from your favourite celebrities including Billie Piper, Gemma Chan and Rosie Huntington-Whiteley. 100% of the proceeds supporting Choose Love's work supporting displaced communities around the world. 4) Harvey Nichols are offering the ultimate in luxury goods and accessories, partnering with Luxury Promise to host a pre-loved pop-up in their flagship store in London until Jan 2025. 5) New players Birl have announced their latest partnerships, adding Far Afield and Vintage Threads to their resale platform. Birl have also recently partnered with Jonas Sports, allowing over 50 clubs across football, rugby & cricket to trade in their kit. 6) Decathlon have launched a buy back campaign, inviting customers to trade in old equipment for vouchers or cash - whether its a tent, a bike, skis or even a canoe - the initiative gives unused gear an opportunity to live on. 7) Save Your Wardrobe have partnered with United Repair Centre to scale their care and repair initiatives for the fashion industry. The initiative drives the shift towards a circular economy, where brands, consumers and service providers collaborate to extend the life of garment and reduce environmental impact. 8) N Brown Group are to launch a dissolvable packaging from Polymax, powered by Hydropol as part of their target to reduce plastic waste. The new packaging is said to dissolve in hot water without being harmful and can be recycled alongside paper, plastic and food without contamination and leaves no microplastics behind. Would love to know industry thoughts on this? 🔗 Links to articles in comments ___ Hi, I'm Lydia, a global sustainable fashion expert, Founder of enkel and Sustainable Fashion School I do the research so you don't have to. Visit www.thisisenkel.com to find out how I can help you and your teams fast-track your journey to a more sustainable future for the fashion industry. #sustainablefashion #circularfashion #enkel Image: Hurr x Choose Love Rent Antonio Berardi red gown as worn by Rosie-Huntington Whiteley for £145 for 4 days

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  • It’s so refreshing to read about this year’s Earthshot Prize and its finalists. The Earthshot prize was set up to celebrate and support those working to provide innovative solutions for climate and environmental issues, with each of the five winners receiving £1m for their innovative ideas to "repair" the planet. The five categories include: Protect and Restore Nature; Clean Our Air; Revive Our Oceans; Build a Waste-free World; and Fix Our Climate. The best part? "All 2,000 attendees were asked to wear sustainable clothes - either made from recycled materials or a previously worn outfit” More of this please! 👏 👏 👏

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Funding

Birl 4 total rounds

Last Round

Pre seed

US$ 648.7K

See more info on crunchbase