The INKEY List | B Corp

AWARD WINNERS - BEST DIGITAL EXPERIENCE INNOVATION 🏆 We’re celebrating this week as members of our Online team, Joanna Melville, Kiri Leach, and Fatimah Khan picked up GOLD at the Contentsquare Digital Experience Awards. Shortlisted from over 100 brands, our submission focussed on the optimisation and development of our Digital Skin Tools. This year alone we have tripled our offering, enhancing the original Skin Quiz alongside the introduction of Build Your Own Bundle and our first-to-market AI-driven, Acne Analyzer Pro. The awards recognise the trailblazers who are nailing their digital experience and have fundamentally changed the way their consumers interact with the brand, and so to collect the Gold award is a huge testament to our team and their continued focus on elevating every consumer experience. Haven’t tried them yet? Check out our award-winning tools now 👇 https://lnkd.in/e9YMtXCw

Our Hydrocolloid Invisible Pimple Patches are a Marie Claire award winner! 🏆 Crowned 'Best Acne Patches,' the judges described them as 'the best of the best,' praising the ingredient list for its spot-shrinking abilities 🤩 A huge thank you to Marie Claire for this incredible recognition! 🫶 https://lnkd.in/dkDVqwQV

We're still buzzing from the success of SEPHORA Middle East's first-ever SEPHORiA! ✨ Over three action-packed days, SEPHORiA welcomed around 5000 attendees including journalists, influencers and customers. We were thrilled to see our booth filled with guests from open to close, becoming one of the most popular spots in the area. One of the event highlights was our masterclass, led by Joseph "JZ" Zarzecki, our Global Director of Education. He captivated the audience by sharing his insights into his career journey, debunking skincare myths, exploring trends in the Middle East, and demonstrating how INKEY’s innovative technology delivers personalised skincare solutions for you. We loved connecting with attendees, sharing the INKEY ethos, and adding a bit of fun with our ring toss game, where many walked away with our new Tripeptide Plumping Lip Balm Tints. Thank you to everyone who stopped by and made this experience so memorable 🖤

SEPHORA Birmingham store opening masterclass 🤩 To celebrate the grand opening of SEPHORA Birmingham, the amazing Colette Laxton and Rhiannon Keane-Hayes hosted an exclusive masterclass for Sephora customers, diving deep into the world of hydration 🌊 The session was a hit, with customers completely engaged as they learned all about our hydration heroes and discovered the perfect products for their skin type. We couldn’t let the celebration stop there – we also spread some INKEY love, handing out samples of our hydration must-haves to Sephora shoppers 🖤

We hosted our first ever INKEY Skincare Party 🎉🎈 We had the most incredible day & night with our incredible community! Our wonderful co-founder, Colette Laxton, joined by some very special guests, led 3 exclusive skincare masterclasses covering everything glow, hydration, and makeup prep. ✨ The party didn’t stop there! We got creative with hyaluronic acid-inspired charm-making, bedazzled claw clips, teaming up with the fabulous team at Daisy Lily 💎 We even had a photo booth in our content room 📸 Huge shoutout to our friends at Cano Water®, T4 Tea For You , Love Candy Floss, Safari Pizzaria, and MOTH Drinks - B Corp™ for keeping us fueled with delicious treats throughout the day. During the event, we hosted our first-ever 7-hour TikTok live packed with epic Singles Day deals and giveaways, with a special feature from Cassandra Bankson 📱 And, of course, the biggest thanks to our incredible team for making this skincare party a reality! Here’s to many more memories with our community 🖤

We’ve been nominated for THREE Cosmopolitan UK Reader’s Choice Beauty Awards 🎉 Here’s what’s in the running: Best Hydrating Serum - Hyaluronic Acid Best Spot Stickers - Hydrocolloid Invisible Pimple Patches Best Scalp Treatment - Caffeine Stimulating Scalp Treatment If you love these as much as we do, we’d be incredibly grateful for your vote! Cast yours below 👇 https://lnkd.in/eMK4Ad8H

Did you spot us on Good Morning America? 👀 Our Glycolic Acid Body Stick stole the spotlight, showcasing how it's the ultimate solution for tackling stubborn skin concerns like KP, rough skin, body breakouts, ingrown hairs, cracked heels. Huge thanks to Good Morning America and Milly Almodovar for featuring us 👇 https://lnkd.in/eSr8-dcy

INKEY’s furry friends halloween ready 🎃 We challenged our ‘pet lovers’ slack channel this month to send us their best halloween inspired photo's of their pets - we think they did a great job 🥰

Our amazing co-founder Colette Laxton attended the prestigious BeautyMatter NEXT awards, a place to celebrate and connect with the best of the beauty industry 🖤 Colette Laxton shared INKEY's journey alongside some incredible founders. Her main advice to the audience looking to grow their brands: 1️⃣Stay in the game - there are great highs but many lows - stay focussed on building your legacy 2️⃣Stay true to you - don't get distracted by fleeting trends - build a brand for the future 3️⃣Choose your distribution wisely - we found a brand building partner in Sephora who allowed us to scale rapidly but meaningfully Thank you BeautyMatter for having us 🫶 #BeautyMatter #BMNEXT2024 #NEXTAwards

Our Acne Analyzer PRO has won 'BEST USE OF AI IN ECOMMERCE' at the UK eCommerce Awards 2024! 🏆 We are so excited and proud to be recognised for our first ever digital product launch and move into the Artificial Intelligence space (partnering with Revieve), which powers this innovative digital experience and skin diagnostic tool. The use of cutting edge technology has enabled us to deliver THE most personalized and immersive experience to our consumers. This win was in collaboration with Northern Artillery who helped bring our vision and this tool to life. Some comments from the UK eCommerce Awards judging panel: "truly excelled in addressing an important subject matter that perfectly aligned with the brand and resonated with the target audience" 🖤 https://lnkd.in/ekYfst7Z #UKeCommerceAwards #Innovation #TheInkeyList #NorthernArtillery