RESLV

Spotted: A New Trend in B2B Marketing — Conversation Over Pitching. {best read in a Gossip Girl narrator voice} Well, well, well… what do we have here? A little birdie told me that B2B marketing is getting a makeover, and darling, it’s about time. Forget the tired sales pitches, because the real heavy hitters are trading in their elevator speeches for genuine conversations. You heard it here first, Marketers: Your business video strategy needs a glow-up, and it’s all about sparking dialogue. Ready for the tea? https://lnkd.in/gNnMKpce xoxo, RESLV #VideoCreativeServices #BusinessVideoSolutions #InnovativeVideoProduction #CincinnatiVideoProduction #BrandedContentAgency #VideoMarketingServices #SocialVideoMarketing #B2BMarketing #ConversationOverPitch #PitchSlapping #IYKYK #RESLV

Big shoutout to Steve May – RESLV’s content producer powerhouse and co-host of popular podcast, Streaming Things! 🎉 At RESLV, Steve’s storytelling magic helps brands create impactful video content, and he brings that same energy to the mic with Streaming Things. And recently, Steve co-hosted the first-ever live episode of Streaming Things, drawing fans from around the world to Cincinnati for an epic Lord of the Rings-themed D&D trivia night! Read more about that epic night here: https://lnkd.in/gknup73F Drop a comment to congratulate Steve on this amazing accomplishment! #RESLV #StreamingThings #Storytelling #Cincinnati #VideoProduction #Podcasting #DND #LordOfTheRings

Forget last year's playbook. Forget the marketing funnel you’ve relied on for years. It’s time to disrupt or be forgotten. Hang with us for a second, because this can sound bleak: AI is taking over, the traditional funnel is dead, and your audience doesn’t want your brand’s story—they want their story. If you’re not ready to be bold and transform your approach to content, video, and storytelling, you’ll be lost in the noise. So, what’s your plan for 2025? Ready to leave the old tactics behind? 👉 Click here to read how you can stay ahead of the curve and make 2025 your breakthrough year: https://lnkd.in/g9Ah-iDj #MarketingTrends #2025Planning #BoldMarketing #ContentStrategy #VideoMarketing #CustomerExperience #RESLV

Big news from RESLV Our latest 30-second TV commercial for Miami University is set to premiere during the game of the season—Cincinnati Bengals vs. Kansas City Chiefs (yes, with Taylor Swift wink 😉) on Sunday, Sept. 15, on WKRC-Local 12. What makes this spot special? It’s more than just stunning campus visuals. We took a deeply strategic and collaborative approach, working hand-in-hand with Miami University's marketing team during an in-depth discovery phase. This allowed us to truly capture the authentic essence of Miami—focusing on the key themes that resonate with prospective students, families, alumni, and the broader university community. And the cherry on top? The soundtrack features Chasing Nostalgia by local indie-pop band Telehope, with Miami alumni Ben Malson ’17 and Calvin Malson ’22 providing the heartbeat of the commercial. Don't miss this Sunday debut! Or sneak peek the commercial here: https://lnkd.in/gJYi-2AZ #MiamiUniversity #RESLV #ChasingNostalgia #Telehope #VideoProduction #CollaborativeMarketing #CincyBengals #MiamiOH

We’re Hiring! RESLV is growing and looking for an Account Manager to join our Cincinnati team. If you’re passionate about helping brands rediscover their story through creative content marketing, this is the role for you. We’re looking for someone with 3-5 years of experience who thrives in a collaborative, fast-paced environment and can build strong, lasting client relationships. At RESLV, we’re storytellers at heart. We partner with our clients to create content that connects, inspires, and drives results. If you're ready to be part of a team that delivers creative solutions and real impact, we want to hear from you. Interested? Send your resume to careers@reslv.com. #Hiring #AccountManager #ContentMarketing #RESLV #CincinnatiJobs #JoinOurTeam

Tired of the same old repetitive B2B marketing? Bart Simpson learned his lesson and so have we. At RESLV, we’re determined to keep things anything but boring. With 82% of B2B decision-makers yawning through the same old repetitive marketing (thanks for the wake-up call, Adweek), it’s time to grab the chalk and rewrite the rules. And we're doing it with video content that’s as engaging as a as a prank call to Moe's Tavern. Here’s how we keep our marketing fresh so it doesn’t end up on the chalkboard of shame: https://lnkd.in/gVa-BeRR #B2BMarketing #VideoMarketing #ContentStrategy #MarketingInnovation #RESLV

As the summer sun sets, we bid farewell to more than just beach days and barbecues. It's also time to wrap up Kaitlyn's incredible internship journey at RESLV! In her latest blog post, "Summer of Growth: Reflections from RESLV's Intern, Kaitlyn Kushner," she serves up a sizzling recap of her experience: - Mastering the art of client relationships - Plunging into the world of video production - Whipping up engaging social media content that pops Kaitlyn's adventure proves that internships are more than just coffee runs – they're launchpads for budding talent! Her fresh perspective reminded us that sometimes the most insightful questions come from the newest eyes on the team. 💡Curious about how Kaitlyn's RESLV summer is shaping the future of video marketing? Dive into her full blog post here: https://lnkd.in/gC4u7xNS Don't let this golden opportunity to learn from our rising star slip away like the last days of summer! #RESLVInternship #SummerOfGrowth #Culture #RisingTalent #Internship

Exciting news for Cincinnati! Elementz Cincinnati is moving to a new building, expanding their reach and impact on our city. We're thrilled to see this growth, especially after hearing Elementz Executive Director Damian Hoskins on the RESLV podcast, "Rediscover Your Story." His conversation with Jesy Wenstrup Herron about 3 months ago shed light on the importance of hip-hop in our culture and its significant influence on the Cincinnati region. https://lnkd.in/ejc5SUcU Join us in celebrating this milestone for Elementz Cincinnati! Their new space will undoubtedly lead to even more incredible opportunities for aspiring artists in our city. https://lnkd.in/etX-USUF #ElementzCincinnati #HipHopCulture #CincinnatiArts #CommunityGrowth #LeadershipCincinnati #RESLVCommunity #LocalImpact

And the survey says....marketers have anxiety around video marketing! Yes, we conducted a survey and results were clear. While marketers know that video outperforms on nearly all platforms...with minimal time for idea development and limited resources for execution it’s no wonder anxiety can take over, much like the character Anxiety in Inside Out 2 (2024). But just as Joy brings balance, RESLV steps in to alleviate these worries. 😬 Limited time and resources 😓 Uncertainty about where to start 🤔 Doubts about creating engaging content If you're a marketer with these same feelings, let's talk about how RESLV can alleviate those anxieties and bring more 😊 joy 😊 into each future video marketing campaign.

”Depending on the length of the video, explainer videos can address lost opportunities, differentiated solutions, or even the value of a solution in a guidance setting.” - Jesy Wenstrup Herron #marketingprofs #contentmarketing #videomarketing #socialmediamarketing #demandgeneration #growthmarketing RESLV