🔥 Our next ABM workshop is focused on AI—and how to use it to transform your Account-Based GTM program. 👉 Join us on 1.30.25 at 12 PM PST as Trey Harnden shares how cutting-edge AI tools are transforming ABM planning, streamlining workflows, and driving results. Don’t miss out—register today! 👇
ForgeX
Market Research
We're a B2B analyst firm that specializes in Account-Based GTM strategies.
About us
We're a B2B analyst firm specializing in Account-Based GTM strategies. Our Research Shows → Companies that adopt an account-based approach throughout the entirety of their GTM strategy outperform those who don’t. We Spend Our Time → Conducting rigorous primary research, benchmarking and analysis on core B2B metrics & strategies to forge the future of GTM.
- Website
-
https://www.forgex.ai/
External link for ForgeX
- Industry
- Market Research
- Company size
- 2-10 employees
- Type
- Privately Held
- Founded
- 2023
- Specialties
- account-based marketing, growth marketing, go-to-market strategy, and generative ai
Employees at ForgeX
-
Davina Novoselac
🚀RevOps Professional w/ Expertise in Marketing Ops | Leveraging Data & Technology for Sales & Marketing Success| Gen AI Nerd | Gen AI & RevOps…
-
Chandler Martin
-
Helana Zhang
Head of Global Account-Based Marketing @ Atlassian
-
Désirée Daniels, MBA
Marketing Leader @ Google | Advisor and Educator | AI /Gen AI advocate
Updates
-
REPLAY: 🎥 How to Automatically Personalize the Buyer's Journey with Ads 👀Watch this session with Anna Tsymbalist, Head of ABM @ Influ2, as we tackled the challenges of personalization on the contact-level and show how to automatically guide prospects through the buyer’s journey with ads.
🎥 How to Automatically Personalize the Buyer's Journey with Ads
research-hub.forgex.ai
-
ForgeX reposted this
2 weeks ago → we wrapped up recording the new Demandbase Certification. Keeping this a secret over the past 3 months has been an impossible task. CxO’s are waking up to the undeniable truth that a holistic Account-Based GTM strategy is the path forward. ▶ (This was especially true in FY’24, with 2025 set to be even bigger) THIS is why we’ve partnered with Demandbase to power their new certification course with ForgeX's research, frameworks and models. There is no other team that would rather partner with around this y’all; Stephanie Quinn, MBA Stephanie S. McArthur Moira van den Akker Hannah Jordan Matt Steffen Stuart M. LAUNCH……………….. Loading, for 2025 #b2bmarketing #abm #accountbasedmarketing #b2b
-
-
👀
Just shy of 3 months ago, Stephanie S. McArthur and I met Morgan J Ingram in Boston and after an inspirational conversation with him, I was introduced to Stuart M. and the AMP Creative team. At the same time, Davis Potter and Matt Steffen presented their account-based GTM research to me and I was in awe. 🌟 They say it takes a village and it does because 90 days later, we met this week to kick off something very exciting! Demandbase, ForgeX, and AMP Creative are building a new Account-Based GTM Certification. Here's a sneak peek! Thank you to Stephanie S. McArthur, Moira van den Akker and Hannah Jordan for being my incredible partners in crime!!! 💜
-
-
ForgeX reposted this
Just shy of 3 months ago, Stephanie S. McArthur and I met Morgan J Ingram in Boston and after an inspirational conversation with him, I was introduced to Stuart M. and the AMP Creative team. At the same time, Davis Potter and Matt Steffen presented their account-based GTM research to me and I was in awe. 🌟 They say it takes a village and it does because 90 days later, we met this week to kick off something very exciting! Demandbase, ForgeX, and AMP Creative are building a new Account-Based GTM Certification. Here's a sneak peek! Thank you to Stephanie S. McArthur, Moira van den Akker and Hannah Jordan for being my incredible partners in crime!!! 💜
-
-
ForgeX reposted this
“Resources and your go-to-market strategy should be the main factors when deciding whether you should opt for Enterprise ABM over Growth ABM.” - Davis Potter #b2bmarketing #marketingprofs #demandgeneration #abm ForgeX Telesign
-
ForgeX reposted this
A couple of weeks back, I was reminded of the incredible value of being part of a cutting-edge marketing community. I was invited to attend the #ForgeX Account-Based Innovation Tour in San Francisco at the Autodesk Gallery in Downtown SF. Davis Potter and the team assembled Bay Area marketers doing trailblazing work at world-class organizations including Workday, Google, Autodesk, ServiceNow, Okta and many more. Loved hearing fireside chats about breaking down siloes and delivering personalized marketing, with Allison Asplund, Matt Steffen, Désirée Daniels, MBA, Jessie Wu and James O'Flaherty (pictured here). Also, awesome to connect with former and current colleagues and expand my network - great seeing you Mary Gilbert (Kerford), Etai Beck, Scott Cannon, and Pam Moon. Looking forward to many more! Thanks to all for sharing your expertise and helping us redefine what’s possible in B2B marketing!
-
-
👋 Our 2024 Account-Based Innovation Tour has come to an end, and we loved seeing both new and familiar faces. As we plan for 2025, we want to hear from YOU! 👉 Where should we bring the Account-Based Innovation Tour next year? Leave a comment if there is a city you think we're missing. P.S Boston and NYC are on the list 🙂
This content isn’t available here
Access this content and more in the LinkedIn app
-
ForgeX reposted this
Do you dream of making your ABM deliver big? 💭 Whether at the start of your journey, or some ways into it, our latest episode of #ReinventingB2B will change your perspective of account-based go-to-market strategies. Hear from Davis Potter and James O'Flaherty as they chat through new ways to approach ABM for results that last. 🤝 Listen in here: https://lnkd.in/g3TYDmBh Or wherever you normally get your podcasts. 🎙️ And if you want to know more, reach out to us for an ABM assessment. 📩
-