Macrometa

Macrometa

Data Infrastructure and Analytics

Palo Alto, California 4,272 followers

Empowering enterprises with AI-driven edge performance and real-time data solutions through PhotonIQ.

About us

At Macrometa, we enhance web and app performance with our AI-powered PhotonIQ platform and Global Data Network. With over 175 global edge locations, we optimize real-time content delivery, improve user experiences, and support instant scaling for businesses. Our solutions drive conversions and ensure speed and security for enterprises across industries like eCommerce, gaming, and finance.

Industry
Data Infrastructure and Analytics
Company size
51-200 employees
Headquarters
Palo Alto, California
Type
Privately Held
Founded
2017
Specialties
Conversion Rate Improvement, SEO Optimization, Edge Technology, AI-Drive Edge Performance, Web Performance, Site Speed, Virtual Waiting Rooms, Anonymous Visitor Identification, Boost Conversions, Boost SEO, Search Rankings, Prerendering, Content Delivery, Global Data Network, Edge Computing, and Enterprise eCommerce

Locations

  • Primary

    3000 El Camino Real

    Building 4, Palo Alto Square

    Palo Alto, California 94306, US

    Get directions

Employees at Macrometa

Updates

  • The Evolution of Site Reliability Engineering Beyond Uptime: SREs have long been the guardians of uptime and performance, but the role is evolving. Modern users demand more than availability—they expect a seamless, delightful experience. In this blog post, let’s explore: 1) How SREs can prioritize customer experience 2) Strategies to manage traffic peaks, optimize performance, and collaboration 3) How PhotonIQ tools empower SREs to deliver faster, smarter, and more resilient systems Discover how today's SREs can balance reliability with exceptional user journeys. Read the full article to find out why SREs need to consider customer experiences as a top priority. Blog link: https://lnkd.in/gRjg-54b #SRE #CustomerExperience #SiteReliability #PhotonIQ

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  • Now, we’ve talked a lot about SEO and web traffic this week. While blogs and guides are fun and great to get the ball rolling, it’s business results that fundamentally matter the most. With that in mind, let’s see first hand how a global digital ticketing company has changed the way the handle web traffic and search with the power of Macrometa and PhotonIQ. By using PhotonIQ, this company was able to not only increase their organic traffic growth by a full 80%, they were also able to completely cut their marketing costs for paid search in half. With PhotonIQ Prerender, they overcame indexing challenges, streamlined operations, and delivered ultra-fast, bot-ready pages using AI-driven synthetic interactions. The result? Higher visibility, better traffic, and BIGGER sales. And don’t just take it from us, hear from their CTO who wrote, “PhotonIQ has been a game-changer for our platform. It has allowed us to focus on what we do best – connecting fans with incredible live experiences – while leaving the complexities of SEO and bot traffic management to the experts at Macrometa. The results speak for themselves, and we couldn't be happier with our decision to adopt PhotonIQ." If you’re ready to enhance your SEO and scale for success and learn more about how PhotonIQ can help your business, make sure to read the full case study at https://lnkd.in/gChYHFVN #eCommerce #PhotonIQ #SEO #CaseStudy

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  • Unlock the potential of your website with PhotonIQ Prerender! Are you struggling with slow load times and poor SEO rankings? Our interactive demo showcases how PhotonIQ Prerender can revolutionize your site's performance. Key benefits for your pain points: 1. Improved Core Web Vitals 2. Enhanced SEO rankings 3. Faster page load times 4. Better user experience See the difference for yourself! Visit our demo page and witness real-time improvements in your site's performance metrics. Don't let slow load times hold your business back. Discover how PhotonIQ Prerender can transform your website's speed and visibility today by visiting https://lnkd.in/gNyAnfHy #PhotonIQ #SEO #CoreWebVitals #Demo

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  • Simply having great products isn’t enough in the competitive eCommerce world. If customers can’t find you online, your business misses out. That’s where having the right SEO tools becomes that much more important! From uncovering the best keywords to optimizing your site’s speed and structure, these tools help you attract more traffic, improve search rankings, and deliver a better experience for your customers. We’ve also highlighted advanced solutions like PhotonIQ Prerender, which takes optimization to the next level by enhancing your site’s crawlability and performance. Ready to elevate your SEO game and see real results? Dive into our guide to discover the tools and strategies that work best for your business at https://lnkd.in/gUxk48Uy #PhotonIQ #eCommerce #SEO #DigitalMarketing

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  • Dynamic content can revolutionize user experiences, but it often comes at a cost to SEO. Search engines struggle with indexing JavaScript-driven pages, missing critical content, and impacting rankings. Our guide covers: ✅ Best practices for improving crawlability and page speed ✅ Avoiding duplicate content issues with canonical tags ✅ Boosting visibility through schema markup and optimized URLs Plus, see how tools like PhotonIQ Prerender ensure search bots fully index your dynamic site for better rankings and organic traffic. Ready to optimize your SEO? Start with our guide at https://lnkd.in/gAVTGnHX #SEO #PhotonIQ #Dynamic #Content #WebOptimization

    A Free Multi-Chapter Guide to SEO for Dynamic Content

    A Free Multi-Chapter Guide to SEO for Dynamic Content

    macrometa.com

  • The holiday shopping season is just around the corner with Black Friday next week! Have you made sure your eCommerce site is ready to handle the rush? We've created a handy checklist to help you with the busiest time of the year. Swipe through to make certain you've crossed everything off your list to boost performance, improve SEO, and more! Is your site holiday-ready? Let’s find out together! #eCommerce #PhotonIQ #SEO #HolidayShopping

  • Master the Art of Digital Traffic Management with PhotonIQ In the realm of eCommerce, handling high-volume traffic efficiently is crucial, especially during peak shopping seasons like Black Friday or Cyber Monday. Enter PhotonIQ Virtual Waiting Rooms—your secret weapon to ensure smooth operations even during the busiest times. Why Waiting Rooms Are Essential: - Prevent Site Crashes: Control traffic flow and avoid costly downtime. - Enhance Customer Experience: Provide a seamless, transparent waiting process. - Boost Sales: Keep your site accessible during peak traffic, driving more conversions. - Intelligent Traffic Management: Adaptive queue systems ensure high availability and smooth operations. At Macrometa, our PhotonIQ Virtual Waiting Rooms offer next-level control and insights, helping you maintain high availability and optimize your eCommerce site for success. Learn how you can turn potential traffic chaos into a well-oiled machine this holiday season at https://lnkd.in/gFVHGb-9 #eCommerce #DigitalTraffic #SiteReliability #PhotonIQ

    Mastering Digital Traffic During Holiday Sales Traffic

    Mastering Digital Traffic During Holiday Sales Traffic

    macrometa.com

  • Did you know that 50% of visitors abandon a website if it takes more than 6 seconds to load? Even worse, conversion rates are 3x higher on sites that load in just 1 second compared to those that take 5 seconds. In this high-stakes environment, how can you ensure your site performs at its best? The answer is simple - PhotonIQ by Macrometa. With the PhotonIQ Performance Proxy, use our AI-powered proxy service that optimizes your site on-the-fly, without requiring any code changes. Don't let slow load times be the Grinch that steals your holiday conversions. Implement P3 and unwrap the gift of optimized performance this season. Ready to supercharge your eCommerce site for the holidays? Start by checking out our blog at https://lnkd.in/gNnQcxgP Share your thoughts: What strategies are you using to optimize your site's performance for the holiday rush? #eCommerce #WebPerformance #HolidaySales #PhotonIQ

    Boost Holiday Sales by Improving Page Load Times

    Boost Holiday Sales by Improving Page Load Times

    macrometa.com

  • Managing high-traffic events is crucial for online businesses. Whether it's Black Friday, a product launch, or ticket sales, these surges can make or break your customer experience and bottom line. Did you know that a record 200.4 million consumers shopped online during Cyber Week 2023? That number is expected to grow this year! PhotonIQ offers a powerful solution for managing high-traffic events while ensuring your website remains stable and your customers stay engaged. By intelligently queuing visitors and providing real-time updates, PhotonIQ helps you maintain a seamless experience even during peak times. With PhotonIQ, you can protect your revenue and enhance customer satisfaction by turning potential frustration into an opportunity for connection. Don’t let your next big event become a nightmare; instead, transform it into a success story. Ready to see how you can keep your site live and customers engaged through every traffic surge? Read our blog post at https://lnkd.in/giWD7s39 Have you experienced challenges with traffic surges? Share your stories in the comments below! 👇 #TrafficManagement #CustomerExperience #eCommerce #PhotonIQ

    How to Manage Your Next Big Traffic Surge

    How to Manage Your Next Big Traffic Surge

    macrometa.com

  • Stay Ahead of the Game This Holiday Season with Expert Tips from Macrometa! The busiest shopping season is upon us, and your ecommerce site needs to be in top shape. Subscribe to our newsletter for exclusive insights and strategies on optimizing your site for peak performance. What You’ll Get: - Our latest blogs and content - Cutting-edge statistics and analysis - Expert tips from the Macrometa team Ensure your business thrives during the holiday rush. Don’t miss out on essential information to make this season a success. Sign up now at https://lnkd.in/gUPEfnqV #eCommerce #PhotonIQ #Newsletter #HolidayReadiness

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