AdTribe’s Post

View profile for Dmitry Fesenko, graphic

Founder at AdTribe & Haven | Building a team of world-class media buyers | $90 MM+ in managed ad spend

We run ads for 80+ clients. Here’s how we’ve structured our team to deliver top performance and accountability: At the top, we have Andrew, our Head of Media Buying. He oversees all 85 accounts, making sure every strategy aligns with client goals and expectations. Next, we have three senior media buyers. Each senior manages a team of three media buyers, forming their own POD. Here’s the best part: Each POD operates like a mini agency within Haven, complete with its own video editor and designer. This structure builds layers of accountability: - Media buyers handle execution and daily tasks. - Senior media buyers refine strategies and maintain quality. - Andrew ensures smooth operations across all accounts. The result? Efficient processes, better creative execution, and happier clients. How do you structure your team?

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