#InfluentialBeach presented by Brand Innovators was the place to be during the Cannes Lions International Festival of Creativity! Here’s a quick highlight reel to showcase some of our favorite moments from our unforgettable week on the Croisette. 🎥 🌊 Another heartfelt thank you to our amazing partners at Urban One, Inc, and all our incredible sponsors who helped bring this event to life. Your support and collaboration made it all possible!
About us
Influential is an AI social data and conversion technology, as well as a Developer Partner of IBM Watson and a Facebook Marketing Partner. Utilizing a network of over 1,000,000 social media influencers as a tactic for distribution, Influential runs both native and paid campaigns on Facebook, Instagram, Snapchat, Twitter, and YouTube for Fortune 500 brands including Walmart, McDonald’s, Pepsi, Nestlé, General Mills, Toyota, Samsung, Sony Pictures and many more. Influential is the only company that can track deterministic one-to-one in-store foot traffic and sales attribution from paid influencer posts, as well as TV tune-in lift and attribution. Influential is a strategic partner of WME and Oracle’s Moat and has offices in Beverly Hills, New York City, and Las Vegas. (www.influential.co)
- Website
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https://influential.co/
External link for Influential
- Industry
- Marketing Services
- Company size
- 201-500 employees
- Headquarters
- Las Vegas, NV
- Type
- Privately Held
- Founded
- 2013
- Specialties
- Digital Media, Social Media, Influencer Marketing, and Data
Locations
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Primary
823 S. Las Vegas Blvd
Suite 500
Las Vegas, NV 89101, US
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8383 Wilshire Blvd
Suite 505
Beverly Hills, CA 90211, US
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108 East 38th St
New York, NY, US
Employees at Influential
Updates
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Influential had the honor of partnering with Urban One, Inc on Juneteenth to bring Ludacris to our beach stage presented by Brand Innovators during the Cannes Lions International Festival of Creativity. After an informative and culture-driven one-on-one conversation between Ludacris and @Alfred Liggins, CEO of Urban One, where they discussed the profound and undeniable influence of Black culture, the 3X Grammy-winning superstar and actor returned to the stage for an intimate performance for some of the industry’s biggest leaders. A huge thank you to everyone who came out and made this night possible! We appreciate the feature, Us Weekly. https://lnkd.in/ejUkmnCd
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A highlight of my week at the Cannes Lions International Festival of Creativity was sitting down and chatting with my friends and long-time Hilton partners — McLaren Racing Co-Chief Commercial Officer Matt Dennington and podium-toping Lando Norris. We discussed the art of authentic partnerships and creator relationships at Influential Beach. Such a treat to spend time with them in the middle of an incredible streak … McLaren has now podiumed in 6 of the last 6 races and Lando remains the only driver to have scored points in every race this season — including his first-ever F1 win in Miami. Look forward to another mega race this weekend and then celebrating McLaren and Lando’s home race together in Silverstone at the trackside Hilton Garden Inn Silverstone. (🏆Fun fact: Lando has 19 F1 podiums to his name. And, get this, when you add in Matt and me … on this stage collectively we have a staggering … 19 F1 podiums…) #HiltonForTheStay #F1 #Partnerships #Creators Brand Innovators Us Weekly
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Vibes were vibing on Tuesday night at #InfluentialBeach presented by Brand Innovators. 😎 💖 We teamed up with TikTok to create the first-ever TikTok Influential Awards, hosted by Josh Richards. A dozen CMOs were presented awards by top creators to recognize their brands’ success on the platform. Of course, these were done in true TikTok fashion with aptly named awards like #Sheesh, #Fire, #NoCap, and #TheGOAT. Thanks for the feature, Us Weekly! 🐐 🔥 https://lnkd.in/d7Ajrhcb #CannesLions24 #Influential #TikTok #AwardShow
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Had a blast at our #KingsofBBQ party at #InfluentialBeach, hosted by Anthony Anderson during Cannes Lions International Festival of Creativity. 🔥 🍔 A huge thank you to all of our sponsors - Kargo, Betr, Hawke Media, Nielsen, LOST iN - who helped make it a night to remember!
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Kicked things off at #InfluentialBeach during Cannes Lions International Festival of Creativity with a conversation between Tim Ellis, CMO, National Football League (NFL), and Seth Matlins, Managing Director, Forbes CMO Network. 🏈 Stay tuned for more #CannesLions content!
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The convergence of sports, creators, and social platforms is here and now, and leading the charge is National Basketball Association (NBA)’s Tammy Henault and Meta’s Shachar Scott! We welcomed Tammy, Shacar, and their moderator Influential’s Chris Detert to the Influential Beach stage on the third day of our Marketing Leadership #BISummit held during the Cannes Lions International Festival of Creativity from June 17-20th for an insightful conversation on NIL and how brands can maintain authenticity. 📢 Follow us on Instagram to stay in the loop & get live event updates! 📸: https://lnkd.in/gMtBFhTE #Marketing #Innovation #MarketingLeadership #Leadership #Cannes2024 #CannesLions #FestivalofCreativity #Creative #CreativeCommunity #FrenchRiviera #BeachStage #Day3 #Influential #NBA #Meta #Sports #Creators #SocialPlatforms
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At our Marketing Leadership #BISummit held during the Cannes Lions International Festival of Creativity, there was an amazing VIP dinner at the Influential Beach where Anthony Anderson hosted the Kings of BBQ Party! The night kicked off with an insightful fireside chat, and ended with incredible food, music, and company! Our Google photo album has all the action. Check it out!: https://lnkd.in/eVMmc4Gz #Marketing #Innovation #MarketingLeadership #Leadership #Cannes2024 #CannesLions #FestivalofCreativity #Creative #CreativeCommunity #FrenchRiviera #BeachStage #Day1 #Influential
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Creator, Savannah Demers, Snap Inc.’s Alexander Dao and Zenith’s Colleen Hotchkiss discussed the future of brand strategy in digital media on a panel with their moderator, Influential’s Kimmy Fleishman, at our Marketing Leadership #BISummit during the Cannes Lions International Festival of Creativity on the French Riviera! 📢 You can check out our full agenda here: https://lnkd.in/d--dhTAv #Marketing #Innovation #MarketingLeadership #Leadership #Cannes2024 #CannesLions #FestivalofCreativity #Creative #CreativeCommunity #FrenchRiviera #BeachStage #Day1 #Influential #Snap #Zenith #FiresideChat
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