AMA Chicago

AMA Chicago's #DEI Committee is hard at work infusing diversity, equity, and inclusion into all the work of the chapter. They continue this essential process all year long by working with all other AMA Chicago committees to ensure all our members have access to marketing leaders and peers whom they might not hear from otherwise. We thank them for all their efforts that enrich Chicago's marketing community! https://bit.ly/3IBeKlf

Three cheers for the newest #AMAChicago sponsor, The Matter of Design — a Chicago-based branding and design firm devoted to elemental thinking and substantive outcomes. Helmed by founder and lead creative Britta Hernalsteen, the MOD team delivers strategic creative vision to businesses large and small, across a wide range of industries, with an emphasis on compelling, stunning visuals and language. We’re delighted they’ll be enhancing their connections with Chicago marketers, and your firm can do the same. To learn more about the powerful benefits of becoming one of our sponsors, check out our site. https://bit.ly/2viR8if

Sending out big thank you’s to our December 3 Signature Speaker Series sponsors! 👏 👏 👏 With the support of p3 mediaworks, SIXIÈME SON, and VML our Chicagoland #MarketingCommunity gained valuable insights into #2025Trends that will shape their marketing strategies. Join us in our thanks by following these sponsors and getting to know their work better! #SponsorThankYou #EventSponsor

The topic on a lot of marketers' minds as we wrap up 2024? What will #MarketingTrends look like in 2025! If this topic has been on YOUR mind, join #AMAChicago for our FIRST lunchtime workshop of the new year on Tuesday, January 14 from 12 PM to 1 PM, when we will be discussing "Future Ready Digital Marketing: 5 Trends you need to know." After an unpredictable 2024, what topics can #DigitalMarketers expect to learn about? ✅Navigating the evolving digital landscape including #GenAI, privacy regulations, and data co-ops ✅Optimizing for voice search and social media ✅ Prioritizing data privacy and ethics The workshop will be led by AMA member Yewande Odusanwo, VP of Digital Marketing for Feeding America. We always look forward to Yewande sharing her insights as it is also her job to help lead campaigns to end hunger in the United States. Free for AMA Chicago members, register now! https://bit.ly/41jyow7

Thank you Robert Half for your generous sponsorship of #AMAChicago! They have been the go-to matchmakers for Chicago's #Marketing community since 1948, and their sponsorship proves that they are deeply committed to our success. Whether you are a hiring manager looking to bring the right people into your company or a job seeker, Robert Half is a resource with deep knowledge of marketing in Chicago. https://bit.ly/4f7m9pE #RobertHalf #Hiring

💡 Did you know #SEO keyword research can unlock brand insights? In the latest #AMAChicago blog, Sara Naatz explains how a data-driven approach to positioning and messaging can transform your marketing strategy. For instance, keyword research helped a client shift its product messaging from “math fluency solutions” (zero search volume) to “math fluency programs,” aligning with audience search habits. This change led to a nearly 7x increase in organic search leads year-over-year. 📖 Explore more actionable examples: https://bit.ly/4g9JFDA #AMAChicago #SEO #MarketingStrategy

Stay ahead of the curve with the Signature Speaker Series: Insight to Impact, happening on Tuesday, December 3, from 4 PM to 6 PM. This event is your opportunity to gain a comprehensive understanding of the trends shaping marketing in 2025. Hear from industry leaders like Blair Migonis on direct response, Joe Hopper on research and insights, Sara Weitzel on digital marketing, Steven Silverman on brand strategy, and Shanita Akintond on DEI. Begin the evening with networking and light refreshments, then immerse yourself in actionable insights designed to transform your marketing strategy. Whether you’re looking to refine your approach or adopt new techniques, this session will leave you inspired and ready to make an impact. Seats are limited, so don’t wait—register today to reserve your spot! https://bit.ly/3CWUtGu #AMAChicago #MarketingStrategy #2025Insights #SignatureSpeakerSeries #ProfessionalDevelopment

Save the date for #LinkedInLive on December 18 at noon! We’ll be talking to Molly Lee, Director of Strategy, Adage Technologies, about AI as more than a content creation tool. In her role at Adage, Molly constructs high-impact strategies that align vision with tangible outcomes, propelling revenue growth and diversifying the company’s service portfolio. As strategic pioneers, she and her team specialize in navigating new opportunity spheres and building client trust. You won’t want to miss our live conversation with Molly. RSVP today! https://bit.ly/4i5C7n1 #AMAChicago #Marketing #Technology #AI

Today #AMAChicago is delighted to give thanks to our members, our families, our friends, and oh yes, the marketing community at large. Because if it weren’t for savvy marketers, we wouldn’t be feasting on pumpkin pie and cranberry relish … marveling at giant balloons on parade … and staying up until midnight for Black Friday deals. We hope you have a happy and healthy Thanksgiving, and that the holiday season brings you much success.

📈 "Elevating Customer Experience Beyond Traditional Points and Rewards" is a must-read for marketers looking to take loyalty programs to the next level. In this blog, David Slavick of Ascendant Loyalty Marketing dives into innovative strategies that go beyond just points and rewards, focusing on customer engagement, personalization, and long-term loyalty. 👉 Dive into the full blog here: https://bit.ly/4eRmVa1 Ascendant Loyalty Marketing #AMAChicago #CustomerLoyalty