ZAPPIT

🎄 Gen Z is shaking up the holidays! 🎄 Gone are the days of mince pies and predictable traditions. According to Grocery Gazette, Gen Z is redefining Christmas with bold, trend-driven choices—think plant-based meals, global flavours, and Instagram-worthy food experiences. But it’s not just about what’s on their plates. This generation loves tech-first convenience and discovering “the next big thing.” That’s why, at Zappit, we’re helping FMCG brands connect with Gen Z on their terms with instant, sustainable, and rewarding digital couponing solutions. ✨ Want to know how brands can thrive in this Gen Z era? Check out our latest article 👇 #AskZappit #ShopperMarketing #GenZ #DigitalMarketing #Innovation #FMCG #ChristmasTrends #Coupons

The Revival of Cornelius the Rooster! 🐓 The Grocer recently shared an insightful piece on Kellogg Company's £12m marketing push to revive cereal sales, with a key highlight being the return of their iconic mascot, Cornelius the rooster. This clever nod to nostalgia reminds us of the power of brand heritage in recapturing consumer attention. Read the full article here: https://lnkd.in/edR5sgFH ✨ At Zappit, we believe that reviving brand love takes a mix of creativity, innovation, and the right technology. Here’s how we can help FMCG brands make an impact: 👉 Digital Coupons & Cashback Offers: Personalised, mobile-first promotions to captivate modern audiences. 👉 Insights: Real-time data to shape campaigns that hit the mark. 👉 Creativity: Transform campaigns with interactive, engaging formats that pair perfectly with heritage-inspired strategies. The return of Cornelius isn’t just a great story—it’s a reminder of how brands can connect the past with the present to inspire future growth. Pairing this kind of creativity with innovative technology like Zappit’s, ensures brands can cut through the noise and drive measurable results. Want to explore how we can help you elevate your campaigns in 2025? Let’s chat! #FMCGMarketing #DigitalInnovation #CouponsAndCashback #Zappit #ConsumerEngagement #AskZappit #ShopperMarketing

🎄✨ A Heartfelt Thank You from everyone at Zappit ✨🎄 As 2024 draws to a close, we want to take a moment to express our genuine gratitude to all of our incredible clients and partners. Your trust, collaboration, and support have been the driving forces behind everything we’ve achieved together this year. 🌟 This video is our way of saying thank you—for the successes we’ve all celebrated, the challenges we’ve overcome, and the creativity that has shaped the last 12 months. As we look ahead to 2025, we’re more excited than ever to continue delivering smart solutions, driving impactful results, and building lasting relationships with all of you. From Team Zappit, we wish you a Merry Christmas and Happy Holidays! 🎁✨ #MerryChristmas #ThankYou #LookingAhead #TeamZappit #AskZappit

Zappit: Thinking outside the 'toy' box beyond FMCG 🚀🧸🚂 At Zappit, we're going beyond our FMCG roots to deliver innovative, personalised solutions for even more categories—from high-value to low-value items, and everything in between. Take our current campaign with PLAYMOBIL UK as an example. This isn't just about toys; it's about showcasing our ability to deliver dynamic and engaging offers that work across any retailer, whether in-store or online.   🎁 Buy One, Get One HALF PRICE, or go really big and buy up to 6 toys and get the 3 lowest-priced items at HALF PRICE! From toys, snacks, and drinks to pet care, Zappit's platform is designed to seamlessly support and drive sales for any category. Delivering innovative, data-driven solutions that simplify promotional offers with unparalleled speed, seamless implementation, and full brand customisation. What are your plans for 2025? 👉 #ZappitInnovation #BeyondFMCG #PersonalisedCampaigns #Playmobil #AskZappit #ShopperMarketing

Restaurant-to-Retail Success: How Zizzi Boosted Supermarket Sales with Zappit! 💫 In today’s competitive FMCG market, restaurants developing brand extensions into supermarkets has become a powerful trend. UK high street brands are taking their signature dishes and turning them into grocery staples, with in-store sales soaring by 25%, according to Savills Grocery Report! 🍽️ 🛒   Zizzi have embraced this with their signature Pizzas, moving beyond the restaurant and onto our UK supermarket aisles. But how do you stand out in such a crowded space? 🤯 The Challenge: To drive product trial and boost sales across their supermarket SKUs. 🤫 The Solution: Through Zappit’s innovative couponing platform, Zizzi were able to deliver targeted, personalised offers directly to consumers for redemption across multiple high street supermarkets. Using an engagement-first strategy, to ensure: 👉 An increase in initial trial rates. 👉 Enhanced customer loyalty. 👉 Increased engagement in their Zillionaire members app. This success mirrors other top restaurant-to-retail transitions like Pret A Manger’s coffee pods, PizzaExpress' supermarket range, and wagamama’s sauces – all riding the wave of high street brand popularity in the FMCG sector. #Zappit #FMCG #DigitalCouponing #Zizzi #RestaurantToRetail #SupermarketSuccess #BrandGrowth #CustomerEngagement #AskZappit

🎉 We're thrilled to share our current campaign with #Wotsits for a FREE 6-pack across a range of flavours, exclusively at Tesco! This partnership has been an incredible success, with record-breaking numbers of coupons distributed in the first 48 hours alone. 🚀 👇 Don’t miss out – watch the video now and if you fancy, visit   www.yummywithcoupon.com, claim your coupon, head down to Tesco and choose between Wotsits Cheese Toastie 🧀, Wotsits Crispy Bacon 🥓 or Monster Munch BBQ 🍖 Sauce #Zappit #Wotsits #Tesco #FreebieAlert #DigitalCouponing #MarketingSuccess #FMCG #AskZappit

Loving this 👇 The first in a series of our new-style explainer videos Well done #TeamZappit #AskZappit

The ZAPPIT mobile coupon consumer redemption journey is so seamless... https://lnkd.in/eB6ZG-Xd Simple - Seamless - Secure - Scalable... perfect for boosting FMCG in-store sell-through rates Watch the video 👀 👇 #AskZappit

Currently live and anything but boring…The Coca-Cola Company's Dr Pepper’s ‘CAN’sultation campaign is engaging Meta users with interactive chat and seamless distribution of coupons to drive trial at scale 🔥 ZAPPIT’s mobile couponing solutions are brand-led with a focus on simplicity, scalability, trackability and fraud protection, with a suite of features to easily manage distribution and redemption levels. WATCH THE VIDEO 👀 👇 https://lnkd.in/evRYwzw4 #AskZappit for more details #mobilecoupons #martech #shoppermarketing #marketingstrategy #customersatisfaction #sellthrough #rateofsale #sampling #producttrial #1pd #salesboost #groceryretail #fmcgsales

You walk into Tesco with a big decision to make... Do you leave with a FREE bottle of Tango, Pepsi or 7Up? https://lnkd.in/eKXkCDug #mobilecoupons #multiproduct #consumerchoice #tango #pepsi #7up #martech #shoppermarketing #marketingstrategy #customersatisfaction #sellthrough #multichoice #rateofsale #sampling #producttrial #1pd #salesboost #groceryretail #fmcgsales #AskZappit ZAPPIT