TikTok Shop

Discover 2025’s e-commerce trends with WGSN x TikTok Shop 🚀 Join WGSN’s Talita Di Iorio, Senior Mindset Consultant and Nora Zukauskaite, Integrated Marketing Director at TikTok Shop UK, for an exclusive on-demand webinar where we’ll reveal how TikTok Shop is reshaping how, why and where we buy, from viral trends to instant purchases, redefining discovery commerce. Whether you’re planning for growth or looking to stay ahead in Discovery Commerce, this is a must-watch. Watch it now 👉 https://lnkd.in/eU6rmCZH

🎉 Zalando joins TikTok Shop UK: A game-changer for fashion In 2024, Zalando brought its iconic mix of high-street and luxury brands to TikTok Shop UK, strengthening the platform’s position as a go-to destination for fashion. With a Creator-first strategy and over 7,000 products live, Zalando is connecting with Gen Z shoppers and showcasing the power of discovery commerce. From Adidas to Valentino, TikTok Shop is now home to some of the biggest names in fashion. Read the full blog now! 👉 https://lnkd.in/etTG-VrW

The future of shopping is already on TikTok. Our latest Ipsos research uncovers how TikTok is reshaping commerce through discovery, authenticity, and seamless experiences, giving marketers the tools to drive real impact in this new era. Don’t just keep up—get ahead. Download the full report now and redefine your brand’s approach to commerce. 👉 https://lnkd.in/gfu7dkDq

Our response to the Supreme Court decision

Celebrating the stories that #MadeMyYear! 🌟 Join us in supporting seller and creator communities who inspire change, empower others, and make every moment count. 🎉 #ShopWithPride #ShopBlackOwned #ShopWomenOwned #ShopAAPIOwned #ShopLatinOwned

"Top Creators of TikTok Shop in Fashion and Beauty" – Out now! 🎉 We’ve partnered with Traackr, the influencer marketing platform trusted by top brands, to reveal the top 25 beauty Creators and top 25 fashion Creators making waves on TikTok Shop. Discover their high-converting content, winning strategies, and key brand partnerships. Read the full report now: https://lnkd.in/eWYpCFyB

Hear Your Story expanded their reach by leveraging TikTok Shop’s product discovery tools and building a network of trusted creator affiliates. Get your product in front of more people this holiday — register for Black Friday & Cyber Monday and Holiday Haul campaigns. ⚒️Campaign tools: https://lnkd.in/e9HZwZHA #TikTokShopBlackFriday #TikTokShopCyberMonday #TikTokShopHolidayHaul

🎙️ Don’t miss out on our FMCG webinar! 🎙️ 📅 Join us for The Grocer Vision webinar on Monday, September 30, 2024, at 2:00 PM BST, where we’ll explore how brands can tap into social commerce and take their sales strategy to the next level. 🚀 Social commerce is booming, offering FMCG brands a direct way to engage with consumers, build loyal communities, and drive sales. But is it right for everyone? 🧐 Let’s find out! Our expert panel, hosted by Megan Tatum, will share strategies, insights, and tips on getting started (or leveling up) with social commerce. ✨ Featuring industry leaders: Alan Fawbert, Head of Digital Commerce, Britvic Christina Miller, Chief Social Officer, VML EMEA Kieran Fisher, Founder & MD, Warrior Supplements Matthew Beane, Head of FMCG, TikTok Shop 👉 Register now and discover how social commerce could transform your brand’s future! https://lnkd.in/dE8Vnf4A

🚀 Webinar: Stand Out, Boost Sales – How to Smash it at Social Commerce Join Matthew Beane (TikTok Shop), Alan Fawbert (BRITVIC PLC), and Kieran Fisher (Warrior®) as they dive into how FMCG brands can leverage social commerce to overcome rational FMCG sales Channel challenges and unlock new customer groups. 📅 Date: 30th of September 2024 🎤 Speakers: Matt Beane, Alan Fawbert, Kieran Fischer 👉 Register now: https://bit.ly/47xIdaH #SocialCommerce #FMCG #TikTokShop #DigitalMarketing #Webinar #Grocer #FMCG #Warriorsupplements

There is no better time to recognize educators than during National PTA's #PTABackToSchool season. Last week during National PTA Back-to-School Week , TikTok Shop presented a $10,000 check to the Oxon Hill High School PTSA in Maryland. The donation is part of a larger $100,000 donation from TikTok Shop to support PTA efforts. This week, the Sammamish High School PTSA, Garfield High School PTSA, and Franklin High School PTSA also received $10,000 to help ensure teachers and faculty have what's needed for a successful school year. As a growing employer within the greater Seattle region, TikTok Shop gave some special recognition to the educators and faculty members at Sammamish, Garfield and Franklin with a delivery of back-to-school tote bags, filled to the brim with items from trusted TikTok Shop sellers and brands, including BrüMate, JLab, Noahtec, Twenties Beauty, and Ethique.