💜 Ann-Marie Burrage (nee Jones)’s Post

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Shopify & WordPress Websites That Convert, SEO That Actually Delivers, Facebook Ads that Sell and Cohesive Digital Marketing Campaigns that Grow Your Business.. 🌱

🤔 The Crucial Role of Reviews ⭐ ⭐⭐⭐⭐ A consumer survey involving over 50,000 retail shoppers reveals the undeniable power of reviews in driving purchasing decisions. In a world overloaded with marketing noise, from influencer videos to retail media, authentic reviews stand out as a beacon of trust and quality for shoppers. Here are five reasons why every brand should leverage a robust ratings and review strategy: ⚡Social Proof - Validates product claims and builds consumer confidence. ⚡Boost in Search Rankings - Enhances visibility and drives more traffic. ⚡Improved Conversion Rates - Highly rated products see a remarkable 22% increase in sales conversions. ⚡Increased Brand Affinity - Positive reviews increase repeat purchases and overall spend. ⚡Direct Connections - Engage with customers post-purchase to foster loyalty and prevent them from switching to competitors. Read my blog (link in comments) to find out how you can harness the power or reviews.. 👇 #reviews #digitalmarketing #purpleoctopus

Denise Iordache HDip. CBH

Helping corporate women sleep better & worry less through 1:1 Therapy & Coaching for improved energy, focus, and wellbeing 💤✨ Award Winning Practice | Accredited Hypnotherapist | Podcast Host | Speaker | Marketeer

7mo

I absolutely agree with the above points and I do see them as a trust building exercise to have reviews as a business. However, in some areas, these are easier to have than others. As a therapist, I find it that asking former clients for reviews is a slippery slope.. and while some are super keen to leave them on their own account, most (in my case) chose not to. Does this mean I have not helped them? I am sure it does not. 😊

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Elliot Kay

Expert Speaker - Impactful Leadership Communication | Speaking Director | Speaker Awards & Summit Co-founder | Tedx Speaker | Communication Specialist for Experts Who Speak | 6x Author | Event Host

7mo

I agree with this! Reviews play a crucial role in today's consumer landscape, providing social proof and building trust among shoppers. Leveraging a strong ratings and review strategy can significantly enhance a brand's visibility, conversion rates, and overall brand affinity.

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David Jefferies FRSA

Consultant Psychologist, Author and Speaker, specialising in Behavioural Analysis and Deception Detection.

7mo

As you say above, the second most crucial thing after requesting reviews is to act on them. Engagement is everything. I believe that even the best can make mistakes, but only the best deal with them to satisfy those affected by the mistakes.

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Emer O'Donnell

Founder Of TeenReconnect. Coach. Author. Trainer. I Work With Parents & Teens, Youth Coaches & Organisations To Empower Young People To Live Lives They Love. Created The Q Pathfinder App & The 7Q TeenReconnect Program.

7mo

So understand this having written a book last year. Reviews are absolutely essential and it takes time and effort to get meaningful ones too. So good to get these key points to add to my knowledge mix. Thank you 😊🙏🎉

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Brand credibility is key and I also believe our clients can speak more to our service than us so sharing testimonials and reviews is a power source for our business success and impact

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Paul McCartney MBA

Coaching business owners in the six key areas of business.

7mo

People buy people like them. It's why social proof works so well isn't it 💜 Ann-Marie Burrage (nee Jones)?

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Moonie Zhu

Co-founder & MD @ eTOC GmbH | We are your bridge between the East and the West | We support your international expansion to China, SEA and other APAC regions.

7mo

authentic reviews serve as a cornerstone of trust and quality amidst marketing saturation.💜 Ann-Marie Burrage (nee Jones)

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Reshmi Sha'uri Ha'nah Purmar

Empowering Asian Communities | Healing Unseen Grief | Advocate for Breaking Taboos and Ending the Cycle of Shame

7mo

What a powerful motivator to help us get clear on our ream objectives. Do we wish to serve to just get by or do we want to have real impact. Thanks for this 💜 Ann-Marie Burrage (nee Jones).

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Sarah Evans MA, FHEA

Helping Values-Based Organisations and Businesses to Create Values-Based Leaders and Managers | Leadership Development | 1-1 Coaching and Team Workshops | Monthly Team Support Packages from £1,375

7mo

Great points 💜 Ann-Marie Burrage (nee Jones) - I will always scroll down to check out the reviews before buying something when I'm on the fence. They are crucial to the trust factor - we trust people, so we trust their opinion on the product.

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Clare Davis ✨ People Continuity Expert ✨

✨Reduce Staff Turnover by 50% Through Transformative Training Courses and Coaching Programmes 🔥 | Retain Your Staff and Keep Relationships | Staff Retention Audit | Positive Intelligence® Coaching

7mo

Thank you for this. You have reminded me to get more reviews for sure.

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