Justuno

We’re excited to welcome our latest partner to the Justuno template library, Yotpo! Coming in with a bang they have 6 brand-new workflow templates that span the entire customer journey. From A/B testing opt-in strategies to loyalty program cart abandonment campaigns and growing your subscription program, you’re sure to find the right template for your brand. Justuno customers check them out in the library and if you don’t have an account, start a free trial to gain access! https://lnkd.in/ghaZAZGN

AOV is next up in our review of BFCM performance, here are the key ways our customers pushed cart values higher in 2024: 1. The top 2 strategies contributing to higher AOV were: a. Gamification b. Countdown timers driving urgency (real ones not fake deadlines) 2. Mobile carts increased 14.7% in value over 2023 while desktops increased 28.5%. Combined with the higher conversion rate on desktops and the higher engagement rate on mobile, it's clear that different experiences are necessary to fit the fluid shopping habits of today. 3. Pop-ups with forms vs. not were close in AOV; $297 without and $318 with an opt-in. Refresh lead capture designs in the new year and run A/B tests to optimize them. AOV can be a trickier metric to optimize for during high sales volume periods and brands did a good job this year of protecting their bottom lines!

As we head into the final two weeks of the year it's time to turn our eyes to 2025 planning. Join us on 12/18 with Gorgias for a panel on what trends we're seeing shape up for 2025 and what are staying with us from 2024. Claim your spot below! https://lnkd.in/gJpSUzHf

This week shipping cutoffs start for most carriers! Make sure your customers know when they'll need to order by for guaranteed delivery or atleast have to get expedited shipping. Great for managing expectations, increasing AOV in exchange for upgraded shipping, and more! If you already have a Justuno account use the link in the comments to access the template or create a free, 14-day trial account to use it as well!

Overall the top performing 10% of Justuno customers who have fully optimized their website experience had an average sales conversion rate of 49.7% (Justuno avg. customer 14.5%, Industry avg. 2.5%). Key ways they achieved this are: 1. Cart abandonment by SKU 🛒 This delivered a 67.7% engaged conversion rate. Meaning 67.7% of exiting visitors with specific items in their carts who saw an exit pop-up converted into a sale. This should stop you in your tracks. If you aren’t running at least a cart abandonment pop-up you’re leaving money on the table. Double points if you’re segmenting it by SKU, price, etc. even better. This will print you money in 2025. 2. Returning abandoned window shopper 👀 This delivered a 37% engaged CVR. Lots of price comparisons during the holidays so targeting these returning visitors is an obvious win. Do this during your brand’s busy times next year for an easy ROI. 3. Gamification for new and return visitors 🎲 This delivered a 13% CVR—while we normally say keep it simple for BFCM this year games were a winner! Adding this playful element keeps shoppers engaged and your brand top of mind. 4. Product recommendations throughout site 👍 Coming in with a 21.9% engaged CVR this personalization tactic was key in helping product discovery and gifting shoppers figure out what they want. A strong sales weekend with some big wins for brands this holiday season. Stay tuned as I'll share more specific insights on metrics next week!

Go ahead & skip that meeting you deserve it 😉 And join us at ShipBob's BFCM Unpacked event! We'll be unpacking BFCM performance and what trends we're seeing shape up for 2025. Claim your spot below! https://lnkd.in/gMgAqHjY Gorgias I Tinuiti I Daasity I Loop I Triple Whale I FERMÀT I Lucky Orange I PostPilot I Recart & many more!

🎅 Santa came early this year! The latest content drop from Impossible Machine is here and ready to unwrap. 🏭🎄 Watch Part I: https://lnkd.in/gKrEEyuz Watch Part II: https://lnkd.in/gCGHTKEQ Watch Part III: https://lnkd.in/gBZRxkhX Introducing a NEW episode of Deconstructing the Popup, the series dedicated to helping brands supercharge list growth and redefine the ‘Value Exchange’. This time, we’re thrilled to feature Steph (SJ) Carcamo, Partner Marketing Manager at Justuno, as we dive into the hottest trending topics surrounding popups and CRO:         • Zero-party data         • Personalization         • Data aggregation and automation         • Justuno’s powerful V4 launch Why It Matters For brands, list growth is the lifeblood of email and SMS marketing—critical for driving sales, retention, and profitability. Deconstructing the Popup challenges you to think outside the box, adopt a customer-centric approach, and reimagine onsite experiences. The goal? Create meaningful interactions that deliver more value—for your customers and your business. ** Conversation Highlights ** 🔑 Unlocking the Value Exchange Personalization is the key to amplifying customer experiences. Tools like Justuno empower brands to gather data and enable seamless personalization. 💡 The Power of Personalization Boost conversion rates, engagement, lifetime value (LTV), and repeat purchases. Lower acquisition costs by better defining target audiences with data-driven insights. 📊 Justuno: A Data-Collection Powerhouse Collect zero and first-party data, as well as valuable onsite metrics such as bounce rates, exit rates, cart abandonment, and more. Create engagement points beyond your standard website experience. 🤝 Think of Justuno as Your Personal Shopper It mimics the in-store experience and adapts to your brand’s goals. Enables 1:1 personalized marketing through full-funnel, custom-built experiences. What’s New in Justuno V4 🚀 Elevated Features for Best-in-Class Brands All V3 features are carried over and improved. Multi-step popups unlock unlimited creative possibilities for onsite experiences. ⚙️ Enhanced Functionality Seamless, real-time data capture on your owned channel (your website!). Custom properties to store data, create segments, and power targeted campaigns. 🎨 New Tools to Explore Workflows Template libraries Expanded CTA functionality Ready to get started with personalization for your brand? Discover how to optimize your onsite experiences and unlock your marketing potential. Want to take your personalization efforts to the next level? Contact us today to get started! DM us or reach out at hello@impossiblemachine.io #Shopify #Klaviyo #CRO #Brands #Marketing

🎅 Santa came early this year! The latest content drop from Impossible Machine is here and ready to unwrap. 🏭🎄 Watch Part I: https://lnkd.in/gKrEEyuz Watch Part II: https://lnkd.in/gCGHTKEQ Watch Part III: https://lnkd.in/gBZRxkhX Part III of our NEW episode of Deconstructing the Popup, the series dedicated to helping brands supercharge list growth and redefine the ‘Value Exchange’. This time, we’re thrilled to feature Steph (SJ) Carcamo, Partner Marketing Manager at Justuno, as we dive into the hottest trending topics surrounding popups and CRO: • Zero-party data • Personalization • Data aggregation and automation • Justuno’s powerful V4 launch #shopify #klaviyo #cro #emailmarketing

Ready to crack open BFCM 2024 performance? Join ShipBob for BFCM Unpacked 2024, the ultimate webinar to dissect the strategies, trends, and insights that defined this year's Black Friday and Cyber Monday! ✨ Why Attend? 1. Get the latest data-driven insights to understand consumer behavior during BFCM. 2. Discover strategies to turn seasonal shoppers into loyal customers year-round. 3. Learn how urgency-driven campaigns boost conversions and how you can replicate them. 4. Explore actionable tactics for improving ROI across all your channels. This is your chance to learn directly from the experts at ShipBob and partners—don't miss it! 👉 Register now https://lnkd.in/gMgAqHjY ShipBob I Daasity I Loop I Triple Whale I Social Snowball ☃️ I PostPilot I Recart I Lucky Orange I FERMÀT I Gorgias I Tinuiti

Come join us on 12/18 for a 2025 predictions panel hosted by Gorgias. Featuring industry leaders we'll cover: 💪 How to build resilience in your DTC approach, balancing innovation with sustainable practices 🎁 What we learned from the holiday season so far 📈 Trends we're seeing in consumers for 2025 Claim your spot below! https://lnkd.in/gJpSUzHf Daasity I TalentPop I Consio I Gorgias