The Girls in Marketing Podcast

Love these 2025 marketing predictions from Girls in Marketing members! We'll be back VERY soon bringing you all the marketing updates you need 👀

When the 'Happy New Year' emails turn into 'Can we share this event, post this video, create this landing page and send this email campaign by yesterday' emails

Are you easing yourself back into work in 2025? One of the best things you can do is take some time to curate your social media feeds 📱 Take a look through your connections and decide who brings positivity, inspiration and knowledge to your feed and make sure you’re connecting with a community online that resonates with you. If someone is bringing negative energy, leave them in 2024! This applies to both people and brands! Social media is such a powerful tool for good so make sure you’re using it the right way 🤝 The Girls in Marketing Podcast

The continued growth of EGC (Employee Generated Content) has definitely been on many of the 2025 marketing predictions lists we’ve seen 👀 In our teaser episode of the new season of the podcast, we talked about EGC and how its rise (particularly in B2B industries) has been a great move for many organisations and our hopes for its growth in 2025! If you haven’t listened to the episode yet, you can tune in on whichever streaming platform you prefer 🎙

Season 6 is coming 👀 New season 🎙 New set 🛋 New format 🤭 (But the same marketing chat you can tune in to and feel part of) We’ll be bringing you a new episode every other week and discussing the latest marketing updates, trends, campaigns and more 🎙 We’ve dropped an exclusive sneak peek episode today to give you a feel for the new season. Let us know what you think! The Girls in Marketing Podcast

AD - Are you using personalisation effectively? Personalisation in marketing is more important than ever. Use real-time behaviour data to create automated, personalised, dynamic content that meets your customer’s needs. Here are some signs that you could improve your use of personalisation: 👉 You regularly send the same email to your entire mailing list 👉 You don’t segment your audience based on data and insights 👉 You miss out on cross-sell opportunities to existing customers Check out our top tips to make personalisation work for you with Intuit Mailchimp or learn more here: https://lnkd.in/dC-SC6fM #AD #IntuitMailchimp #Personalisation 

I host a podcast that’s reached thousands of marketers across the globe. 225,000 downloads later, here’s what we’ve learned: 👉 Marketers are craving real, relatable conversations about the industry 👉 Ambitious women want a space where they feel seen, supported, and inspired 👉 Brands that align with our mission can make a huge impact We’re looking for a sponsor to join The Girls in Marketing Podcast on our journey in 2025 and help us continue inspiring and empowering our audience. This is perfect for brands in: → Femtech, martech, and AI → Agencies wanting to connect with marketers → Legal services targeting ambitious women in business Get in touch with me via DM's if your brand is interested in sponsoring or tag a brand in the comments that you think would be interested 🔥

Did someone say Christmas memes? 🤭🎄 Let us know which one you relate to most 👇 P.s. we love an Odd Muse dress x

Do you know an incredible marketer who everyone should be following? This could be: 👉 A marketer with a remarkable career history who who shares industry wisdom and insights 👉 A marketer with heaps of personality who lights up your social feed 👉 A marketer who shares their love for the industry in a creative way This year we have seen more marketers than ever sharing their incredible talent, knowledge and experiences with the world. Every year, we spotlight top marketers to follow but we need your help to find them so… 📢 Nominations are now open for the ‘Top 25 Marketers to Follow in 2025’ list! 📢 (Yes, you can nominate yourself 👀) Nominations close on Wednesday 11th December at 5pm GMT. Please ensure nominations meet the criteria and have not featured on previous lists before submitting! Let’s go! 👉 https://lnkd.in/esnCZEpx

Who thinks The Girls in Marketing Podcast will be in their Spotify Wrapped this year 🤭