WTTC Membership: Join the Top Global Leaders in Travel & Tourism

As a WTTC Member, you and your organisation are welcomed into the sector’s premier global community of top Travel & Tourism leaders. Membership with WTTC elevates your brand and opens the door to cross-sector business opportunities and partnerships. WTTC lets you gain valuable insights to opportunities and enables you to be at the forefront to help shape the critical issues facing our sector. Our Members work as one to help enhance the security, inclusivity, and sustainability of the Travel & Tourism sector, and the communities we serve.

We have wide-ranging categories of Membership designed to engage membership from across the full spectrum of the Travel & Tourism sector. Benefits include access to key industry research, invitations for exclusive VIP Events, and opportunities to network with other Members as well as with industry and government leaders from around the world.

WTTC provides a community of like-minded business and thought leaders from across the sector, all sharing a common interest to drive positive change in our industry. Our Members are at the heart of everything we do.

What are the benefits of joining WTTC?

Below are some of the benefits that you'd receive as a WTTC Member. Get in touch for more details.

Elevate your brand

The WTTC Member base is of the highest quality – it consists of the top Travel & Tourism organizations from across the sector and spanning the globe – all represented at the CEO/MD level. As the largest global travel sector association representing leading private enterprises and DMOs, WTTC is the authority and voice of the sector advocating for responsible growth of the industry. Membership is by invitation-only and recognizes the top corporates across the sector.

WTTC content is highly respected and our marketing reach is both targeted and extensive. Through our bespoke newsletter and established social media communities, your brand will gain global exposure.

WTTC Members feature front and centre of WTTC communications. Your brand will feature across WTTC’s website, including the 'Our Members' page as well as referenced throughout WTTC advocacy in public and private sector forums.

Have a voice within the industry

WTTC Members have the opportunity to join strategic steering committees and working groups to contribute to important research, speak at industry events and provide private sector backing to WTTC’s voice in the public sphere.

Recent examples of WTTC Members contributing towards our ground-breaking research includes our collaborative report Roadmap for Decarbonisation with Iberostar, and our deep dive report series on AI in Travel & Tourism with Microsoft.

Join an influential community of global travel leaders

WTTC Membership provides access to a powerful community of leaders. Benefits include complimentary invitations to numerous exclusive WTTC events around the world, offering unparalleled networking opportunities with the most influential public and private sector leaders in the industry.

Our annual Global Summit brings together the highest concentration on CEO’s and C-suite executives of any Travel & Tourism event. Our Global Summits provide the opportunity for WTTC Members to connect with government officials and media outlets from around the globe.

Gain exclusive insights

Stay one step ahead of the latest trends, challenges and opportunities in Travel & Tourism. WTTC Members can access a plethora of deep dive insights, economic forecasts across 185 countries and a whole lot more with complimentary access to the WTTC Research Hub. Valuable insights are gained via our Member newsletter, monthly calls and, of course, direct communications with our influential Member base.

WTTC Members can also have access to exclusive CEO talking points and the monthly Members’ Call to gain valuable knowledge on the biggest trends and topic in Travel & Tourism.

Membership categories

There are several categories of membership, each of which allows us to ensure we can include the variety of organisations who make up the Travel & Tourism sector. Below are the various categories of membership at WTTC, as well as examples of some of our members in each category. Visit the Our Members page to see more.

Executive Committee

WTTC board of Members who shape and lead the strategic direction of the council's activities and agenda.

Global Member

Travel & Tourism businesses with a global footprint.

Industry Partner

Businesses which provide products & services to Travel and Tourism.

Destination Partner

National Tourism or Destination Management Organisations which are largely privately funded to market countries, states or cities.

Regional Member

Travel & Tourism businesses with a regional footprint. Scope and scale with plans to expand globally.

Association Partner

Leading National Travel & Tourism Associations, which are largely privately funded.

Hosting the Global Summit

Every year we hold our annual Global Summit at a different host destination. The event brings together a huge number of people associated with the travel industry, including industry leaders, governments and international media. It's one of the best ways to network and create new connections, as well as get those that can make a big impact to your destination into the same room.

Previous destinations have included Perth in Western Australia, Kigali in Rwanda, Riyadh in Saudi Arabia and Manila in the Philippines.

Learn more about hosting the Global Summit and please get in touch if you're interested.