From Purpose to Practice: Integrating Purpose into Corporate Governance How can in-house counsel operationalize purpose within corporate governance? Join the next session in the CCCA (Canadian Corporate Counsel Association)'s Purpose Governance webinar series, featuring real-world insights from legal leaders at the forefront of purpose-driven business. When: Thursday, April 10 | 12:00 - 1:00 PM EST Speakers: Coro Strandberg, Founding Chair | Canadian Purpose Economy Project Ranj Sangra, CIC.C, CCCA President, Associate General Counsel | Ballard Power Systems Suzanne Hathaway, Senior Vice President, General Counsel, Communications and Corporate Secretary | Maple Leaf Foods Inc. C. Sena Byun, Director, Corporate Governance | Lululemon Register here: https://lnkd.in/gxrT2BqD #PurposeGovernance #CorporateGovernance #CCCA #BoardLeadership #PurposeEconomy
Canadian Purpose Economy Project
Civic and Social Organizations
Creating the enabling environment for social purpose business to start, transition, grow and thrive.
About us
Our purpose is to accelerate the transition to the purpose economy. We engage national ecosystem actors to create an enabling environment for social purpose businesses to start, transition, thrive and grow. We convene, connect, curate, and collaborate to drive the social purpose business movement in Canada toward an economy where social purpose business is the norm, attracting capital, talent, and partners. In this economy businesses unlock all their assets, influence, reach and scale in collaboration with others to help Canada address its societal challenges and realize a flourishing future.
- Website
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https://purposeeconomy.ca/
External link for Canadian Purpose Economy Project
- Industry
- Civic and Social Organizations
- Company size
- 2-10 employees
- Type
- Nonprofit
- Founded
- 2023
- Specialties
- Purpose, Social Purpose, and Purpose Economy
Employees at Canadian Purpose Economy Project
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Keith Ippel
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Coro Strandberg
Pioneer, thought leader and expert in business models and strategies for a sustainable future.
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Maureen Young
Vice President, Social Purpose at Coast Capital Savings
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Michelle Reid (she/her)
Ojibwe* Mother* Sr Advisor, Indigenous Reconciliation & Social Impact
Updates
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Unlock the Power of Social Purpose for Your Business Are you ready to take your business to the next level while making a meaningful impact? Join this free five-session educational series designed to help Canadian businesses harness the power of social purpose. This hands-on virtual series, valued at $1,500, will give you the tools to become a greater force for good—and you’ll earn a Completion Certificate for Social Purpose Business Training along the way. 📅 Next Session: Tuesday, March 4 – Learn how to embed social purpose across your organization, from strategy and products to decision-making, employee engagement, and communications. Presented by the BC Chamber of Commerce in collaboration with the Canadian Purpose Economy Project and supported by Coast Capital Savings Capital, this is a must-attend for business leaders looking to drive growth and impact. If you missed the first three sessions, no worries—you can watch the recordings using the link below! The series runs through April 2025, so there’s still time to join and gain valuable insights. Register here: https://lnkd.in/gDN-4Qct #SocialPurpose #PurposeDrivenBusiness #LeadershipDevelopment #BusinessGrowth #SocialImpact #ProfessionalDevelopment #BCChamber #CanadianPurposeEconomy #PurposefulBusiness
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Purpose is not a distraction; it's key to long-term performance. Sign up to our newsletter to find out how purpose is supercharging the business world 👉🏽 https://lnkd.in/eQceHnft #Purpose #SocialPurpose #PurposeEconomy
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Canadian Purpose Economy Project reposted this
A purpose statement is powerful but it’s just the tip of the iceberg 🌊 For companies that want to be purpose-driven, the real work happens beneath the surface. Beyond words on a website or taglines in campaigns, purpose needs to be embedded into governance, operations, culture, and decision-making. Without these foundational elements, a purpose statement risks becoming purely external lip service. (cue buzzword 'purpose-washing') But with them? Purpose becomes a competitive advantage, a driver of impact, and a reason for people to believe in your business. How is your organization ensuring purpose goes beyond the surface? #PurposeDrivenBusiness #Purpose #Leadership #Culture
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🌍 Exciting Update: Advancing Social Purpose in Canadian Business Schools With the support of Corporate Knights, we set out to identify business schools that embrace social purpose and embed it into their core curricula. Now, we’re thrilled to move into the next phase! 🚀 In collaboration with the talented British Columbia Institute of Technology students studying Sustainable Business Leadership (Yevgeniya (Jane) Razenkova Alexandra Scott Edgar Cateriano Castello Grace Donghee Lee) and Melissa Crookes from Junxion Strategy, we're now working with Deans and Professors from Canadian Business Schools to identify opportunities to integrate social purpose into MBA programs. 📚 Why is this important? Social Purpose curricula in MBA programs is essential for developing business leaders capable of making a meaningful impact and tackling the complex social and environmental challenges of today’s global economy. 🌱🌍 If you represent a Canadian Business School and are interested in participating in this crucial initiative, please don’t hesitate to reach out! Together, we can foster a new generation of leaders who put social purpose at the heart of business. 💡🤝 #SocialPurpose #SustainableBusiness #MBA #CorporateLeadership #BusinessEducation #PurposeEconomy #CanadianBusinessSchools #Sustainability #FutureLeaders #ImpactDriven Mike Rowlands Toby Heaps Sanna Uppal Ralph Torrie
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Exciting to see Christelle François, a founding member of our Leadership Group, speaking at the upcoming Purpose Connections event on Thursday, Feb. 20. She’ll be joining Adam Spence (Social Venture Connexion) and Joanne Norris (Impact Investment consultant) to explore how purpose and impact investment can drive social and environmental innovation—and what’s needed to embed purpose in capital transactions. Don’t miss this important conversation! Register here: https://lnkd.in/dqzhjsCf Thanks to Sparx Publishing Group, Hamish Khamisa and Tessa Vanderkop for hosting this important conversation!
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What if businesses prioritized purpose over profit? Across Canada, hundreds of CEOs are signing the Call to Purpose Declaration, committing to a future that’s equitable, sustainable, and resilient. Find out how they’re making a difference 👉🏽 https://lnkd.in/gzw4Tfdy #PurposeDriven #SocialPurpose #CallToPurpose #FutureFocused #DéclarezVotreRaisond’Être
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Unlock the Power of Social Purpose for Your Business Are you ready to take your business to the next level while making a meaningful impact? Join this free five-session educational series facilitated by purpose expert Mary Ellen Schaafsma to learn how to harness the power of social purpose for your business. This hands-on virtual series, valued at $1,500, will give you the tools to become a greater force for good—and you’ll earn a Completion Certificate for Social Purpose Business Training along the way. 📅 Next Session: Tuesday, March 4 – Learn how to embed social purpose across your organization, from strategy and products to decision-making, employee engagement, and communications. Presented by the BC Chamber of Commerce in collaboration with the Canadian Purpose Economy Project and supported by Coast Capital Savings Capital, this is a must-attend for business leaders looking to drive growth and impact. If you missed the first three sessions, no worries—you can watch the recordings using the link below! The series runs through April 2025, so there’s still time to join and gain valuable insights. Register here: https://lnkd.in/gDN-4Qct #SocialPurpose #PurposeDrivenBusiness #LeadershipDevelopment #BusinessGrowth #SocialImpact #ProfessionalDevelopment #BCChamber #CanadianPurposeEconomy #PurposefulBusiness
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A big thank you to Quinn+Partners for sponsoring our recent Purpose Economy event in Toronto! As a leading ESG management consultancy, Quinn+Partners is at the forefront of integrating ESG and purpose-driven strategies into business, making the perfect host for this insightful purpose chat. A special thank you to Tony Pringle and Francisca Quinn for helping us shape the conversation around purpose-led business and demonstrating the kind of leadership needed to drive real, systemic change. We are grateful for your support and look forward to continuing this important work together! #PurposeEconomy #Sustainability #Leadership #ESG #Toronto
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Novex Delivery Solutions is a powerful example of the long game of purpose in action! For years this social purpose company has been using their purpose – delivering regenerative change – as its North Star, proving that sustainability isn’t just a trend—it’s a transformative business strategy. Purpose leadership like this is what moves entire industries forward. Thanks Robert (Rob) Safrata and Brett Surgenor for relentlessly pursuing purpose to create a better world for your customers and the planet and being an ambassador for purpose in business! #PurposeLeadership #SustainableBusiness #PurposeEconomy #FutureOfDelivery #ESG
It's a proud moment as a business owner to witness the positive transformation in the courier industry—driven by our incredible team at Novex Delivery Solutions, committed to sustainability. Since 2007, we've been working toward our BHAG, and today, we’re proud to have over 40 hybrid vehicles making clean, efficient deliveries across Vancouver. #SustainableBusiness #CleanEnergy #GreenLogistics #HybridVehicles #FutureOfDelivery #NovexDelivery #SustainabilityMatters