The Happy Marketing Co.

Join our hands-on SEO blog workshop to learn how to increase website traffic and conversions!

One of my favorite SEO tools to use in my business and with clients is actually free — and it's essential in order to rank on Google. It's Google Search Console — which connects to your Google Analytics and website to track performance, view search queries tied to your website, and resubmit your sitemap. What does that mean? Submitting your sitemap to Google when you launch a new website, edit a bunch of your website copy, or add a new page is essential — it tells Google your site needs to be crawled so it can rank on Google. Another tip ⬇ You can monitor search “queries” or keywords that users are searching in Google to find your website. This helps you understand which keywords you’re ranking for, which keywords to use more often, and which ones are irrelevant (and stop using). All you have to do is Google "Search Console," create an account using the same email as your Google Analytics, and submit your sitemap under "Sitemaps." Typically, your sitemap will be https://www.[yourwebsite].com/sitemap.xml — questions? Comment below! #seotips #seoagency #websitedesigner #fractionalcmo #seo #growthmarketing

So proud of our client who just made $6k from ONE new blog on her website, post SEO implementation and Website Makeover 🎉

No, your business doesn't have to experience a drop in sales during the summer months... And that's not because I suggest running ads or spending every second of the day on social media. If you have a website, there's so much potential for boosting your sales this month! Here's how: ☑ Create a website popup with a freebie to build your list; then create a welcoming nurture sequence that educates, provides value, and offers support. ☑ Publish 2-4 relevant blogs; use keywords for SEO and share on all channels. ☑ Create an offer for your services or products; think Christmas in July, a 4th of July sale, etc. ☑ Audit and optimize your website to increase organic traffic; this will increase your sales over time so you don't have to build a new strategy every month. Need one-on-one SEO and marketing support? Send me a DM to book a free call! #marketingtips #seotips #websitetips #organicmarketing #increasesales #marketingexpert #fractionalcmo #websitemakeover #website design #squarespacedesigner #squarespacewebsite #websitedesigner

Our signature service, the Website Makeover, completely transforms your website — from content and design to SEO and user experience!

Does your business need to make money this summer? I’m sure the answer is “yes” (duh, Lindsay). If so, my next question is… What marketing strategy do you have in place to re-engage your audience? Because yes, the summer can be distracting. BUT — people are always shopping. Did you know that people in Colorado buy skis in the summer? See, people are always buying. They need solutions. They’re making plans. They have big goals. Or they’re preparing for the next season ahead. Now’s the time to get your marketing strategy on POINT‼️ to break through the summer mayhem and still sell. Message me the word “STRATEGY” to book a 90-min strategy session with me — only TWO SPOTS available right now. Let’s scale your biz, even during the summer ☀️ #marketingstrategy #marketingcoach #marketingconsultant #smallbusiness #smallbusinessowner #businesstips #marketingtips #fractionalcmo

I hear this all the time… “Having a website is stressful.” “It’s so much work to maintain.” “I’m not getting any leads.” “My website needs a lot of work.” Here’s the deal — your website isn’t going to get you leads and sales without a strategy. BUT… It’s the same with social media. And email marketing. And speaking. And podcasting. You NEED a website and SEO strategy in order to get the *right* leads to your website… Then you need optimized, strategically written content to get them to stay and convert. I’m here to show you that you can optimize your website, write strategic content only 2-4 times per month, and get the RESULTS you’re looking for. Your website should be saving you time and earning you money, rather than the other way around. #websitemakeover #websitedesigner #seoexpert #marketingstrategy #squarespacedesigner

With a website, content is KEY 🔑 I see a lot of business owners get this wrong… They hire an incredible website designer, but the content is lacking. Or it wasn’t written to engage their *target* audience. Or there’s zero SEO. If this is you, it isn’t just a waste of your investment — it’s a waste of your revenue potential. Here are some important tips for your website content: ⚡️ You need the right amount of high-quality content ⚡️ You definitely need an expert SEO strategy ⚡️ Don’t overdo it with AI content (it’s obvious!) ⚡️ You NEED a blog These are just the basics, but if you really want to get on Google to increase your leads this year… Now’s the time to step up your website with intentional, strategic content. #seoexpert #websiteoptimization #websitedesign #fractionalcmo #marketingstrategy #businessgrowth

SEO is the only way to get sales on your website. Let me explain… Sure, you can share your website and hopefully people will take action. But without SEO, no one will organically find your website — and you definitely won’t get sales. Essential SEO elements (done correctly) tell Google what your website is about and what products/services you offer, referring the right traffic. Content keeps your audience engaged. The user journey helps them convert. Don’t waste thousands of dollars on a website no one will see… This is your sign to optimize your website — and I’m here to help you kickstart your SEO journey. #seoexpert #marketingexpert #fractionalcmo #websitedesigner

We can't wait to host this virtual #podcast #seo event next week! Spots are limited — get your ticket here: https://lnkd.in/gxKpHxJb