SponsorUnited

Introducing SPND: the industry's only technology solution for sponsorship pricing transparency. The game has changed. https://lnkd.in/eK5bH9Gu #sponsorships #partnerships #AI #innovation

On National Drink Wine Day, we’re highlighting the impact of wine brands. Over 700 brands are actively investing in sponsorships and media worldwide, reinforcing wine’s growing influence in the industry. The Edmonton Oilers lead all major pro sports teams with the most wine sponsorships. Check out how these alcoholic beverage brands activate across other sports and entertainment properties to engage fans and unlock new opportunities. 🍇 🍷 #sponsorships #partnerships #brandmarketing

Joe Burrow is the NFL’s most engaging athlete on social media, with 1.2M in total branded engagement. His partnerships with Alo Yoga, Bose Corporation, Kroger Health, BODYARMOR Sports Nutrition, and Guinness highlight the wide-ranging impact of athlete endorsements across diverse industries. 🔥🏈 Discover more in our 2024 National Football League (NFL) report, including the most engaging NFL teams, athletes, and who's leading in follower growth —>  https://lnkd.in/eBqp5Z52 #sponsorships #partnerships #endorsements Diageo

Inside the Deal: ParkMobile, LLC and the Cleveland Cavaliers 📱🤝 🏀 ParkMobile's partnership with the Cleveland Cavaliers streamlines the fan experience, allowing attendees to secure parking in advance of games and events. The seamless integration of ParkMobile services with the Cavs' mobile app, SeatGeek, and digital communications from the venue means fewer headaches for fans and more time to enjoy the action. Want a deeper dive into the execution, success, challenges, and future opportunities of this partnership? Explore more insights here —>  https://lnkd.in/ewa73s6v #sponsorships #partnerships #brandmarketing

The business services category is making a major play in pro sports sponsorships, with nearly $200M in spending and over 600 brands leveraging a sponsorship or media deal. 👀 🤝 Expanding its footprint in major pro sports and building on its long-standing partnership with the Golden State Warriors, Accenture became the Official Business and Technology Consulting Partner of the National Football League (NFL) last year. This five-year deal leverages Accenture’s expertise in technology and data to help shape the future of football. Get more insights on how Accenture’s deal highlights business services’ growing investment in sports —> https://lnkd.in/edK8FZnG #sponsorships #partnerships #brandmarketing

Visa, Marriot Bonvoy (Marriott International), DKB | Deutsche Kreditbank AG, FedEx, and Las Vegas Convention and Visitors Authority - LVCVA were the most active brands (ranked by unique assets) at this past season's NFL international games. More than 65 brands and 20 categories extended their reach globally by activating across the International Series. With this global growth, league partnerships are delivering stronger returns than ever. 🏈 🌐 📈 Uncover the most active categories ranked by brand count in our 2024 National Football League (NFL) report —>  https://lnkd.in/eBqp5Z52 #partnerships #brandmarketing #NFL

This past NFL season, over 500 new brands bought sponsorship assets. A significant portion—about a third—purchased single assets, with most focusing on in-stadium signage. The majority of these new deals were local partnerships, and fewer than 4% of the new brands secured ten or more assets. 🏈 🤝 Download the 2024 National Football League (NFL) report to uncover the most common assets bought by new brands —>  https://lnkd.in/eBqp5Z52 #sponsorships #partnerships #football

Recapping the action at the Super Bowl LIX Experience 👀 🏈 Brands left lasting impact by engaging fans through interactive games, activities, and photo opportunities to showcase their partnerships and create unforgettable experiences. Check out some of the brand activations from TCL, FedEx, Visa, Invisalign Align Technology, and more. #superbowllix #partnerships #brandmarketing

Congratulations to the Philadelphia Eagles and our partners in the front office on their Super Bowl LIX victory! 🏆 🏈 Download the 2024 National Football League (NFL) Report to discover exclusive insights from this past season and more —> https://lnkd.in/eBqp5Z52 #superbowllix #eagles #NFL Brian Napoli, Nick Michaels, Griffin Kennedy, Ernie Burrell

As we head into Super Bowl this weekend, all eyes are on the Philadelphia Eagles and Kansas City Chiefs—not just for their performance on the field, but for their impact off of it. 🏈 🏆 From sponsorship deals and brand visibility to social media influence and follower numbers, both teams are making their mark beyond the game. Check out how their impact continues to grow beyond the field and discover exclusive insights in our 2024 National Football League (NFL) Report —> https://lnkd.in/eBqp5Z52 #NFL #sponsorships #chiefs #eagles