Livepanel

🎄 Merry Xmas, Market Researchers! 🎄 Make 2025 your year shine with Synthetic Data Augmentation. 📊 📈 #syntheticdata Livepanel #MRX #AI #AugmentedData

📊 The Survey Demand vs. Supply Dilemma: A Growing Challenge for the Industry 🔍 In recent years, the demand for surveys from brands has surged, driven by the need for faster, more cost-effective data collection. To address this, online panel exchanges and programmatic samples were introduced, promising to fill the gap between supply and demand. However, the reality is more complex. As the volume of surveys continues to increase, the industry is facing a major challenge: the supply of quality responses is no longer keeping pace with demand. 🕰️ While exchanges and programmatic sampling helped brands fulfill their needs in terms of speed and cost, they’ve also contributed to growing issues like survey fatigue and fraud. This has led to an increase in poor-quality responses, further exacerbating the problem and creating a vicious cycle of inefficiency. 😓 At this point, the traditional model is simply not enough to meet the demands of the market — both in terms of volume and quality. The industry needs a fresh approach to tackle these challenges and deliver the high-quality, actionable data that brands rely on. 🔑 What’s the solution? Enter synthetic data. By leveraging advanced technology and regional expertise, we can begin to address the quality issues head-on, offering scalable and reliable alternatives for survey data collection. It’s time for the industry to innovate and evolve to meet the demands of today’s data-driven world. Are we ready to overcome this challenge and embrace the future of market research? 🚀 #SyntheticTeam #SyntheticData #Innovation #QualityData #SurveyChallenges

Para nuestra empresa es un honor haber sido parte de este proyecto junto a Asociación de Emprendedores de Argentina (ASEA) Start2 Group Napsix y emBlue !!! Creemos que todos y cada uno de los emprendedores que hacen de los países un lugar mejor!!

¨Embracing Synthetic Data's Potential While Valuing Real People¨ This title it´s from an article by Jason Dunstone! Article: https://shorturl.at/ubHyW It represent what we are looking for with our machine learning solutions at Livepanel. Working on it since 2020 when we release the 1st MVP. Many companies have joined this challenge and the future is promising. If you are looking for a partner to implement synthetic data next year, just DM us. #teamsynthetic #syntheticdata #mrx #esomar #AI #research

📊 The Research Industry in 2024: A Critical Inflection Point As we approach year-end, two major themes have dominated the research landscape: online panel data quality and synthetic data adoption. The writing is on the wall - quality respondents are becoming increasingly scarce, putting immense pressure on quota fulfillment and project deliverables. The impact? We've witnessed a significant surge in CPI during Q4 alone. While quality control platforms are doing an admirable job filtering out poor responses, they're also highlighting a deeper challenge: our traditional data collection methods may be reaching their limits. Enter synthetic data - not just as a stopgap, but as a strategic solution. Instead of viewing it as a replacement for traditional research, forward-thinking organizations are using it to: ✅ Augment existing panels ✅ Test survey designs before field deployment ✅ Create robust feasibility models ✅ Develop more precise sampling strategies The question isn't whether synthetic data will play a role in 2025 - it's how quickly we'll adapt to integrate it into our research toolkit. Those who move first will have a significant competitive advantage. What's your take on synthetic data in market research? Have you started exploring its potential? #SyntheticData #MarketResearch #Innovation #DataQuality #FutureOfResearch #ResearchIndustry Livepanel Leonardo Valente Ben Leet

At Livepanel we think that there is an intermediate step between online panels and synthetic panels. We must use the benefits of interviews with real users and expand them with synthetic answers to achieve greater insights. Let's connect to chat more about it.

Se realizó al encuesta más importante a los #Emprendedores de Argentina. Más de 3000 participantes en la convocatoria de ASEA y SePyME. Desde Livepanel estamos orgullosos de haber sido parte como partner tecnológico de semejante desafío. Sus conclusiones serán fundamentales para ayudar al crecimiento del país en los próximos años. https://lnkd.in/dUXnUHVu

Gracias Asociación de Emprendedores de Argentina (ASEA) por confiar en nosotros para el desarrollo de esta encuesta a emprendedores de todo el país. Vamos por #MásEmpresas

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