Meet The People

📣 Mark his words: "2025 will be another hype year for #AI” - MTP CEO, Tim Ringel ...but what does that mean exactly? For the full run down on Tim and several other industry leaders' 2025 predictions on all things AI and beyond, what that means for your business and how you can best prepare, check out the full piece on LBBonline - Little Black Book: https://lnkd.in/eiVbrTGy

🚀 What’s next for #AI in #marketing? Bill Dehlendorf and Kyle Davis of Coegi share their expert predictions for how AI will redefine audience engagement and connected #TV in 2025, in the latest from AdBuzzDaily! From the rise of zero-click searches to programmatic breakthroughs, they explain how marketers can leverage data-driven insights to create meaningful connections and drive results. 💥 Ready to stay ahead of the curve? Contact Coegi to learn how your brand can prepare for the AI-driven future. For the full article: https://lnkd.in/eDznm7Zc #AIPoweredMarketing #DigitalAdvertising

WPP may be ruffling some feathers with their latest 4 day mandatory #RTO, but there are many different strategies to run a successful business. In fact, The Drum sought out several #industry leaders for their strategies on tackling the modern work week, including MTP CEO Tim Ringel. So how does Meet The People handle #WFH VS RTO for it's 9 #agencies? Like this:

As you develop your #B2BMarketing strategy and #demandgeneration campaigns in 2025, Swell Media’s VP of Media, Natasha Tibbetts has some advice for you! In the latest Demand Bites podcast from Inbox Insight, Natasha and host Ross Howard, discuss Mastering the Full-Funnel Strategy, sharing stats from 6sense and touching on how meeting our audience where they are can help us inspire them to have brands in mind when they’re ready to seal the deal. At Meet The People, we’re all about leveraging insights like these to help our clients build more engaging, customer-centric campaigns. Contact us today to find out how you can optimize your demand generation efforts and upgrade your marketing strategy in 2025! 🎧 Catch the full episode below, or wherever you get your podcasts: Apple Podcasts: https://bit.ly/4f5eokh Spotify: https://bit.ly/414UTVm YouTube: https://lnkd.in/e5WmK8xC

🚀 #Marketing is evolving at lightning speed, and you don’t want to be left behind.  In his latest Ad Age article, MTP CEO Tim Ringel highlights the key skills that will define the future of the industry: 🖥️ Computational Thinking: The new marketing literacy The ability to break down complex problems into logical sequences—is becoming as essential to marketing as art direction and copywriting were in the Mad Men era. 🔍 Data Analysis to Data Intuition  While your analytics team can crunch numbers, the real value lies in interpretation. This will require a blend of analytical thinking and cultural awareness. That’s an example of “human-centered” intelligence that AI cannot (currently) replicate. 🌍 Cross-Cultural Fluency Cultural fluency means understanding not just language and customs. It’s demonstrating a genuine, relevant understanding of the underlying values and motivations that drive consumer behavior in different markets. To find out how to put these theories into practice, check out Tim’s full article: https://lnkd.in/gbsc6Z5z

In order to know where you’re headed you need to know where you came from. And we’re headed into 2025 with some BIG wins under our belt, like: 🏆 15 Award Wins 💡 Over 150 pieces of thought leadership 📣 More than 20 speaking engagements with panels and keynotes 🙌 Expanding our team to over 750 individuals 🤝 30+ new clients 📈 And a remarkable 30%+ year-over-year growth! We could not have done this without our outstanding team of agencies across VSA Partners Public Label Match Retail Saltwater S'well True Media Coegi True Media Canada Coegi Canada RADaR Analytics WOW! mobile boutique True Independent Holdings and all of our incredible clients. Thank you for a fantastic year! We hope everyone had a restful holiday. All month long we will be looking ahead to 2025 sharing our predictions for what's to come... stay tuned!

From our Meet The People family to yours, we hope you are able to take some time to unwind this season!

Looking for a gift for the (aspiring or established) #Entrepreneur who has it all? Look no further than The UnNoticed Entrepreneur by Jim James, featuring MTP CEO Tim Ringel! A powerful resource for anyone looking to boost their visibility and make an impact, #TheUnNoticedEntrepreneur is a a peer group masterclass featuring actionable guidance from 50 founders of diverse businesses around the world. The tips in here are gold! Order now and get yours in time for the holidays: https://lnkd.in/gyuMk5xT

Please join us in issuing a warm welcome to Caroline Andriano, SHRM-SCP, SPHR and Jonathan Sessions! Caroline joins the MTP family as Head of #HR (US), ready to drive the #people strategy, foster a culture of excellence and support our rapid #growth and expansion. Caroline and her husband are empty nesters living outside of Columbia, MO, where they operate a small blueberry U-pick farm. Caroline's other happy place is on the pickelball court or walking her dog on the local trails (or rather, he walks her!). Jon joins us as #Head of IT (North America), ready to help MTP and our Family of Agencies posed for continued success. He will play a #strategic operational role, overseeing the entire IT function to ensure the #technology supports #business obectives. A Columbia Missouri native, Jon and his partner Cassie reside in a historic craftsman bungalow in the heart of town with their two wayward beagle puppies Charlie and Bucky. Welcome Caroline and Jon! We're delighted to have you.

We're #hiring a new Growth Coordinator in New York, New York. Apply today or share this post with your network.