On Brand Services

Here’s what your Facebook ad data is telling you (and how to improve results) 1. High CTR but low conversion rate → Potential problems: ↳ Inconsistent funnel ↳ Slow landing page ↳ Bad offer ↳ Poor landing page design → Solution: ↳ Ensure your funnel is consistent. ↳ Fix the UX of your landing page. ↳ Make sure your offer fits your target audience. 2. Low CTR but high conversion rate → Potential problems: ↳ Weak ad creative ↳ Ad shown to the wrong audience → Solution: ↳ Test multiple ad creatives. ↳ Do thorough audience research. 3. Low CTR and low conversion rate → Potential problems: ↳Everything mentioned above. → Solution: ↳ First, confirm there’s a market for your product. ↳ Redo everything from a “problem-solving” perspective. ↳ Focus on the buyer and benefits, not on your product. 4. High CTR and high conversion rate → Congrats! You’re ahead of 99% of advertisers out there. Pro Tip: When adjusting your funnel, make one change at a time. ↳ Too many changes = too many variables, making it harder to identify what’s working. Did you find this post valuable? Repost it so others can benefit too ♻️ Follow me for more content on ad creatives. (or if you run Facebook ads, feel free to DM me)

🚀 Think we’re just about digital ads? Think again! 🚀 On Brand doesn’t just stop at Google Ads and social media. Whether it’s billboards, PR campaigns, event marketing, or even vehicle wraps, we craft custom strategies that fit your business like a glove. 🧤 Your brand is unique, and so is our approach. 🎯 We’ll mix and match the perfect marketing tools to drive your growth — online AND offline. 🌍 Would you be ready to go beyond the screen? Let’s get creative together! 🎨✨ #MarketingBeyondDigital #CustomStrategies #OnBrandResults #MoreThanJustAds