MarTech AI

Your funnel is broken. And you don’t even know it. The funnel king teamed up with the LI content king, Charlie Hills. 🏰 To show u how to build funnels that actually convert: 1. Hook with a Hero Banner ↳ Your headline should hit hard. ☑ One BIG promise. ☑ Clear CTA that adds value. 2. Show Social Proof ↳ People trust results, not words. ☑ Add logos, awards, or testimonials. ☑ Feature your most impressive work. 3. Call Out Your Audience ↳ Your ICP has pain points - speak their language. ☑ List out their biggest struggles. ☑ Use their exact words in your copy. 4. Introduce Your Solution ↳ Don’t just sell - educate. ☑ Tease a better way to do things. ☑ Highlight unique benefits that stand out. 5. Prove Your Expertise ↳ Why should they trust you? ☑ Show how your experience leads to their success. 6. Build a Full Offer Stack ↳ People buy with their eyes first. ☑ Use 3D renders & product images. ☑ Include a CTA with urgency. 7. Future Pacing ↳ Sell the dream, not the process. ☑ Paint a vivid picture of their success. 8. Testimonials Convert ↳ Social proof reduces risk. ☑ Use real names & titles for credibility. ☑ Video testimonials work best. 9. Answer FAQs ↳ Kill objections before they happen. ☑ Use a skimmable format. ☑ Add SEO keywords to boost traffic. 10. Close with a Final CTA ↳ Summarize the offer in two sentences. ☑ Make your CTA big and bold. ☑ Use a background image or video for impact. A high-converting funnel isn’t about selling. It’s about removing friction so people say YES. Will you join Charlie Hills x Justin Hardy on our crusade to forge EPIC funnels? 👑 Follow for more…

BREAKING: Claude 3.7 Sonnet just launched. It's better than DeepSeek-R1 and o3-mini Anthropic’s latest model is faster and smarter. I asked it to analyze my LinkedIn stats. ☑ It created a visual report with deep insights. ☑ Far better than LinkedIn’s native analytics. It combines speed with deep analytical reasoning. Developers are calling it the best coding AI yet. Follow Charlie Hills. Repost to help others.

LinkedIn is your landing page. How to turn it into a funnel that converts. With the right strategy, LI is a lead-gen powerhouse. Here’s how to turn connections into conversions. 1. Top of the Funnel (TOFU) - Awareness Spend 60-70% of your time here. ↳ Create viral content ↳ Talk about trending topics ↳ Share the latest news ↳ Offer free resources ↳ Cheat sheets The goal is to build awareness. Define your content pillars and ensure TOFU posts align with them for brand consistency. 2. Middle of the Funnel (MOFU) - Authority Spend 20-30% of your time here. ↳ Thought leadership pieces ↳ Create how-to guides ↳ Video walkthroughs ↳ Demonstrations The goal is to build brand authority. Demonstrate your expertise and link it to your offer without pushing for a hard sell. 3. Bottom of the Funnel (BOFU) - Conversion Spend 10-20% of your time here. ↳ Share testimonials ↳ Product demos ↳ Case studies The goal is to convert leads. Provide immense value for your audience, then make an ask once in a while. Give. Give. Give. Ask. Whether it's signing up for a newsletter, downloading a resource, or making a purchase. Make your ask clear and compelling. Follow Charlie Hills + Audrey Chia. Reshare to inspire others.

BREAKING: I tested ChatGPT 'Operator.' A new AI agent that acts across the web for you. It launched on yesterday on January 23, 2025. I tested the following use cases: ☑ Reserved a table at a local restaurant. ☑ Ordered groceries and saved the task for reuse. ☑ Researched Reddit for users reviews and feedback. ☑ Creating a meme entirely by itself, text and all. It was simple to use: 1) Operated a browser: typed, clicked, and scrolled. 2) Displayed actions live on a miniature screen. 3) Completed tasks, and saved them for reuse. You can take control at any time to guide the AI. This is helpful when further details are needed. Currently in research preview mode. Available only to Pro users in the U.S. It’s a glimpse into the “agentic era” of AI. ♻️ Repost to spread the word.

BREAKING: OpenAI just launched a new AI agent. ChatGPT can now use the internet for you. It’s a glimpse into the “agentic era” of AI. Operator automates a wide range of web tasks. Launched January 23, 2025, it'll change how we work. Operator can handle: ☑ Planning vacations, making reservations. ☑ Filling forms, ordering groceries, merging PDFs. ☑ Managing expense reports, analyzing data. ☑ Creating memes and more. How it works: 1) Operates a browser for you: types, clicks, scrolls. 2) Displays actions live on a miniature screen. 3) Breaks complex tasks into simple steps. Safety features: - Blocks harmful requests, unsafe websites. - Includes moderation and misuse detection. - Supervised by a “monitor model” for security. Currently in preview for Pro users in the U.S. Broader rollout planned for other user tiers. Access at operator(.)chatgpt(.)com. ♻️ Repost to spread the word.

AI agents are the future of work… Here's what you need to know for 2025. 1. The AI Agent Market is Booming - Growing from $5.1B in 2024 to $47.1B by 2030 - AI will add $16 trillion to the global GDP - By 2025, 25% of companies will launch AI agents. 2. From Co-pilots to Autonomous Agents - AI will go beyond simple assistance - Agents will solve complex tasks like strategies - This shift will drive massive productivity 3. Impact on Roles and Productivity - A new role: Chief AI Officer (CAIO) will emerge - By 2025, 25% of insights will come from AI - AI will boost human productivity, not replace it The goal? Complement teams, not eliminate them. Challenges We Need to Watch For - 45% of workers worry about job security. - 33% want AI banned entirely in the workplace. - Digital divides and privacy issues are growing. - Implementation costs remain a hurdle. AI must be developed securely and responsibly. How to Prepare for AI Agents - Invest in personalized AI training for your teams. - Explore industry-specific AI solutions. - Build secure, compliant systems that scale. Businesses that embrace AI now will win tomorrow. AI agents aren't coming. They're here. Will your team be ready? P.S. Want to learn more about AI? 1. Scroll to the top 2. Click “Visit my website” 3. Sign-up for AI Report Pro

In 2022, ChatGPT changed everything... But most companies are lagging behind. In 2025, AI mastery will decide who leads or follows. Here's what you need to know: 1) AI Video Generation: Create stunning 1080p videos in seconds. Use text-to-video, remix tools, and editing options. 2) Advanced Voice Mode: Real-time voice and video for dynamic collaboration. Great for multitasking across web, mobile, and desktop. 3) o1 Models: Tackle complex tasks with “o1” or “o1-mini." Designed for coding, math, and logical analysis. 4) Memory Features: Retain user preferences, names, and key details. Reset or adjust memory for secure conversations. 5) Search GPT: Get live data with clickable source citations. Verify news, trends, and stock updates in seconds. 6) GPT Pro & Advanced Models: Unlimited access for $200/month with GPT-4 Pro. Boost reasoning, file editing, and productivity at scale. AI is not just a tool — it’s a competitive advantage. Adapting now builds the foundation for future success. Follow Charlie Hills for more. Reshare to help others.

The "agentic era" of AI is here... Google is leading the way. Here’s how 2024 set the stage: January 2024 - Google Assistant evolves with generative AI. - Task management and responses get smarter. February 8, 2024 - Google Workspace AI Premium Plan launches. - Gemini 1.0 powers advanced productivity tools. April 1, 2024 - Looker integrates generative AI insights. - Analytics become conversational and intuitive. May 2024 Google I/O brings sweeping AI announcements: - Gemini 1.5 models enhance Search globally. - Imagen 3 debuts for high-quality image generation. - Project Astral previews conversational AI for work. - LearnLM revolutionizes AI-powered education tools. August 2024 - Gemini AI integration across hardware begins. - Google’s Pixel lineup leverages AI to new heights. September 15, 2024 - Gemini Live launches for real-time AI interactions. - Video and voice integration redefines connectivity. October 3, 2024 - Google Lens adds video analysis capabilities. - AI shopping insights revolutionize user experiences. October 15, 2024 - Google Shopping enhances AI-driven briefs. - Personalized recommendations become seamless. October 31, 2024 - Google Maps gains AI-powered navigation. - Real-time insights boost personalization. November 13, 2024 - Nest AI launches smarter camera event detection. - AI deepens integration with home automation. December 11, 2024 - Gemini 2.0 ushers in the "agentic era." - Multimodal AI handles advanced tasks autonomously. December 16, 2024 - Veo 2 introduces video AI creation tools. - High-quality, long-format videos enter the AI fold. The future isn’t waiting, and neither should you. Embrace the shift. Lead with AI. Follow Charlie for more. Reshare to help others.

Most struggle with content ideas... Creating consistently feels overwhelming. But content creation can (and should) be easy. My proven system to make content creation simple: 1. Start with ChatGPT Find Calendar-GPT in the GPT store. 2. Define Your Focus Share your mission and ideal customer profile. This aligns your content with audience needs. 3. Review Calendar Tweak the AI-generated calendar. Follow-up prompts make refining easy. 4. Generate the Posts Use EasyGen to turn ideas into polished drafts. One click, and your next post is ready. 5. Create Visuals Turn posts into striking visuals to boost engagement. Use EasyGen’s AI image generator for visuals. 6. Batch and Schedule Create a month of content in hours. Save posts in EasyGen's calendar and schedule ahead. 7. Repeat and Refine Batch creating content increases productivity by 40%. Keep improving your process for even better results. LinkedIn content creation isn’t about perfection. It’s about showing up consistently with value. Start creating — your audience is waiting. Follow Charlie for more. Reshare to help others.

I wasted 6+ months on unqualified calls... Don’t make my mistake. Here are 4 steps to protect your calendar: 1. Know your ICP (Ideal Customer Profile) If you don’t know exactly who you’re targeting. You’ll waste hours on unqualified leads. Ask yourself: - Who can actually buy my service? - What’s their role, company size, and industry? If you haven’t defined this, stop reading and go do it. 2. Use Sales Navigator (properly) LinkedIn is a goldmine if you filter right. Check every prospect against your ICP. No exceptions... 3. Don’t share an open booking link A booking link without a filter is asking for trouble. Here’s what happens: - People without budget book calls. - People with no buying intent “pick your brain.” How to fix it: ☑ Add qualification questions. ☑ Make your link harder to find. (Only share it with genuinely interested leads.) Your time isn’t free... Treat it like the limited resource it is. 4. Top-of-funnel strategy matters LinkedIn is not the place to sell on day one. Instead: 1) Share resources. 2) Offer value upfront. 3) Let prospects come to you. If they’re a good fit, they’ll raise their hand. It took me too long to realise this. Don’t let it take you as long. → Define your ICP. → Qualify your leads. → Protect your time. Thank me later. How do you filter unqualified leads? Want more LinkedIn tips? Follow Charlie + Audrey.